Crystal Cruises Audience in Germany
Crystal Cruises has an estimated audience of 347,350 people in Germany. 54.5% are female, 45.5% are male, average age 48.1. Top regions: Berlin, Nordrhein-Westfalen, Bayern. Top brand affinities: Viking Cruises, The Taste, MSC Preziosa, Ferry, Stena Line.
The average Crystal Cruises fan in Germany is 48.1 years old, balanced, and lives primarily in Berlin. The audience is concentrated in Berlin, Nordrhein-Westfalen, Bayern. Top brand affinities include Viking Cruises, The Taste, MSC Preziosa, with strongest over-indexing on Viking Cruises (220.04× the country average). Demographically, the Crystal Cruises audience skews balanced with an average age of 48.1, and over-indexes on personality traits such as Quality Awareness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: POI
Demographics of Crystal Cruises fans
| Metric | Value |
|---|---|
| Female | 54.5% |
| Male | 45.5% |
| Average age | 48.1 |
| Estimated audience size | 347,350 |
Audience persona
The typical Crystal Cruises fan in Germany is balanced, around 48.1 years old, with strong Quality Awareness tendencies and a notable affinity for Viking Cruises.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Berlin | 41,446 | 2.67× |
| Nordrhein-Westfalen | 41,355 | 0.54× |
| Bayern | 39,643 | 0.71× |
| Baden-Württemberg | 25,072 | 0.53× |
| Hessen | 24,723 | 0.93× |
| Niedersachsen | 17,967 | 0.53× |
| Hamburg | 12,371 | 1.58× |
| Rheinland-Pfalz | 12,292 | 0.71× |
| Schleswig-Holstein | 11,781 | 0.94× |
| Mecklenburg-Vorpommern | 7,802 | 1.18× |
| Sachsen | 6,876 | 0.4× |
| Thüringen | 6,615 | 0.75× |
| Sachsen-Anhalt | 6,424 | 0.71× |
| Brandenburg | 5,954 | 0.55× |
| Bremen | 5,774 | 1.94× |
| Saarland | 5,617 | 1.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Viking Cruises | 220.04× | Travel & Leisure |
| The Taste | 137.34× | Food & Beverages |
| MSC Preziosa | 204.72× | Travel & Leisure |
| Ferry | 74.07× | Travel & Leisure |
| Stena Line | 97.92× | Cars & Mobility |
| Regent Seven Seas Cruises | 139.23× | Travel & Leisure |
| costa cruises | 191.61× | Travel & Leisure |
| HolidayCheck | 20× | Travel & Leisure |
| Disney Cruise Line | 62.03× | Travel & Leisure |
| River cruise | 61.82× | Travel & Leisure |
| AIDA Cruises | 29.05× | Travel & Leisure |
| Elba | 159.76× | Travel & Leisure |
| CHECK24 | 10.09× | Business & Career |
| Google Earth | 20× | Internet & Social Media |
| Travelzoo | 36.8× | Travel & Leisure |
| Bratislava | 20× | Travel & Leisure |
| Silversea Cruises | 54.54× | Travel & Leisure |
| Ballermann Radio | 40.18× | Music & Radio |
| Kuwait Airways | 84.04× | Travel & Leisure |
| Windstar Cruises | 64.38× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 8.23 |
| Sustainability | BALANCE | 2.49 |
| Luxury Orientation | PREMIUM | 2.19 |
| Early Adopter Mentality | POWER | 2.02 |
| Travelling | THRILL | 1.8 |
| Design Affinity | PREMIUM | 1.76 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.4% |
| United Kingdom | 13.2% |
| Australia | 7.1% |
See Crystal Cruises audiences in other countries
More POI audiences in Germany
- Spa, Belgium (2,371,784)
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- Römer (1,354,443)
- Manhattan (1,176,261)
Frequently asked questions
How many fans does Crystal Cruises have in Germany?
Crystal Cruises has an estimated audience of 347,350 people in Germany, concentrated in Berlin and Nordrhein-Westfalen.
What is the gender split and age of Crystal Cruises fans?
54.5% of Crystal Cruises fans are female, 45.5% are male, with an average age of 48.1 years.
Which brands do Crystal Cruises fans like most?
Crystal Cruises fans show strongest brand affinity for Viking Cruises (220.04×), The Taste (137.34×), and MSC Preziosa (204.72×) over the country average.
Where do Crystal Cruises fans live in Germany?
Crystal Cruises fans in Germany are most concentrated in Berlin (reach 41,446), Nordrhein-Westfalen (reach 41,355), and Bayern (reach 39,643). These three regions account for the largest share of the active audience.
What other brands do Crystal Cruises fans also like?
Beyond Crystal Cruises itself, the audience over-indexes on The Taste (137.34×), MSC Preziosa (204.72×), Ferry (74.07×), and Stena Line (97.92×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Crystal Cruises. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.