I Still Know What You Did Last Summer Audience in United States

I Still Know What You Did Last Summer has an estimated audience of 863,855 people in United States. 57.7% are female, 42.3% are male, average age 38.2. Top regions: California, Texas, Florida. Top brand affinities: Harvey Keitel, The Strangers (2008 film), Reindeer, Twin Peaks, Autism Awareness.

The average I Still Know What You Did Last Summer fan in United States is 38.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Harvey Keitel, The Strangers (2008 film), Reindeer, with strongest over-indexing on Harvey Keitel (326.09× the country average). Demographically, the I Still Know What You Did Last Summer audience skews more female with an average age of 38.2, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of I Still Know What You Did Last Summer fans

Demographic split for I Still Know What You Did Last Summer audience in United States
MetricValue
Female57.7%
Male42.3%
Average age38.2
Estimated audience size863,855

Audience persona

The typical I Still Know What You Did Last Summer fan in United States is more female, around 38.2 years old, with strong Extroversion tendencies and a notable affinity for Harvey Keitel.

Top regions in United States

Top regions ranked by reach for I Still Know What You Did Last Summer in United States
RegionReachAffinity
California101,5471.07×
Texas85,4481.15×
Florida54,8140.94×
New York47,1070.98×
Georgia32,7391.23×
North Carolina32,1851.24×
Pennsylvania31,7751.09×
Illinois31,3941.09×
Ohio31,3841.18×
Michigan26,2791.16×
Indiana22,6111.43×
New Jersey21,6200.98×
Tennessee20,9091.21×
Virginia20,6280.98×
Maryland16,4281.11×
Arizona15,9930.91×
South Carolina15,9751.23×
Washington15,9680.92×
Missouri15,4381.11×
Louisiana15,3961.38×
Massachusetts15,0330.88×
Kentucky13,9951.29×
Wisconsin12,6270.97×
Alabama12,5581.04×
Oklahoma11,3521.18×
Minnesota11,1280.9×
Colorado10,7220.79×
Nevada9,6971.16×
Oregon9,6420.97×
Mississippi9,5891.35×
Arkansas8,8931.25×
Connecticut8,2460.95×
Utah6,6930.87×
Kansas6,6420.98×
Iowa6,5350.92×
West Virginia4,7841.19×
New Mexico4,3751.01×
Nebraska3,9540.91×
Idaho3,2130.74×
Maine2,9280.95×
New Hampshire2,8910.85×
Delaware2,6651.12×
Rhode Island2,5840.94×
Hawaii2,3020.62×
Washington, District of Columbia1,8350.71×
South Dakota1,6180.81×
Montana1,5640.65×
North Dakota1,3090.74×
Vermont1,0210.67×
Alaska1,0130.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for I Still Know What You Did Last Summer audience
BrandAffinityCategory
Harvey Keitel326.09×Movies & TV
The Strangers (2008 film)211.38×Movies & TV
Reindeer107.59×Pets & Animals
Twin Peaks33.55×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Beetlejuice8.09×Movies & TV
Warwick Davis45.16×Movies & TV
Christina Ricci19.15×Movies & TV
Crimson Peak46.38×Movies & TV
Diane Keaton8.91×Movies & TV
Microblogging12.67×Technology & Electronics
From Dusk till Dawn39.72×Movies & TV
Singer-songwriter5.51×Music & Radio
Alyssa Milano23.46×Movies & TV
28 Days Later14.44×Movies & TV
Income tax13.19×Business & Career
Sharon Osbourne11.35×Movies & TV
Nicholas Hoult11.19×Movies & TV
Tom Cruise7.42×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by I Still Know What You Did Last Summer audience
TraitClusterScore
ExtroversionTHRILL1.61
PatriotismCONSERVATISM1.6
TraditionCONSERVATISM1.46
LGBTQ+ IdentityOPEN1.34
IndulgenceJOY1.2
Community OrientationOPEN1.18

Worldwide distribution

Worldwide audience distribution share by country for I Still Know What You Did Last Summer
CountryShare
United States60.9%
United Kingdom7.2%
Brazil7.0%

See I Still Know What You Did Last Summer audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does I Still Know What You Did Last Summer have in United States?

I Still Know What You Did Last Summer has an estimated audience of 863,855 people in United States, concentrated in California and Texas.

What is the gender split and age of I Still Know What You Did Last Summer fans?

57.7% of I Still Know What You Did Last Summer fans are female, 42.3% are male, with an average age of 38.2 years.

Which brands do I Still Know What You Did Last Summer fans like most?

I Still Know What You Did Last Summer fans show strongest brand affinity for Harvey Keitel (326.09×), The Strangers (2008 film) (211.38×), and Reindeer (107.59×) over the country average.

Where do I Still Know What You Did Last Summer fans live in United States?

I Still Know What You Did Last Summer fans in United States are most concentrated in California (reach 101,547), Texas (reach 85,448), and Florida (reach 54,814). These three regions account for the largest share of the active audience.

What other brands do I Still Know What You Did Last Summer fans also like?

Beyond I Still Know What You Did Last Summer itself, the audience over-indexes on The Strangers (2008 film) (211.38×), Reindeer (107.59×), Twin Peaks (33.55×), and Autism Awareness (19.03×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for I Still Know What You Did Last Summer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.