Iran Audience in United States

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Iran has an estimated audience of 5,429,645 people in United States. 50.5% are female, 49.5% are male, average age 38.3. Top regions: California, Texas, New York. Top brand affinities: Tehran, Esteghlal F.C., Shohreh Aghdashloo, Kabul, GEM TV.

The average Iran fan in United States is 38.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Tehran, Esteghlal F.C., Shohreh Aghdashloo, with strongest over-indexing on Tehran (38.52× the country average). Demographically, the Iran audience skews balanced with an average age of 38.3, and over-indexes on personality traits such as Patriotism, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Iran fans

Demographic split for Iran audience in United States
MetricValue
Female50.5%
Male49.5%
Average age38.3
Estimated audience size5,429,645

Audience persona

The typical Iran fan in United States is balanced, around 38.3 years old, with strong Patriotism tendencies and a notable affinity for Tehran.

Top regions in United States

Top regions ranked by reach for Iran in United States
RegionReachAffinity
California912,7641.53×
Texas480,6061.03×
New York479,3721.58×
Florida364,1780.99×
Illinois220,4531.22×
Pennsylvania201,2101.1×
New Jersey192,1291.39×
Virginia179,8571.36×
Ohio162,3120.97×
Georgia157,1240.94×
Michigan156,7841.1×
North Carolina155,5600.95×
Massachusetts151,6511.42×
Washington135,0171.24×
Maryland119,7371.28×
Arizona119,5391.08×
Tennessee94,9950.87×
Colorado88,1371.03×
Indiana86,8160.88×
Missouri80,3810.92×
Wisconsin77,1860.94×
Minnesota76,9720.99×
South Carolina65,5030.8×
Oregon65,2121.05×
Connecticut64,5041.18×
Alabama63,1970.83×
Kentucky58,8450.86×
Oklahoma57,5940.96×
Nevada53,7381.02×
Louisiana52,7780.75×
Utah42,5380.87×
Kansas38,7610.91×
Arkansas36,8500.82×
Washington, District of Columbia34,0662.09×
Iowa32,8550.73×
Mississippi27,8920.62×
Idaho22,8490.84×
Hawaii22,7560.98×
Nebraska22,0590.81×
New Hampshire21,367
New Mexico21,2520.78×
West Virginia20,9730.83×
Maine19,2120.99×
Rhode Island16,9540.98×
Delaware11,3320.76×
Alaska11,1170.96×
Montana10,9240.73×
North Dakota8,5470.77×
South Dakota8,3760.67×
Vermont8,3630.88×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Iran audience
BrandAffinityCategory
Tehran38.52×Travel & Leisure
Esteghlal F.C.52.82×Sports
Shohreh Aghdashloo52.05×Movies & TV
Kabul15.21×Travel & Leisure
GEM TV53.97×Movies & TV
Afghanistan13.63×Travel & Leisure
Ebi51.14×Music & Radio
University of Tehran32.2×Business & Career
Iraqi Kurdistan26.9×Politics & Society
Miles Teller10.84×Movies & TV
Iraq8.63×Travel & Leisure
Kurdistan24.82×Travel & Leisure
Afghanistan national cricket team42.96×Sports
Googoosh50.44×Music & Radio
Turkey6.55×Travel & Leisure
Karbala21.45×Travel & Leisure
Baghdad13.22×Travel & Leisure
Amtrak4.51×Cars & Mobility
Voodoo Doughnut14.35×Food & Beverages
Dariush Eghbali51.92×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Iran audience
TraitClusterScore
PatriotismCONSERVATISM3.07
Price SensitivityPREMIUM1.58
Need for SecurityCONSERVATISM1.5
Quality AwarenessPREMIUM1.49
Social Media UsageJOY1.48
SpiritualityBALANCE1.42

Worldwide distribution

Worldwide audience distribution share by country for Iran
CountryShare
India10.9%
United States8.2%
China4.9%

See Iran audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Iran have in United States?

Iran has an estimated audience of 5,429,645 people in United States, concentrated in California and Texas.

What is the gender split and age of Iran fans?

50.5% of Iran fans are female, 49.5% are male, with an average age of 38.3 years.

Which brands do Iran fans like most?

Iran fans show strongest brand affinity for Tehran (38.52×), Esteghlal F.C. (52.82×), and Shohreh Aghdashloo (52.05×) over the country average.

Where do Iran fans live in United States?

Iran fans in United States are most concentrated in California (reach 912,764), Texas (reach 480,606), and New York (reach 479,372). These three regions account for the largest share of the active audience.

What other brands do Iran fans also like?

Beyond Iran itself, the audience over-indexes on Esteghlal F.C. (52.82×), Shohreh Aghdashloo (52.05×), Kabul (15.21×), and GEM TV (53.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Iran. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.