Rascasse Audience Intelligence

Gustav Klimt Audience in United States

A data profile of the people who buy, follow and care about Gustav Klimt in United States — modelled from more than twelve digital signal sources. Gustav Klimt has an estimated audience of 793,455 people in United States.

#20among Painter in United States#6392among Person in United States#267in Arts & Culture

The average Gustav Klimt fan in United States is 40.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Dolce Vita (TVB), Mona Lisa Smile, Georgia O'Keeffe, with strongest over-indexing on Dolce Vita (TVB) (107.95× the country average).

Demographically, the Gustav Klimt audience skews more female with an average age of 40.8, and over-indexes on personality traits such as Luxury Orientation, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gustav Klimt fan in United States is more female, around 40.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Dolce Vita (TVB).

Category: Arts & Culture · Type: Person · Subtype: Painter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gustav Klimt profile in United States.

Audience size
793K
in United States
Gender
62.9%♀
37.1% male
Age
40.8
average years
Country rank
#27615
Person in United States
Fig. 01

Search interest · 12-month trend

+5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gustav Klimt fans

62.9% are female, 37.1% are male, average age 40.8.

Fig. 02

Gender split

62.9%
Female
37.1%
Male
Demographic split for Gustav Klimt audience in United States
MetricValue
Female62.9%
Male37.1%
Average age40.8
Estimated audience size793,455
Fig. 03

Age distribution

Ø 40.8
average years
Age distribution of the Gustav Klimt audience in United States
Age bracketShare%
16-1921%
20-2916%
30-3915%
40-4918%
50+29%
Fig. 04

Worldwide distribution

15.3%

of the worldwide Gustav Klimt audience comes from United States.

Worldwide audience distribution share by country for Gustav Klimt
CountryShare
United States15.3%
Germany13.5%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gustav Klimt audience in United States is strongest.

Fig. 05

Top regions by affinity

Gustav Klimt fans by region: top regions in United States
#RegionReachAffinity×
01New York~70K1.61×
02Washington, District of Columbia~4K1.61×
03Vermont~2K1.49×
04Oregon~10K1.38×
05Washington~20K1.29×
06Maine~4K1.27×
07Utah~9K1.24×
08Massachusetts~20K1.23×
09California~100K1.22×
10Colorado~10K1.18×
11Connecticut~9K1.18×
12New Hampshire~4K1.14×
13Rhode Island~3K1.14×
14Montana~2K1.09×
15New Mexico~4K1.08×
16Alaska~2K1.07×
17Virginia~20K1.03×
18Illinois~30K1.01×
19New Jersey~20K1.01×
20Idaho~4K1.01×
21Florida~50K0.97×
22Pennsylvania~30K0.97×
23Maryland~10K0.97×
24Kansas~6K0.97×
25Arizona~20K0.95×
26Wisconsin~10K0.95×
27North Carolina~20K0.93×
28Hawaii~3K0.93×
29Texas~60K0.92×
30Minnesota~10K0.92×
31Nevada~7K0.91×
32Missouri~10K0.89×
33Oklahoma~8K0.89×
34Arkansas~6K0.89×
35Georgia~20K0.86×
36Michigan~20K0.86×
37Ohio~20K0.85×
38Indiana~10K0.84×
39Nebraska~3K0.84×
40Tennessee~10K0.83×
41Kentucky~8K0.83×
42Delaware~2K0.83×
43Louisiana~8K0.82×
44Iowa~5K0.82×
45South Dakota~1K0.82×
46West Virginia~3K0.80×
47North Dakota~1K0.80×
48South Carolina~9K0.78×
49Alabama~8K0.72×
50Mississippi~5K0.72×
Fig. 06

Affinity by region

Affinity by region — Gustav Klimt, United States
0.72×1.00×1.61×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gustav Klimt audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gustav Klimt audience
#·InterestCategoryAffinity×
01Dolce Vita (TVB)Movies & TV107.95×
02TrollbeadsFashion & Accessoires95.33×
03Museum of GlassArts & Culture78.23×
04The Andy Warhol MuseumArts & Culture74.79×
05Cy TwomblyArts & Culture65.45×
06Mona Lisa SmileMovies & TV64.91×
07Irving PennArts & Culture64.20×
08Egon SchieleArts & Culture50.91×
09Claude MonetArts & Culture42.06×
10Effy JewelryFashion & Accessoires38.88×
11Wassily KandinskyArts & Culture38.31×
12Georgia O'KeeffeArts & Culture38.01×
13Art NouveauArts & Culture37.08×
14Edvard MunchArts & Culture36.21×
15Jackson PollockArts & Culture29.61×
16Alice + OliviaFashion & Accessoires29.38×
17Debbie HarryMusic & Radio23.76×
18HighSchoolMusic & Radio10.77×
19Elizabeth TaylorMovies & TV7.34×
20Culver'sFood & Beverages4.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gustav Klimt audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gustav Klimt audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.27×
Design AffinityPREMIUM1.26×
Urban LifestyleOPEN1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gustav Klimt audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.69×
DIY MentalityTHRILL0.76×
PatriotismCONSERVATISM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gustav Klimt have in United States?

Gustav Klimt has an estimated audience of 793,455 people in United States, concentrated in California and New York.

02

What is the gender split and age of Gustav Klimt fans?

62.9% of Gustav Klimt fans are female, 37.1% are male, with an average age of 40.8 years.

03

Which brands do Gustav Klimt fans like most?

Gustav Klimt fans show strongest brand affinity for Dolce Vita (TVB) (107.95×), Mona Lisa Smile (64.91×), and Georgia O'Keeffe (38.01×) over the country average.

04

Where do Gustav Klimt fans live in United States?

Gustav Klimt fans in United States are most concentrated in California (reach ~100K), New York (reach ~70K), and Texas (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Gustav Klimt fans also like?

Beyond Gustav Klimt itself, the audience over-indexes on Mona Lisa Smile (64.91×), Georgia O'Keeffe (38.01×), Claude Monet (42.06×), and Egon Schiele (50.91×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Gustav Klimt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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