Hot in Cleveland Audience in United States

Hot in Cleveland has an estimated audience of 462,765 people in United States. 60.7% are female, 39.3% are male, average age 47.5. Top regions: California, Texas, Florida. Top brand affinities: Olivia Munn, Valerie Bertinelli, Kelly Osbourne, Californication (TV series), Alison Brie.

The average Hot in Cleveland fan in United States is 47.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Olivia Munn, Valerie Bertinelli, Kelly Osbourne, with strongest over-indexing on Olivia Munn (139.06× the country average). Demographically, the Hot in Cleveland audience skews more female with an average age of 47.5, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Hot in Cleveland fans

Demographic split for Hot in Cleveland audience in United States
MetricValue
Female60.7%
Male39.3%
Average age47.5
Estimated audience size462,765

Audience persona

The typical Hot in Cleveland fan in United States is more female, around 47.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Olivia Munn.

Top regions in United States

Top regions ranked by reach for Hot in Cleveland in United States
RegionReachAffinity
California36,3560.71×
Texas33,2360.84×
Florida28,5920.91×
Ohio22,6171.59×
New York21,3070.82×
Pennsylvania16,2411.04×
Illinois14,3540.93×
North Carolina13,8180.99×
Michigan13,7001.13×
Georgia12,0950.85×
Tennessee10,6951.15×
Virginia10,1850.9×
Arizona9,9991.06×
Indiana9,6651.14×
Missouri9,3891.26×
New Jersey9,1290.78×
Washington8,7760.95×
Wisconsin8,4151.21×
Massachusetts8,1260.89×
South Carolina7,6111.09×
Kentucky7,1851.24×
Alabama7,0191.09×
Minnesota6,9241.04×
Maryland6,7390.85×
Colorado6,4380.88×
Oklahoma6,1881.2×
Oregon5,7701.09×
Louisiana5,5210.93×
Arkansas4,4651.17×
Connecticut4,2980.93×
Iowa4,2851.12×
Kansas3,9211.08×
Mississippi3,7650.99×
Utah3,5720.86×
Nevada3,4350.77×
New Mexico2,7901.2×
West Virginia2,5951.2×
Idaho2,5891.12×
Nebraska2,4171.04×
New Hampshire2,0331.11×
Maine2,0251.22×
Montana1,4491.13×
Rhode Island1,4280.97×
Delaware1,1410.89×
Hawaii1,1310.57×
South Dakota1,1281.05×
Washington, District of Columbia8570.62×
North Dakota8300.87×
Alaska7350.74×
Vermont6900.85×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hot in Cleveland audience
BrandAffinityCategory
Olivia Munn139.06×Movies & TV
Valerie Bertinelli82.86×Movies & TV
Kelly Osbourne18.37×Music & Radio
Californication (TV series)64.12×Movies & TV
Alison Brie20×Movies & TV
Jeremy Allen White20×Movies & TV
Josh Duhamel20×Fashion & Accessoires
Diane Keaton8.37×Movies & TV
Emmy Rossum20×Movies & TV
Rachel Weisz20×Movies & TV
Julianne Moore17.6×Movies & TV
MSN4.19×News
Michael Fassbender20×Movies & TV
Aaron Paul20×Movies & TV
James Caan18.23×Movies & TV
Kia Sportage20.63×Cars & Mobility
Tina Fey17.98×Movies & TV
Gerard Butler12.29×Movies & TV
Seth Green18.18×Movies & TV
Cameron Monaghan20×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hot in Cleveland audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.98
Community OrientationOPEN1.72
TraditionCONSERVATISM1.48
ExtroversionTHRILL1.33
IndulgenceJOY1.31
SpiritualityBALANCE1.28

Worldwide distribution

Worldwide audience distribution share by country for Hot in Cleveland
CountryShare
United States72.1%
Canada4.9%
United Kingdom3.2%

See Hot in Cleveland audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Hot in Cleveland have in United States?

Hot in Cleveland has an estimated audience of 462,765 people in United States, concentrated in California and Texas.

What is the gender split and age of Hot in Cleveland fans?

60.7% of Hot in Cleveland fans are female, 39.3% are male, with an average age of 47.5 years.

Which brands do Hot in Cleveland fans like most?

Hot in Cleveland fans show strongest brand affinity for Olivia Munn (139.06×), Valerie Bertinelli (82.86×), and Kelly Osbourne (18.37×) over the country average.

Where do Hot in Cleveland fans live in United States?

Hot in Cleveland fans in United States are most concentrated in California (reach 36,356), Texas (reach 33,236), and Florida (reach 28,592). These three regions account for the largest share of the active audience.

What other brands do Hot in Cleveland fans also like?

Beyond Hot in Cleveland itself, the audience over-indexes on Valerie Bertinelli (82.86×), Kelly Osbourne (18.37×), Californication (TV series) (64.12×), and Alison Brie (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hot in Cleveland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.