Reindeer Audience in United States

Reindeer logo

Reindeer has an estimated audience of 1,949,807 people in United States. 60.0% are female, 40.0% are male, average age 44.3. Top regions: California, Texas, Florida. Top brand affinities: Dohuk, I Still Know What You Did Last Summer, Snowman, Halloweentown (film), Project X (2012 film).

The average Reindeer fan in United States is 44.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dohuk, I Still Know What You Did Last Summer, Snowman, with strongest over-indexing on Dohuk (835.87× the country average). Demographically, the Reindeer audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Patriotism, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Reindeer fans

Demographic split for Reindeer audience in United States
MetricValue
Female60.0%
Male40.0%
Average age44.3
Estimated audience size1,949,807

Audience persona

The typical Reindeer fan in United States is more female, around 44.3 years old, with strong Patriotism tendencies and a notable affinity for Dohuk.

Top regions in United States

Top regions ranked by reach for Reindeer in United States
RegionReachAffinity
California199,4300.93×
Texas197,1241.18×
Florida103,1720.78×
New York88,7670.81×
Pennsylvania70,0051.07×
Georgia63,0391.05×
North Carolina62,5571.07×
Ohio60,2321×
Illinois60,2010.93×
Michigan50,2280.99×
New Jersey45,2820.91×
Virginia45,0160.95×
Indiana44,5531.25×
Washington43,4101.11×
Tennessee38,0100.97×
Arizona34,9200.88×
Missouri34,3101.09×
Massachusetts32,0650.83×
Colorado30,5070.99×
South Carolina29,2171×
Alabama29,1031.07×
Wisconsin28,9590.99×
Kentucky28,0811.15×
Maryland26,6790.8×
Louisiana26,0511.04×
Minnesota25,9470.93×
Oklahoma25,2931.17×
Oregon21,8730.98×
Utah20,2981.16×
Connecticut17,7860.91×
Arkansas16,2141.01×
Mississippi16,0571×
Kansas15,9831.04×
Iowa15,2670.95×
Nevada15,2460.81×
Idaho10,8911.11×
Nebraska10,1801.04×
New Mexico9,4040.96×
Alaska9,1512.19×
West Virginia8,7340.96×
New Hampshire7,1810.93×
Hawaii7,0130.84×
Maine6,4290.92×
Montana5,9721.1×
South Dakota4,9551.1×
Rhode Island4,6150.74×
Delaware4,5330.84×
North Dakota3,9100.98×
Washington, District of Columbia3,1780.54×
Wyoming3,0861.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reindeer audience
BrandAffinityCategory
Dohuk835.87×Travel & Leisure
I Still Know What You Did Last Summer117.92×Movies & TV
Snowman43.56×Home & Garden
Halloweentown (film)48.02×Movies & TV
Project X (2012 film)45.63×Movies & TV
Costume Quest110.36×Games
Dog sled109.06×Pets & Animals
Black Christmas (1974 film)72.37×Movies & TV
Arthur Christmas60.51×Movies & TV
Pine-Sol82.78×Home & Garden
Make America Great Again19.24×Politics & Society
Shortcrust pastry31.85×Food & Beverages
Sports car racing20×Cars & Mobility
Greenland26.86×Travel & Leisure
The Nutcracker24.09×Music & Radio
Pudding25.18×Food & Beverages
Turkey (bird)24.82×Pets & Animals
Online Soccer Manager54.06×Games
Bling-bling14.01×Fashion & Accessoires
Reindeer Games59.46×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reindeer audience
TraitClusterScore
PatriotismCONSERVATISM3.99
Convenience OrientationPREMIUM1.37
Family OrientationCONSERVATISM1.33
DIY MentalityTHRILL1.27
IndividualismJOY1.25
ExtroversionTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Reindeer
CountryShare
United States34.7%
United Kingdom15.0%
Canada4.2%

See Reindeer audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Reindeer have in United States?

Reindeer has an estimated audience of 1,949,807 people in United States, concentrated in California and Texas.

What is the gender split and age of Reindeer fans?

60.0% of Reindeer fans are female, 40.0% are male, with an average age of 44.3 years.

Which brands do Reindeer fans like most?

Reindeer fans show strongest brand affinity for Dohuk (835.87×), I Still Know What You Did Last Summer (117.92×), and Snowman (43.56×) over the country average.

Where do Reindeer fans live in United States?

Reindeer fans in United States are most concentrated in California (reach 199,430), Texas (reach 197,124), and Florida (reach 103,172). These three regions account for the largest share of the active audience.

What other brands do Reindeer fans also like?

Beyond Reindeer itself, the audience over-indexes on I Still Know What You Did Last Summer (117.92×), Snowman (43.56×), Halloweentown (film) (48.02×), and Project X (2012 film) (45.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Reindeer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.