Delaware County, Pennsylvania Audience in United States

Delaware County, Pennsylvania logo

Delaware County, Pennsylvania has an estimated audience of 620,483 people in United States. 63.4% are female, 36.6% are male, average age 43.7. Top regions: Pennsylvania, Ohio, New York. Top brand affinities: Sinaloa, Google Wallet, Google Analytics, Necktie, CAC 40.

The average Delaware County, Pennsylvania fan in United States is 43.7 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, Ohio, New York. Top brand affinities include Sinaloa, Google Wallet, Google Analytics, with strongest over-indexing on Sinaloa (10× the country average). Demographically, the Delaware County, Pennsylvania audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Community Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Delaware County, Pennsylvania fans

Demographic split for Delaware County, Pennsylvania audience in United States
MetricValue
Female63.4%
Male36.6%
Average age43.7
Estimated audience size620,483

Audience persona

The typical Delaware County, Pennsylvania fan in United States is more female, around 43.7 years old, with strong Community Orientation tendencies and a notable affinity for Sinaloa.

Top regions in United States

Top regions ranked by reach for Delaware County, Pennsylvania in United States
RegionReachAffinity
Pennsylvania204,6739.8×
Ohio61,2193.2×
New York35,2781.02×
New Jersey31,7462.01×
Delaware23,22613.57×
Indiana18,7331.65×
Florida17,1840.41×
California16,7360.25×
Maryland15,7201.47×
Texas13,6470.26×
Oklahoma11,7161.7×
Virginia10,8580.72×
North Carolina8,3840.45×
Georgia7,5820.4×
Illinois7,3570.36×
Louisiana6,1380.77×
Massachusetts6,0820.5×
Michigan4,9420.3×
Iowa4,8900.96×
Arkansas4,3460.85×
Tennessee4,1510.33×
South Carolina3,8100.41×
Missouri3,4850.35×
Washington3,4330.28×
Arizona3,3120.26×
Colorado3,2300.33×
Connecticut3,0890.5×
Washington, District of Columbia2,7421.47×
Kentucky2,7180.35×
Minnesota2,4360.27×
Wisconsin2,4140.26×
Alabama2,1380.25×
Oregon1,8780.26×
West Virginia1,7220.6×
Nevada1,4110.24×
Utah1,3840.25×
Kansas1,3630.28×
Mississippi1,1180.22×
Maine9620.43×
New Hampshire8780.36×
Nebraska8770.28×
Rhode Island7990.4×
Idaho7000.23×
New Mexico5590.18×
Vermont4970.46×
Hawaii3800.14×
Montana3750.22×
Alaska2660.2×
South Dakota2460.17×
North Dakota2400.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Delaware County, Pennsylvania audience
BrandAffinityCategory
Sinaloa10×Travel & Leisure
Google Wallet11.7×Technology & Electronics
Google Analytics1.57×Internet & Social Media
Necktie1.61×Fashion & Accessoires
CAC 401.57×Business & Career
Finding Your Roots2.24×Movies & TV
ABC TV2.05×Movies & TV
Golden Gate3.42×Games
henry louis gates jr2.81×Movies & TV
Indiana University School of Medicine1.57×Business & Career
John Key2.05×Politics & Society
The Finder (U.S. TV series)1.89×Movies & TV
Summer Days (And Summer Nights!!)1.61×Music & Radio
Davao Region1.55×Travel & Leisure
Nasi goreng1.57×Food & Beverages
Lacey Turner1.77×Movies & TV
Iroko1.54×
Salam Fayyad1.85×Politics & Society
Petter Northug jr.3.43×Sports
Monster Buster Club1.66×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Delaware County, Pennsylvania audience
TraitClusterScore
Community OrientationOPEN1.27
Career OrientationPOWER1.25
Family OrientationCONSERVATISM1.18
DIY MentalityTHRILL1.16
Need for SecurityCONSERVATISM1.03
Pet OwnershipJOY1.02

Worldwide distribution

Worldwide audience distribution share by country for Delaware County, Pennsylvania
CountryShare
United States99.4%
Germany0.5%
Italy0.1%

See Delaware County, Pennsylvania audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Delaware County, Pennsylvania have in United States?

Delaware County, Pennsylvania has an estimated audience of 620,483 people in United States, concentrated in Pennsylvania and Ohio.

What is the gender split and age of Delaware County, Pennsylvania fans?

63.4% of Delaware County, Pennsylvania fans are female, 36.6% are male, with an average age of 43.7 years.

Which brands do Delaware County, Pennsylvania fans like most?

Delaware County, Pennsylvania fans show strongest brand affinity for Sinaloa (10×), Google Wallet (11.7×), and Google Analytics (1.57×) over the country average.

Where do Delaware County, Pennsylvania fans live in United States?

Delaware County, Pennsylvania fans in United States are most concentrated in Pennsylvania (reach 204,673), Ohio (reach 61,219), and New York (reach 35,278). These three regions account for the largest share of the active audience.

What other brands do Delaware County, Pennsylvania fans also like?

Beyond Delaware County, Pennsylvania itself, the audience over-indexes on Google Wallet (11.7×), Google Analytics (1.57×), Necktie (1.61×), and CAC 40 (1.57×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Delaware County, Pennsylvania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.