Rascasse Audience Intelligence

Constellation Energy Target Market in United States

A data profile of the people who buy, follow and care about Constellation Energy in United States — modelled from more than twelve digital signal sources. Constellation Energy has an estimated audience of 470,795 people in United States.

#30among Consulting in United States#3899among Brand in United States#1505in Home & Garden

The average Constellation Energy fan in United States is 45.8 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, Georgia, Illinois.

Top brand affinities include Rip Curl, Moto Guzzi, Piaggio, with strongest over-indexing on Rip Curl (3.18× the country average).

Demographically, the Constellation Energy audience skews balanced with an average age of 45.8, and over-indexes on personality traits such as Mindfulness, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 4 brand affinities and 50 regions tracked by Rascasse.

The typical Constellation Energy fan in United States is balanced, around 45.8 years old, with strong Mindfulness tendencies and a notable affinity for Rip Curl.

Category: Home & Garden · Type: Brand · Subtype: Consulting

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Constellation Energy profile in United States.

Audience size
471K
in United States
Gender
47.4%♀
52.6% male
Age
45.8
average years
Country rank
#37956
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Constellation Energy

47.4% are female, 52.6% are male, average age 45.8.

Fig. 02

Gender split

47.4%
Female
52.6%
Male
Demographic split for Constellation Energy audience in United States
MetricValue
Female47.4%
Male52.6%
Average age45.8
Estimated audience size470,795
Fig. 03

Age distribution

Ø 45.8
average years
Age distribution of the Constellation Energy audience in United States
Age bracketShare%
16-190%
20-2921%
30-3921%
40-4928%
50+30%
Fig. 04

Worldwide distribution

91.0%

of the worldwide Constellation Energy audience comes from United States.

Worldwide audience distribution share by country for Constellation Energy
CountryShare
United States91.0%
Germany7.1%
Italy1.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Constellation Energy audience in United States is strongest.

Fig. 05

Top regions by affinity

Constellation Energy customers by region in United States
#RegionReachAffinity×
01Texas~300K6.86×
02Maryland~30K3.77×
03Georgia~50K3.14×
04Connecticut~10K2.88×
05Illinois~40K2.45×
06Washington, District of Columbia~4K2.45×
07Pennsylvania~40K2.28×
08Delaware~2K1.80×
09Massachusetts~10K1.47×
10New York~30K1.29×
11New Jersey~10K1.01×
12Virginia~10K1.00×
13Ohio~10K0.99×
14Iowa~4K0.93×
15New Hampshire~2K0.82×
16Rhode Island~1K0.82×
17Maine~1K0.80×
18Vermont<1K0.78×
19Alaska<1K0.75×
20Wisconsin~5K0.73×
21Nebraska~2K0.73×
22North Dakota<1K0.72×
23Colorado~5K0.71×
24South Dakota<1K0.70×
25Montana<1K0.67×
26Kansas~2K0.65×
27West Virginia~1K0.64×
28Hawaii~1K0.63×
29Indiana~5K0.62×
30Idaho~2K0.62×
31South Carolina~4K0.61×
32Louisiana~4K0.59×
33North Carolina~8K0.58×
34Missouri~5K0.58×
35Oklahoma~3K0.58×
36New Mexico~1K0.58×
37Washington~6K0.57×
38Arkansas~2K0.57×
39Michigan~7K0.56×
40Kentucky~3K0.56×
41Florida~20K0.55×
42Tennessee~5K0.55×
43Mississippi~2K0.55×
44California~30K0.54×
45Oregon~3K0.52×
46Minnesota~4K0.51×
47Nevada~2K0.51×
48Alabama~3K0.50×
49Utah~2K0.50×
50Arizona~4K0.44×
Fig. 06

Affinity by region

Affinity by region — Constellation Energy, United States
0.44×1.00×6.86×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Constellation Energy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Constellation Energy audience
#·InterestCategoryAffinity×
01Rip CurlFashion & Accessoires3.18×
02PiaggioCars & Mobility2.99×
03Moto GuzziCars & Mobility2.85×
04Wizz AirTravel & Leisure2.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Constellation Energy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Constellation Energy audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.14×
DIY MentalityTHRILL1.09×
Urban LifestyleOPEN1.02×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Constellation Energy audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.67×
Family OrientationCONSERVATISM0.80×
Luxury OrientationPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Constellation Energy's target market in United States?

Constellation Energy's target market in United States covers an estimated 470,795 people, concentrated in Texas and Georgia.

02

What is the gender split and age of Constellation Energy customers?

47.4% of the Constellation Energy audience are female, 52.6% are male, with an average age of 45.8 years.

03

Which brands do Constellation Energy fans like most?

Constellation Energy fans show strongest brand affinity for Rip Curl (3.18×), Moto Guzzi (2.85×), and Piaggio (2.99×) over the country average.

04

Where do Constellation Energy fans live in United States?

Constellation Energy fans in United States are most concentrated in Texas (reach ~300K), Georgia (reach ~50K), and Illinois (reach ~40K). These three regions account for the largest share of the active audience.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Constellation Energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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