Rascasse Audience Intelligence

Greenland Audience in United States

A data profile of the people who buy, follow and care about Greenland in United States — modelled from more than twelve digital signal sources. Greenland has an estimated audience of 2,364,760 people in United States.

#108among Country in United States#958among POI in United States#989in Travel & Leisure

The average Greenland fan in United States is 44.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Reindeer, Vikings (TV series), Antarctica, with strongest over-indexing on Reindeer (26.86× the country average).

Demographically, the Greenland audience skews balanced with an average age of 44.1, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Greenland fan in United States is balanced, around 44.1 years old, with strong Patriotism tendencies and a notable affinity for Reindeer.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Greenland profile in United States.

Audience size
2.4M
in United States
Gender
49.3%♀
50.7% male
Age
44.1
average years
Country rank
#12460
POI in United States
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Greenland fans

49.3% are female, 50.7% are male, average age 44.1.

Fig. 02

Gender split

49.3%
Female
50.7%
Male
Demographic split for Greenland audience in United States
MetricValue
Female49.3%
Male50.7%
Average age44.1
Estimated audience size2,364,760
Fig. 03

Age distribution

Ø 44.1
average years
Age distribution of the Greenland audience in United States
Age bracketShare%
16-1913%
20-2914%
30-3917%
40-4922%
50+35%
Fig. 04

Worldwide distribution

20.3%

of the worldwide Greenland audience comes from United States.

Worldwide audience distribution share by country for Greenland
CountryShare
United States20.3%
Denmark14.0%
Germany6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Greenland audience in United States is strongest.

Fig. 05

Top regions by affinity

Greenland fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~10K1.45×
02Washington, District of Columbia~9K1.22×
03Maine~10K1.17×
04Arkansas~20K1.14×
05Massachusetts~50K1.13×
06Virginia~60K1.11×
07Washington~50K1.10×
08Maryland~40K1.08×
09Connecticut~30K1.07×
10Alaska~5K1.07×
11Oregon~30K1.06×
12Montana~7K1.06×
13Florida~200K1.05×
14New Jersey~60K1.05×
15North Dakota~5K1.05×
16New York~100K1.03×
17Missouri~40K1.03×
18Idaho~10K1.03×
19Vermont~4K1.03×
20Pennsylvania~80K1.02×
21Colorado~40K1.02×
22South Dakota~6K1.02×
23Minnesota~30K1.01×
24Kentucky~30K1.01×
25Oklahoma~30K1.01×
26Rhode Island~8K1.01×
27California~300K1.00×
28Michigan~60K1.00×
29Wisconsin~40K1.00×
30Kansas~20K1.00×
31Texas~200K0.99×
32Utah~20K0.99×
33Hawaii~10K0.99×
34Georgia~70K0.97×
35North Carolina~70K0.97×
36Nevada~20K0.97×
37Illinois~80K0.96×
38Nebraska~10K0.96×
39Ohio~70K0.95×
40Iowa~20K0.95×
41Tennessee~40K0.94×
42Indiana~40K0.94×
43Louisiana~30K0.94×
44New Mexico~10K0.93×
45West Virginia~10K0.93×
46Delaware~6K0.88×
47South Carolina~30K0.87×
48Arizona~40K0.84×
49Alabama~30K0.79×
50Mississippi~10K0.66×
Fig. 06

Affinity by region

Affinity by region — Greenland, United States
0.66×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Greenland audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Greenland audience
#·InterestCategoryAffinity×
01ReindeerPets & Animals26.86×
02ManowarMusic & Radio17.57×
03AntarcticaTravel & Leisure13.25×
04Colgate UniversityBusiness & Career10.33×
05Iron MaidenMusic & Radio8.72×
06Berlin WallTravel & Leisure7.07×
07Vikings (TV series)Movies & TV6.27×
08Web serverTechnology & Electronics4.58×
09Chat roomInternet & Social Media4.20×
10Sustainable energyHome & Garden3.70×
11Mineral waterFood & Beverages3.65×
12Non-alcoholic beverageFood & Beverages3.28×
13QVCMovies & TV3.25×
14Renewable energyBusiness & Career3.11×
15Microwave ovenHome & Garden2.81×
16Rail transportTravel & Leisure2.68×
17FedExBusiness & Career2.60×
18Britney SpearsMusic & Radio2.36×
19Solar energyHome & Garden2.31×
20Pizza HutFood & Beverages1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Greenland audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Greenland audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.30×
Family OrientationCONSERVATISM1.72×
Convenience OrientationPREMIUM1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Greenland audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.71×
Pet OwnershipJOY0.74×
Healthy LifestyleBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Greenland have in United States?

Greenland has an estimated audience of 2,364,760 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Greenland fans?

49.3% of Greenland fans are female, 50.7% are male, with an average age of 44.1 years.

03

Which brands do Greenland fans like most?

Greenland fans show strongest brand affinity for Reindeer (26.86×), Vikings (TV series) (6.27×), and Antarctica (13.25×) over the country average.

04

Where do Greenland fans live in United States?

Greenland fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Greenland fans also like?

Beyond Greenland itself, the audience over-indexes on Vikings (TV series) (6.27×), Antarctica (13.25×), Sustainable energy (3.7×), and Web server (4.58×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Country audiences in United States

See Greenland audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Greenland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →