Darren Criss Audience in United States
Darren Criss has an estimated audience of 1,306,875 people in United States. 63.8% are female, 36.2% are male, average age 40.5. Top regions: California, New York, Texas. Top brand affinities: Tezz, Historic site, Horeca, Elsword, Dog breed.
The average Darren Criss fan in United States is 40.5 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Tezz, Historic site, Horeca, with strongest over-indexing on Tezz (19.82× the country average). Demographically, the Darren Criss audience skews more female with an average age of 40.5, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Darren Criss fans
| Metric | Value |
|---|---|
| Female | 63.8% |
| Male | 36.2% |
| Average age | 40.5 |
| Estimated audience size | 1,306,875 |
Audience persona
The typical Darren Criss fan in United States is more female, around 40.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Tezz.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 162,050 | 1.13× |
| New York | 150,544 | 2.06× |
| Texas | 98,291 | 0.87× |
| Florida | 82,563 | 0.93× |
| Illinois | 52,902 | 1.22× |
| Pennsylvania | 50,190 | 1.14× |
| New Jersey | 42,272 | 1.27× |
| Ohio | 41,089 | 1.02× |
| Michigan | 37,907 | 1.11× |
| North Carolina | 36,526 | 0.93× |
| Georgia | 35,187 | 0.87× |
| Massachusetts | 34,030 | 1.32× |
| Virginia | 33,164 | 1.04× |
| Washington | 26,173 | 1× |
| Arizona | 25,830 | 0.97× |
| Tennessee | 24,218 | 0.92× |
| Indiana | 23,258 | 0.97× |
| Maryland | 23,146 | 1.03× |
| Missouri | 21,129 | 1× |
| Wisconsin | 20,628 | 1.05× |
| Colorado | 19,720 | 0.96× |
| Minnesota | 19,495 | 1.04× |
| Connecticut | 17,742 | 1.35× |
| South Carolina | 17,069 | 0.87× |
| Oregon | 16,259 | 1.09× |
| Kentucky | 15,397 | 0.94× |
| Alabama | 14,919 | 0.82× |
| Louisiana | 14,133 | 0.84× |
| Oklahoma | 12,973 | 0.89× |
| Utah | 12,547 | 1.07× |
| Iowa | 10,957 | 1.02× |
| Nevada | 10,755 | 0.85× |
| Kansas | 9,733 | 0.95× |
| Arkansas | 9,118 | 0.85× |
| Mississippi | 7,633 | 0.71× |
| Idaho | 6,144 | 0.94× |
| Washington, District of Columbia | 6,082 | 1.55× |
| Nebraska | 5,911 | 0.9× |
| New Mexico | 5,438 | 0.83× |
| New Hampshire | 5,242 | 1.02× |
| Hawaii | 5,154 | 0.92× |
| Maine | 5,120 | 1.09× |
| West Virginia | 5,016 | 0.82× |
| Rhode Island | 4,782 | 1.15× |
| Delaware | 3,672 | 1.02× |
| Montana | 2,807 | 0.77× |
| Vermont | 2,537 | 1.11× |
| South Dakota | 2,167 | 0.72× |
| Alaska | 2,106 | 0.75× |
| North Dakota | 1,777 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tezz | 19.82× | Movies & TV |
| Historic site | 10.05× | Arts & Culture |
| Horeca | 34.46× | Travel & Leisure |
| Elsword | 31.67× | Games |
| Dog breed | 2.21× | Pets & Animals |
| Home staging | 7.64× | Home & Garden |
| Home construction | 1.57× | Home & Garden |
| Goop | 5.82× | Internet & Social Media |
| Natural rubber | 1.83× | Cars & Mobility |
| Whataburger | 1.56× | Food & Beverages |
| Shea Homes | 14.34× | Home & Garden |
| Mortgage insurance | 3.66× | Business & Career |
| Mothercare | 2.6× | Kids & Family |
| Bank account | 1.97× | Business & Career |
| Kaytee | 19.58× | Pets & Animals |
| Google Photos | 1.61× | Technology & Electronics |
| Phil Keaggy | 21.32× | Music & Radio |
| Panama | 2.23× | Travel & Leisure |
| Nebraska | 1.62× | Travel & Leisure |
| KiwiCo | 4.15× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.23 |
| Extroversion | THRILL | 1.55 |
| Price Sensitivity | PREMIUM | 1.5 |
| Tradition | CONSERVATISM | 1.48 |
| Sustainability | BALANCE | 1.47 |
| Early Adopter Mentality | POWER | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 65.7% |
| Canada | 5.6% |
| United Kingdom | 5.2% |
See Darren Criss audiences in other countries
More Actor Actress or TV Star audiences in United States
- Sydney Sweeney (48,121,350)
- Diane Keaton (25,584,734)
- Chuck Norris (25,290,102)
- Val Kilmer (23,817,597)
- Eric Dane (23,340,240)
Frequently asked questions
How many fans does Darren Criss have in United States?
Darren Criss has an estimated audience of 1,306,875 people in United States, concentrated in California and New York.
What is the gender split and age of Darren Criss fans?
63.8% of Darren Criss fans are female, 36.2% are male, with an average age of 40.5 years.
Which brands do Darren Criss fans like most?
Darren Criss fans show strongest brand affinity for Tezz (19.82×), Historic site (10.05×), and Horeca (34.46×) over the country average.
Where do Darren Criss fans live in United States?
Darren Criss fans in United States are most concentrated in California (reach 162,050), New York (reach 150,544), and Texas (reach 98,291). These three regions account for the largest share of the active audience.
What other brands do Darren Criss fans also like?
Beyond Darren Criss itself, the audience over-indexes on Historic site (10.05×), Horeca (34.46×), Elsword (31.67×), and Dog breed (2.21×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Darren Criss. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.