A data profile of the people who buy, follow and care about EvoShield in United States — modelled from more than twelve digital signal sources. EvoShield has an estimated audience of 407,802 people in United States.
The average EvoShield fan in United States is 37.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Chris Sale, Rawlings (company), DeMarini, with strongest over-indexing on Chris Sale (105.66× the country average).
Demographically, the EvoShield audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Sports Activity, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical EvoShield fan in United States is more male, around 37.0 years old, with strong Sports Activity tendencies and a notable affinity for Chris Sale.
The key figures that characterise the EvoShield profile in United States.
38.3% are female, 61.7% are male, average age 37.0.
| Metric | Value |
|---|---|
| Female | 38.3% |
| Male | 61.7% |
| Average age | 37.0 |
| Estimated audience size | 407,802 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 19% | |
| 30-39 | 26% | |
| 40-49 | 22% | |
| 50+ | 11% |
Where the EvoShield audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~7K | 1.87× | |
| 02 | Alabama | ~10K | 1.68× | |
| 03 | Nebraska | ~3K | 1.45× | |
| 04 | Tennessee | ~10K | 1.42× | |
| 05 | Iowa | ~5K | 1.40× | |
| 06 | Oklahoma | ~7K | 1.37× | |
| 07 | Louisiana | ~7K | 1.32× | |
| 08 | Arkansas | ~5K | 1.32× | |
| 09 | Kentucky | ~7K | 1.23× | |
| 10 | Georgia | ~20K | 1.21× | |
| 11 | Kansas | ~4K | 1.20× | |
| 12 | North Dakota | ~1K | 1.20× | |
| 13 | Missouri | ~8K | 1.18× | |
| 14 | Hawaii | ~2K | 1.15× | |
| 15 | West Virginia | ~2K | 1.11× | |
| 16 | South Dakota | ~1K | 1.10× | |
| 17 | New Mexico | ~2K | 1.08× | |
| 18 | North Carolina | ~10K | 1.07× | |
| 19 | South Carolina | ~7K | 1.07× | |
| 20 | Indiana | ~8K | 1.05× | |
| 21 | Minnesota | ~6K | 1.05× | |
| 22 | Ohio | ~10K | 1.04× | |
| 23 | Texas | ~40K | 1.03× | |
| 24 | Wisconsin | ~7K | 1.03× | |
| 25 | Pennsylvania | ~10K | 1.00× | |
| 26 | Utah | ~4K | 0.98× | |
| 27 | Delaware | ~1K | 0.97× | |
| 28 | Montana | ~1K | 0.95× | |
| 29 | Illinois | ~10K | 0.93× | |
| 30 | Michigan | ~10K | 0.91× | |
| 31 | Maine | ~1K | 0.91× | |
| 32 | Arizona | ~8K | 0.89× | |
| 33 | Washington | ~8K | 0.89× | |
| 34 | Oregon | ~4K | 0.89× | |
| 35 | Colorado | ~6K | 0.86× | |
| 36 | New Hampshire | ~1K | 0.83× | |
| 37 | California | ~40K | 0.82× | |
| 38 | Virginia | ~9K | 0.82× | |
| 39 | Idaho | ~2K | 0.82× | |
| 40 | Vermont | <1K | 0.80× | |
| 41 | Alaska | <1K | 0.76× | |
| 42 | Florida | ~20K | 0.75× | |
| 43 | Connecticut | ~3K | 0.74× | |
| 44 | New Jersey | ~8K | 0.69× | |
| 45 | Rhode Island | <1K | 0.69× | |
| 46 | Maryland | ~5K | 0.65× | |
| 47 | Massachusetts | ~5K | 0.64× | |
| 48 | Washington, District of Columbia | <1K | 0.62× | |
| 49 | Nevada | ~3K | 0.61× | |
| 50 | New York | ~10K | 0.57× |
The strongest cross-interests of the EvoShield audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Hoa Sen University | Business & Career | 159.99× | ||
| 02 | Baseball-Reference.com | Sports | 111.69× | ||
| 03 | Chris Sale | Sports | 105.66× | ||
| 04 | DeMarini | Sports | 84.81× | ||
| 05 | Marucci Sports | Sports | 83.62× | ||
| 06 | Rawlings (company) | Sports | 63.11× | ||
| 07 | Louisville Slugger | Sports | 59.84× | ||
| 08 | Buster Posey | Sports | 57.38× | ||
| 09 | BlenderBottle | Home & Garden | 53.04× | ||
| 10 | Babe Ruth League | Sports | 45.92× | ||
| 11 | Baseball America | Sports | 44.29× | ||
| 12 | Louisville Bats | Sports | 38.31× | ||
| 13 | Justin Verlander | Sports | 29.40× | ||
| 14 | Barry Bonds | Sports | 25.50× | ||
| 15 | College softball | Sports | 19.91× | ||
| 16 | Aaron Judge | Sports | 14.55× | ||
| 17 | Baseball bat | Sports | 12.06× | ||
| 18 | USA Baseball | Sports | 11.92× | ||
| 19 | Minor League Baseball | Sports | 9.96× | ||
| 20 | Detroit Tigers | Sports | 7.96× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 1.25× | |
| Extroversion | THRILL | 1.24× | |
| Spirituality | BALANCE | 1.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.73× | |
| Design Affinity | PREMIUM | 0.76× | |
| Indulgence | JOY | 0.81× |
EvoShield's target market in United States covers an estimated 407,802 people, concentrated in California and Texas.
38.3% of the EvoShield audience are female, 61.7% are male, with an average age of 37.0 years.
EvoShield fans show strongest brand affinity for Chris Sale (105.66×), Rawlings (company) (63.11×), and DeMarini (84.81×) over the country average.
EvoShield fans in United States are most concentrated in California (reach ~40K), Texas (reach ~40K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond EvoShield itself, the audience over-indexes on Rawlings (company) (63.11×), DeMarini (84.81×), Hoa Sen University (159.99×), and Justin Verlander (29.4×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for EvoShield. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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