Denton County, Texas Audience in United States

Denton County, Texas logo

Denton County, Texas has an estimated audience of 2,299,473 people in United States. 59.3% are female, 40.7% are male, average age 39.0. Top regions: Texas, California, Florida. Top brand affinities: Nebraska, Leverage (TV series), George Mikan, James Stewart, Jr., Diane Sawyer.

The average Denton County, Texas fan in United States is 39.0 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Nebraska, Leverage (TV series), George Mikan, with strongest over-indexing on Nebraska (14.87× the country average). Demographically, the Denton County, Texas audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Urban Lifestyle, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Denton County, Texas fans

Demographic split for Denton County, Texas audience in United States
MetricValue
Female59.3%
Male40.7%
Average age39.0
Estimated audience size2,299,473

Audience persona

The typical Denton County, Texas fan in United States is more female, around 39.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Nebraska.

Top regions in United States

Top regions ranked by reach for Denton County, Texas in United States
RegionReachAffinity
Texas1,724,60516.62×
California163,3140.65×
Florida104,0280.67×
New York62,0260.48×
Illinois55,9940.73×
Oklahoma53,8042.11×
Georgia50,9770.72×
Ohio46,9330.66×
Virginia43,6170.78×
Colorado40,1331.11×
North Carolina39,6510.57×
Arizona38,8160.83×
Tennessee35,2650.76×
Missouri34,7860.94×
Louisiana34,4141.16×
Michigan33,5670.56×
Washington32,5860.71×
Pennsylvania30,7150.4×
Arkansas29,2271.54×
New Jersey25,2890.43×
Minnesota23,3810.71×
Indiana21,1570.5×
Massachusetts20,6140.46×
Alabama19,3980.6×
Wisconsin19,1000.55×
Maryland19,0130.48×
Kansas18,8561.04×
Mississippi17,2020.91×
Oregon16,2640.62×
Kentucky16,1800.56×
Iowa15,4100.81×
Nevada14,9120.67×
South Carolina14,8130.43×
Utah14,7730.72×
New Mexico12,8231.11×
Nebraska9,1670.79×
Connecticut8,5810.37×
Washington, District of Columbia7,5801.1×
Idaho7,3770.64×
Montana3,5520.56×
Hawaii3,4450.35×
West Virginia3,3730.31×
South Dakota3,3530.63×
Maine3,2470.39×
New Hampshire3,0720.34×
Rhode Island2,6840.37×
Alaska2,6570.54×
Wyoming2,4410.72×
North Dakota2,3750.5×
Delaware2,1500.34×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Denton County, Texas audience
BrandAffinityCategory
Nebraska14.87×Travel & Leisure
Leverage (TV series)2.53×Movies & TV
George Mikan5.53×Sports
James Stewart, Jr.5.94×Sports
Diane Sawyer1.68×Movies & TV
Ohio State Buckeyes women's basketball1.87×Sports
Toros de Tijuana2.75×Sports
Lion of Judah1.51×
JBS USA1.53×Food & Beverages
Stop Bullying1.52×Politics & Society
Rafael Lovato Jr.4.28×Sports
Fist of Legend2.03×Movies & TV
Caesarea1.65×Travel & Leisure
Cuautitlán Izcalli2.22×Travel & Leisure
Jyväskylä4.28×Travel & Leisure
Ext JS1.81×Technology & Electronics
Droop-E3.07×Music & Radio
bumGenius1.76×Kids & Family
St Matthew Passion1.62×
The Boomtown Rats2.09×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Denton County, Texas audience
TraitClusterScore
Urban LifestyleOPEN1.34
Career OrientationPOWER1.19
Need for SecurityCONSERVATISM1.13
Luxury OrientationPREMIUM1.12
Risk AppetiteTHRILL1.11
DIY MentalityTHRILL1.05

Worldwide distribution

Worldwide audience distribution share by country for Denton County, Texas
CountryShare
United States96.1%
Brazil3.0%
Mexico0.7%

See Denton County, Texas audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Denton County, Texas have in United States?

Denton County, Texas has an estimated audience of 2,299,473 people in United States, concentrated in Texas and California.

What is the gender split and age of Denton County, Texas fans?

59.3% of Denton County, Texas fans are female, 40.7% are male, with an average age of 39.0 years.

Which brands do Denton County, Texas fans like most?

Denton County, Texas fans show strongest brand affinity for Nebraska (14.87×), Leverage (TV series) (2.53×), and George Mikan (5.53×) over the country average.

Where do Denton County, Texas fans live in United States?

Denton County, Texas fans in United States are most concentrated in Texas (reach 1,724,605), California (reach 163,314), and Florida (reach 104,028). These three regions account for the largest share of the active audience.

What other brands do Denton County, Texas fans also like?

Beyond Denton County, Texas itself, the audience over-indexes on Leverage (TV series) (2.53×), George Mikan (5.53×), James Stewart, Jr. (5.94×), and Diane Sawyer (1.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Denton County, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.