A data profile of the people who buy, follow and care about Kabul in United States — modelled from more than twelve digital signal sources. Kabul has an estimated audience of 4,216,801 people in United States.
The average Kabul fan in United States is 28.8 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include RT (TV network), Apple cider vinegar, Afghanistan, with strongest over-indexing on RT (TV network) (97.71× the country average).
Demographically, the Kabul audience skews balanced with an average age of 28.8, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Kabul fan in United States is balanced, around 28.8 years old, with strong Patriotism tendencies and a notable affinity for RT (TV network).
The key figures that characterise the Kabul profile in United States.
47.6% are female, 52.4% are male, average age 28.8.
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 28.8 |
| Estimated audience size | 4,216,801 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 52% | |
| 20-29 | 20% | |
| 30-39 | 12% | |
| 40-49 | 9% | |
| 50+ | 6% |
of the worldwide Kabul audience comes from United States.
| Country | Share |
|---|---|
| United States | 28.2% |
| Afghanistan | 10.1% |
| Saudi Arabia | 7.6% |
Where the Kabul audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~30K | 2.22× | |
| 02 | Virginia | ~200K | 1.88× | |
| 03 | Washington | ~100K | 1.50× | |
| 04 | California | ~700K | 1.46× | |
| 05 | Maryland | ~100K | 1.36× | |
| 06 | New York | ~300K | 1.33× | |
| 07 | Massachusetts | ~100K | 1.26× | |
| 08 | Colorado | ~80K | 1.21× | |
| 09 | Illinois | ~200K | 1.19× | |
| 10 | Connecticut | ~50K | 1.17× | |
| 11 | Utah | ~40K | 1.12× | |
| 12 | New Jersey | ~100K | 1.11× | |
| 13 | Oregon | ~50K | 1.10× | |
| 14 | Maine | ~20K | 1.08× | |
| 15 | Vermont | ~8K | 1.08× | |
| 16 | Texas | ~400K | 1.06× | |
| 17 | Minnesota | ~60K | 1.05× | |
| 18 | Nebraska | ~20K | 1.04× | |
| 19 | Idaho | ~20K | 1.03× | |
| 20 | New Hampshire | ~20K | 1.03× | |
| 21 | Alaska | ~9K | 1.02× | |
| 22 | Pennsylvania | ~100K | 0.99× | |
| 23 | Georgia | ~100K | 0.99× | |
| 24 | Missouri | ~70K | 0.99× | |
| 25 | Montana | ~10K | 0.99× | |
| 26 | South Dakota | ~10K | 0.99× | |
| 27 | Arizona | ~80K | 0.97× | |
| 28 | Rhode Island | ~10K | 0.96× | |
| 29 | Wisconsin | ~60K | 0.95× | |
| 30 | North Carolina | ~100K | 0.94× | |
| 31 | Kansas | ~30K | 0.93× | |
| 32 | Hawaii | ~20K | 0.91× | |
| 33 | North Dakota | ~8K | 0.91× | |
| 34 | Michigan | ~100K | 0.90× | |
| 35 | Kentucky | ~50K | 0.90× | |
| 36 | Indiana | ~70K | 0.89× | |
| 37 | Iowa | ~30K | 0.89× | |
| 38 | New Mexico | ~20K | 0.88× | |
| 39 | Oklahoma | ~40K | 0.87× | |
| 40 | Nevada | ~40K | 0.87× | |
| 41 | Ohio | ~100K | 0.85× | |
| 42 | Delaware | ~10K | 0.84× | |
| 43 | Florida | ~200K | 0.79× | |
| 44 | South Carolina | ~50K | 0.79× | |
| 45 | Arkansas | ~30K | 0.79× | |
| 46 | West Virginia | ~20K | 0.79× | |
| 47 | Tennessee | ~70K | 0.78× | |
| 48 | Louisiana | ~40K | 0.75× | |
| 49 | Alabama | ~40K | 0.72× | |
| 50 | Mississippi | ~20K | 0.70× |
The strongest cross-interests of the Kabul audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | RT (TV network) | Movies & TV | 97.71× | ||
| 02 | Deutsche Welle | Music & Radio | 54.84× | ||
| 03 | Afghanistan national cricket team | Sports | 44.95× | ||
| 04 | Apple cider vinegar | Food & Beverages | 44.84× | ||
| 05 | God in Islam | Politics & Society | 41.78× | ||
| 06 | Afghanistan | Travel & Leisure | 21.84× | ||
| 07 | Peugeot | Cars & Mobility | 20.00× | ||
| 08 | Cricket World Cup | Sports | 20.00× | ||
| 09 | Barry Gibb | Music & Radio | 20.00× | ||
| 10 | Carrefour | Shopping | 20.00× | ||
| 11 | Palm Jumeirah | Travel & Leisure | 20.00× | ||
| 12 | Burj Khalifa | Travel & Leisure | 19.19× | ||
| 13 | Iran | Travel & Leisure | 15.21× | ||
| 14 | Bodrum | Travel & Leisure | 12.32× | ||
| 15 | Lebanon | Travel & Leisure | 9.47× | ||
| 16 | Car club | Cars & Mobility | 8.94× | ||
| 17 | Plant nursery | Home & Garden | 6.93× | ||
| 18 | Pakistan | Travel & Leisure | 6.63× | ||
| 19 | Planet Fitness | Sports | 2.57× | ||
| 20 | Best Buy | Shopping | 2.46× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.76× | |
| Community Orientation | OPEN | 1.89× | |
| Need for Security | CONSERVATISM | 1.73× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.78× | |
| Extroversion | THRILL | 0.81× | |
| Sustainability | BALANCE | 0.99× |
Kabul has an estimated audience of 4,216,801 people in United States, concentrated in California and Texas.
47.6% of Kabul fans are female, 52.4% are male, with an average age of 28.8 years.
Kabul fans show strongest brand affinity for RT (TV network) (97.71×), Apple cider vinegar (44.84×), and Afghanistan (21.84×) over the country average.
Kabul fans in United States are most concentrated in California (reach ~700K), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Kabul itself, the audience over-indexes on Apple cider vinegar (44.84×), Afghanistan (21.84×), God in Islam (41.78×), and Iran (15.21×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Kabul. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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