Rascasse Audience Intelligence

Greenland Audience in Germany

A data profile of the people who buy, follow and care about Greenland in Germany — modelled from more than twelve digital signal sources. Greenland has an estimated audience of 782,721 people in Germany.

#100among Country in Germany#631among POI in Germany#643in Travel & Leisure

The average Greenland fan in Germany is 46.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Ferry, Tagesschau, Nobel Peace Prize, with strongest over-indexing on Ferry (16.24× the country average).

Demographically, the Greenland audience skews more male with an average age of 46.0, and over-indexes on personality traits such as Spirituality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Greenland fan in Germany is more male, around 46.0 years old, with strong Spirituality tendencies and a notable affinity for Ferry.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Greenland profile in Germany.

Audience size
783K
in Germany
Gender
43.9%♀
56.1% male
Age
46.0
average years
Country rank
#8036
POI in Germany
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Greenland fans

43.9% are female, 56.1% are male, average age 46.0.

Fig. 02

Gender split

43.9%
Female
56.1%
Male
Demographic split for Greenland audience in Germany
MetricValue
Female43.9%
Male56.1%
Average age46.0
Estimated audience size782,721
Fig. 03

Age distribution

Ø 46.0
average years
Age distribution of the Greenland audience in Germany
Age bracketShare%
16-195%
20-2912%
30-3922%
40-4928%
50+32%
Fig. 04

Worldwide distribution

6.7%

of the worldwide Greenland audience comes from Germany.

Worldwide audience distribution share by country for Greenland
CountryShare
United States20.3%
Denmark14.0%
Germany6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Greenland audience in Germany is strongest.

Fig. 05

Top regions by affinity

Greenland fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~30K1.10×
02Hamburg~20K1.07×
03Nordrhein-Westfalen~200K1.06×
04Hessen~60K1.06×
05Baden-Württemberg~100K1.05×
06Niedersachsen~80K1.04×
07Berlin~40K1.04×
08Bremen~7K1.04×
09Bayern~100K1.02×
10Rheinland-Pfalz~40K1.01×
11Brandenburg~20K0.99×
12Sachsen~40K0.97×
13Thüringen~20K0.94×
14Mecklenburg-Vorpommern~10K0.91×
15Sachsen-Anhalt~20K0.89×
16Saarland~8K0.87×
Fig. 06

Affinity by region

Affinity by region — Greenland, Germany
0.87×1.00×1.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Greenland audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Greenland audience
#·InterestCategoryAffinity×
01Maui JimFashion & Accessoires33.44×
02FerryTravel & Leisure16.24×
03Ubuntu (operating system)Technology & Electronics13.12×
04Crystal CruisesTravel & Leisure11.50×
05Nobel Peace PrizePolitics & Society8.23×
06Siem ReapTravel & Leisure7.68×
07HurtigrutenTravel & Leisure6.90×
08European ParliamentPolitics & Society6.88×
09EssoCars & Mobility3.69×
10Child safety seatKids & Family3.40×
11Western UnionBusiness & Career3.09×
12Müller (company)Food & Beverages2.28×
13VacationsTravel & Leisure2.17×
14NatureHome & Garden2.15×
15DessertsFood & Beverages2.12×
16TagesschauMovies & TV2.11×
17TattoosFashion & Accessoires2.05×
18RyanairTravel & Leisure2.02×
19Netto Marken-DiscountShopping1.97×
20FamilyKids & Family1.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Greenland audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Greenland audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.79×
Need for SecurityCONSERVATISM1.68×
PatriotismCONSERVATISM1.63×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Greenland audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.65×
DIY MentalityTHRILL0.73×
Price SensitivityPREMIUM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Greenland have in Germany?

Greenland has an estimated audience of 782,721 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Greenland fans?

43.9% of Greenland fans are female, 56.1% are male, with an average age of 46.0 years.

03

Which brands do Greenland fans like most?

Greenland fans show strongest brand affinity for Ferry (16.24×), Tagesschau (2.11×), and Nobel Peace Prize (8.23×) over the country average.

04

Where do Greenland fans live in Germany?

Greenland fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Greenland fans also like?

Beyond Greenland itself, the audience over-indexes on Tagesschau (2.11×), Nobel Peace Prize (8.23×), Maui Jim (33.44×), and Müller (company) (2.28×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Country audiences in Germany

See Greenland audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Greenland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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