Tyra Banks Audience in United States

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Tyra Banks has an estimated audience of 2,714,194 people in United States. 69.7% are female, 30.3% are male, average age 34.1. Top regions: California, Texas, Florida. Top brand affinities: Sara Sampaio, Rosie O'Donnell, Natasha Lyonne, Megyn Kelly, Barbara Palvin.

The average Tyra Banks fan in United States is 34.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Sara Sampaio, Rosie O'Donnell, Natasha Lyonne, with strongest over-indexing on Sara Sampaio (64.91× the country average). Demographically, the Tyra Banks audience skews more female with an average age of 34.1, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Tyra Banks fans

Demographic split for Tyra Banks audience in United States
MetricValue
Female69.7%
Male30.3%
Average age34.1
Estimated audience size2,714,194

Audience persona

The typical Tyra Banks fan in United States is more female, around 34.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Sara Sampaio.

Top regions in United States

Top regions ranked by reach for Tyra Banks in United States
RegionReachAffinity
California329,0861.1×
Texas280,1531.2×
Florida195,1011.06×
New York185,2821.22×
Georgia113,5131.36×
Illinois106,7181.18×
Pennsylvania95,8831.05×
North Carolina94,3851.16×
Ohio88,7591.06×
Michigan77,9201.1×
Virginia75,0001.13×
New Jersey73,2011.06×
Maryland60,8091.3×
Indiana59,3131.2×
Tennessee57,6921.06×
Massachusetts54,2181.01×
Washington52,7120.97×
Arizona51,6640.93×
South Carolina46,3491.14×
Missouri45,0401.03×
Louisiana43,2141.23×
Alabama40,5181.07×
Colorado39,0510.91×
Wisconsin38,3200.94×
Minnesota36,3360.93×
Kentucky32,4900.95×
Oregon29,1550.94×
Oklahoma28,7140.95×
Nevada28,4821.08×
Connecticut27,3871.01×
Mississippi26,6521.19×
Arkansas23,1431.03×
Utah22,0850.91×
Iowa19,2170.86×
Kansas18,8670.88×
New Mexico12,8230.94×
Washington, District of Columbia12,3851.52×
Nebraska12,0080.88×
Idaho11,2640.83×
Hawaii10,8370.93×
West Virginia10,0530.8×
New Hampshire7,9340.74×
Rhode Island7,8010.9×
Maine7,7150.79×
Delaware7,2460.97×
Montana6,1940.82×
South Dakota4,8730.78×
North Dakota4,5130.81×
Alaska4,0770.7×
Vermont3,2540.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tyra Banks audience
BrandAffinityCategory
Sara Sampaio64.91×Fashion & Accessoires
Rosie O'Donnell33.93×Movies & TV
Natasha Lyonne24.45×Movies & TV
Megyn Kelly23.29×Movies & TV
Barbara Palvin35.96×Fashion & Accessoires
Pete Carroll25.58×Sports
Busy Philipps36.07×Movies & TV
Cindy Crawford22.53×Fashion & Accessoires
Chanel Iman59.1×Fashion & Accessoires
Matt Bomer20.47×Movies & TV
Nathan Fillion16.17×Movies & TV
Anne Burrell9.49×Food & Beverages
Adriana Lima15.93×Fashion & Accessoires
Adriana Lima17.19×Fashion & Accessoires
Doutzen Kroes57.96×Fashion & Accessoires
Laetitia Casta67.08×Movies & TV
Alicia Vikander23.38×Movies & TV
Nicole Richie27.06×Movies & TV
Christina Hendricks14.88×Movies & TV
Christian Siriano34.56×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tyra Banks audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.1
Community OrientationOPEN1.52
ExtroversionTHRILL1.45
Social Media UsageJOY1.33
Pet OwnershipJOY1.32
Design AffinityPREMIUM1.32

Worldwide distribution

Worldwide audience distribution share by country for Tyra Banks
CountryShare
United States44.3%
United Kingdom6.7%
Canada4.4%

See Tyra Banks audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Tyra Banks have in United States?

Tyra Banks has an estimated audience of 2,714,194 people in United States, concentrated in California and Texas.

What is the gender split and age of Tyra Banks fans?

69.7% of Tyra Banks fans are female, 30.3% are male, with an average age of 34.1 years.

Which brands do Tyra Banks fans like most?

Tyra Banks fans show strongest brand affinity for Sara Sampaio (64.91×), Rosie O'Donnell (33.93×), and Natasha Lyonne (24.45×) over the country average.

Where do Tyra Banks fans live in United States?

Tyra Banks fans in United States are most concentrated in California (reach 329,086), Texas (reach 280,153), and Florida (reach 195,101). These three regions account for the largest share of the active audience.

What other brands do Tyra Banks fans also like?

Beyond Tyra Banks itself, the audience over-indexes on Rosie O'Donnell (33.93×), Natasha Lyonne (24.45×), Megyn Kelly (23.29×), and Barbara Palvin (35.96×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tyra Banks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.