Turkey (bird) Audience in United States

Turkey (bird) logo

Turkey (bird) has an estimated audience of 2,393,473 people in United States. 49.4% are female, 50.6% are male, average age 44.0. Top regions: California, Texas, Florida. Top brand affinities: The Gruffalo (film), Vocal harmony, Governor of Michigan, Grinch, Goop.

The average Turkey (bird) fan in United States is 44.0 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Gruffalo (film), Vocal harmony, Governor of Michigan, with strongest over-indexing on The Gruffalo (film) (37.66× the country average). Demographically, the Turkey (bird) audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of Turkey (bird) fans

Demographic split for Turkey (bird) audience in United States
MetricValue
Female49.4%
Male50.6%
Average age44.0
Estimated audience size2,393,473

Audience persona

The typical Turkey (bird) fan in United States is balanced, around 44.0 years old, with strong Risk Appetite tendencies and a notable affinity for The Gruffalo (film).

Top regions in United States

Top regions ranked by reach for Turkey (bird) in United States
RegionReachAffinity
California298,1631.13×
Texas251,6971.22×
Florida167,4101.03×
New York158,4541.18×
Illinois91,7511.15×
Pennsylvania84,4031.05×
Georgia76,3011.03×
North Carolina75,4161.05×
New Jersey74,1661.22×
Virginia71,3771.22×
Ohio69,8420.95×
Michigan68,6811.1×
Massachusetts57,1101.21×
Washington56,4811.18×
Arizona50,8341.04×
Tennessee46,5250.97×
Maryland46,2331.12×
Indiana43,8581×
Missouri39,1971.02×
Colorado36,7750.97×
Minnesota36,7661.07×
South Carolina33,8970.94×
Wisconsin33,7820.94×
Alabama31,7840.95×
Louisiana30,4620.99×
Kentucky30,3841.01×
Oklahoma27,8251.05×
Oregon26,4910.97×
Connecticut26,3401.1×
Nevada21,9850.95×
Utah21,5731.01×
Iowa19,4060.98×
Arkansas18,6470.95×
Mississippi18,5380.94×
Kansas17,7720.94×
Nebraska11,7720.98×
New Mexico11,2740.94×
Idaho10,9910.92×
West Virginia10,2280.92×
Hawaii9,3320.91×
Washington, District of Columbia8,8751.23×
New Hampshire8,4060.89×
Maine7,6790.9×
Rhode Island7,1590.94×
Delaware5,5770.84×
Montana5,2820.8×
South Dakota4,6720.84×
North Dakota4,3890.89×
Alaska4,2910.84×
Vermont3,4800.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Turkey (bird) audience
BrandAffinityCategory
The Gruffalo (film)37.66×Movies & TV
Vocal harmony8.43×Music & Radio
Governor of Michigan13.64×Politics & Society
Grinch7.07×Movies & TV
Goop8.39×Internet & Social Media
Hibachi12.29×Food & Beverages
Historic site6.51×Arts & Culture
Wok9.11×Food & Beverages
Fairy godmother10.05×Literature
Israel2.66×Travel & Leisure
headspace11.54×Health
Google Home7.61×Technology & Electronics
Cherish (group)12.6×Music & Radio
Mathcore9.17×Music & Radio
Grace Slick9.58×Music & Radio
Hipster10.2×Politics & Society
Urban Outfitters1.88×Shopping
TV Fanatic10.3×Movies & TV
Hang Seng Index12.68×Business & Career
Kikar HaShabbat14.55×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Turkey (bird) audience
TraitClusterScore
Risk AppetiteTHRILL2.07
Luxury OrientationPREMIUM1.66
PatriotismCONSERVATISM1.54
Price SensitivityPREMIUM1.27
Community OrientationOPEN1.25
IndulgenceJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Turkey (bird)
CountryShare
United States35.5%
United Kingdom4.4%
Romania4.3%

See Turkey (bird) audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does Turkey (bird) have in United States?

Turkey (bird) has an estimated audience of 2,393,473 people in United States, concentrated in California and Texas.

What is the gender split and age of Turkey (bird) fans?

49.4% of Turkey (bird) fans are female, 50.6% are male, with an average age of 44.0 years.

Which brands do Turkey (bird) fans like most?

Turkey (bird) fans show strongest brand affinity for The Gruffalo (film) (37.66×), Vocal harmony (8.43×), and Governor of Michigan (13.64×) over the country average.

Where do Turkey (bird) fans live in United States?

Turkey (bird) fans in United States are most concentrated in California (reach 298,163), Texas (reach 251,697), and Florida (reach 167,410). These three regions account for the largest share of the active audience.

What other brands do Turkey (bird) fans also like?

Beyond Turkey (bird) itself, the audience over-indexes on Vocal harmony (8.43×), Governor of Michigan (13.64×), Grinch (7.07×), and Goop (8.39×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Turkey (bird). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.