High five Audience in United States

High five logo

High five has an estimated audience of 358,415 people in United States. 65.1% are female, 34.9% are male, average age 33.9. Top regions: Texas, California, Florida. Top brand affinities: Bank account, Arnold Palmer, Information technology consulting, Ellen Burstyn, Leprechaun.

The average High five fan in United States is 33.9 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Bank account, Arnold Palmer, Information technology consulting, with strongest over-indexing on Bank account (1.56× the country average). Demographically, the High five audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic

Demographics of High five fans

Demographic split for High five audience in United States
MetricValue
Female65.1%
Male34.9%
Average age33.9
Estimated audience size358,415

Audience persona

The typical High five fan in United States is more female, around 33.9 years old, with strong Risk Appetite tendencies and a notable affinity for Bank account.

Top regions in United States

Top regions ranked by reach for High five in United States
RegionReachAffinity
Texas57,0331.85×
California46,1801.17×
Florida24,5081.01×
New York21,0621.05×
Illinois16,7981.41×
North Carolina14,3161.33×
Georgia13,9811.27×
Ohio11,8451.07×
Pennsylvania10,6210.88×
Virginia9,7991.12×
New Jersey9,3291.02×
Michigan9,0840.97×
Washington8,4371.17×
Arizona7,7531.06×
Missouri7,3411.27×
Tennessee7,3131.02×
Indiana6,8451.05×
Massachusetts6,6580.94×
South Carolina6,4991.21×
Maryland6,4131.04×
Alabama6,0061.2×
Minnesota5,8991.15×
Colorado5,6030.99×
Wisconsin5,5961.04×
Louisiana5,5411.2×
Oklahoma4,9551.25×
Kentucky4,7351.05×
Oregon4,6441.13×
Connecticut3,2490.9×
Mississippi3,1991.08×
Nevada3,1520.91×
Iowa3,1471.07×
Arkansas3,1081.05×
Kansas2,8020.99×
Utah2,6300.82×
Nebraska1,6070.89×
New Mexico1,3850.77×
Hawaii1,2890.84×
New Hampshire1,2530.89×
Idaho1,1920.66×
Washington, District of Columbia1,1831.1×
West Virginia9570.57×
Maine9170.71×
Rhode Island8430.74×
Delaware8160.83×
Montana6540.66×
North Dakota6290.85×
South Dakota5870.71×
Vermont5480.87×
Alaska4860.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for High five audience
BrandAffinityCategory
Bank account1.56×Business & Career
Arnold Palmer2.16×Sports
Information technology consulting1.7×Technology & Electronics
Ellen Burstyn2.13×Movies & TV
Leprechaun2.04×Literature
Assassin's Creed: Brotherhood2.21×Games
Lindsey Shaw1.66×Movies & TV
Laguna (province)1.58×
John Frusciante1.85×Music & Radio
Divergent series1.55×Movies & TV
Assetto Corsa1.58×Games
Ash vs Evil Dead1.55×Movies & TV
iPEC Coaching2.09×Business & Career
Bruklinas1.75×Travel & Leisure
Lion of Judah1.51×
Bulacan1.69×Travel & Leisure
Erika Buenfil1.6×Movies & TV
The Specials2.22×Music & Radio
Iranian folklore1.58×Politics & Society
Arco Iris1.57×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by High five audience
TraitClusterScore
Risk AppetiteTHRILL1.49
LGBTQ+ IdentityOPEN1.45
Early Adopter MentalityPOWER1.33
Family OrientationCONSERVATISM1.32
SustainabilityBALANCE1.27
Sports ActivityPOWER1.26

Worldwide distribution

Worldwide audience distribution share by country for High five
CountryShare
United States35.1%
Taiwan6.2%
United Kingdom5.5%

See High five audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does High five have in United States?

High five has an estimated audience of 358,415 people in United States, concentrated in Texas and California.

What is the gender split and age of High five fans?

65.1% of High five fans are female, 34.9% are male, with an average age of 33.9 years.

Which brands do High five fans like most?

High five fans show strongest brand affinity for Bank account (1.56×), Arnold Palmer (2.16×), and Information technology consulting (1.7×) over the country average.

Where do High five fans live in United States?

High five fans in United States are most concentrated in Texas (reach 57,033), California (reach 46,180), and Florida (reach 24,508). These three regions account for the largest share of the active audience.

What other brands do High five fans also like?

Beyond High five itself, the audience over-indexes on Arnold Palmer (2.16×), Information technology consulting (1.7×), Ellen Burstyn (2.13×), and Leprechaun (2.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for High five. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.