Déjà Vu (2006 film) Audience in United States

Déjà Vu (2006 film) has an estimated audience of 2,356,948 people in United States. 58.7% are female, 41.3% are male, average age 44.1. Top regions: California, Texas, Florida. Top brand affinities: Pixi, David Harbour, Winona Ryder, Miami Vice, Autism Awareness.

The average Déjà Vu (2006 film) fan in United States is 44.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pixi, David Harbour, Winona Ryder, with strongest over-indexing on Pixi (45.95× the country average). Demographically, the Déjà Vu (2006 film) audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Quality Awareness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Déjà Vu (2006 film) fans

Demographic split for Déjà Vu (2006 film) audience in United States
MetricValue
Female58.7%
Male41.3%
Average age44.1
Estimated audience size2,356,948

Audience persona

The typical Déjà Vu (2006 film) fan in United States is more female, around 44.1 years old, with strong Quality Awareness tendencies and a notable affinity for Pixi.

Top regions in United States

Top regions ranked by reach for Déjà Vu (2006 film) in United States
RegionReachAffinity
California336,7441.3×
Texas202,2861×
Florida174,3041.09×
New York136,2971.03×
Michigan108,8351.77×
Illinois101,9021.3×
Georgia74,5981.03×
North Carolina71,7901.01×
Pennsylvania71,1130.9×
Ohio64,6890.89×
Virginia56,9050.99×
Tennessee56,7971.2×
New Jersey54,6000.91×
Indiana53,1051.23×
Washington52,3831.11×
Arizona44,7320.93×
Maryland43,9231.08×
Massachusetts43,0620.93×
Colorado39,3391.06×
Minnesota38,8231.15×
Louisiana38,4521.27×
Missouri37,1880.98×
Alabama37,1231.13×
Oklahoma34,6651.32×
South Carolina32,8070.93×
Wisconsin31,1840.88×
Nevada29,4481.29×
Kentucky28,3920.96×
Oregon25,5790.95×
Mississippi21,2891.1×
Connecticut20,0360.85×
Utah19,5260.93×
Arkansas17,8420.92×
Iowa17,7370.91×
Kansas15,9270.86×
Hawaii13,0471.29×
Nebraska11,5580.98×
New Hampshire10,4921.13×
Idaho9,7580.83×
New Mexico9,4400.8×
West Virginia8,8320.8×
Maine7,5320.89×
Washington, District of Columbia6,7560.95×
Rhode Island5,8400.78×
Delaware5,3320.82×
Montana4,7600.73×
Alaska4,5560.9×
South Dakota4,0430.74×
North Dakota3,6780.76×
Vermont2,9670.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Déjà Vu (2006 film) audience
BrandAffinityCategory
Pixi45.95×Beauty & Wellness
David Harbour29.25×Movies & TV
Winona Ryder24.61×Movies & TV
Miami Vice57.03×Movies & TV
Autism Awareness19.03×Health
Zero Dark Thirty44.68×Movies & TV
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Molly Ringwald20×Movies & TV
Income tax13.19×Business & Career
Wool and the Gang63.1×Home & Garden
Christian Slater20×Movies & TV
DVD player14.23×Technology & Electronics
Stephen Lang20×Movies & TV
Dallas Buyers Club31.85×Movies & TV
Blade Runner15.85×Movies & TV
Casey Affleck20×Movies & TV
Ron Perlman15.38×Movies & TV
Ming-Na Wen19.61×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Déjà Vu (2006 film) audience
TraitClusterScore
Quality AwarenessPREMIUM1.47
SpiritualityBALANCE1.37
Community OrientationOPEN1.31
ExtroversionTHRILL1.3
Urban LifestyleOPEN1.29
IndulgenceJOY1.25

Worldwide distribution

Worldwide audience distribution share by country for Déjà Vu (2006 film)
CountryShare
United States19.9%
Germany6.6%
Brazil5.9%

See Déjà Vu (2006 film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Déjà Vu (2006 film) have in United States?

Déjà Vu (2006 film) has an estimated audience of 2,356,948 people in United States, concentrated in California and Texas.

What is the gender split and age of Déjà Vu (2006 film) fans?

58.7% of Déjà Vu (2006 film) fans are female, 41.3% are male, with an average age of 44.1 years.

Which brands do Déjà Vu (2006 film) fans like most?

Déjà Vu (2006 film) fans show strongest brand affinity for Pixi (45.95×), David Harbour (29.25×), and Winona Ryder (24.61×) over the country average.

Where do Déjà Vu (2006 film) fans live in United States?

Déjà Vu (2006 film) fans in United States are most concentrated in California (reach 336,744), Texas (reach 202,286), and Florida (reach 174,304). These three regions account for the largest share of the active audience.

What other brands do Déjà Vu (2006 film) fans also like?

Beyond Déjà Vu (2006 film) itself, the audience over-indexes on David Harbour (29.25×), Winona Ryder (24.61×), Miami Vice (57.03×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Déjà Vu (2006 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.