RT (TV network) Audience in United States

RT (TV network) logo

RT (TV network) has an estimated audience of 2,467,411 people in United States. 38.7% are female, 61.3% are male, average age 38.6. Top regions: California, Florida, Texas. Top brand affinities: Kabul, Google News, Persian literature, Iranian languages, Massively multiplayer online real-time strategy game.

The average RT (TV network) fan in United States is 38.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Kabul, Google News, Persian literature, with strongest over-indexing on Kabul (97.71× the country average). Demographically, the RT (TV network) audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: TV Channel

Demographics of RT (TV network) fans

Demographic split for RT (TV network) audience in United States
MetricValue
Female38.7%
Male61.3%
Average age38.6
Estimated audience size2,467,411

Audience persona

The typical RT (TV network) fan in United States is more male, around 38.6 years old, with strong Patriotism tendencies and a notable affinity for Kabul.

Top regions in United States

Top regions ranked by reach for RT (TV network) in United States
RegionReachAffinity
California394,6161.45×
Florida306,2851.83×
Texas218,9491.03×
New York202,0561.47×
Pennsylvania100,5591.21×
Illinois96,0721.17×
North Carolina85,9891.16×
New Jersey82,7751.32×
Georgia78,4621.03×
Virginia75,4141.25×
Washington71,8291.45×
Massachusetts71,2831.47×
Michigan67,5351.05×
Ohio61,0570.8×
Maryland59,3541.4×
Arizona52,5881.04×
Tennessee41,6910.84×
Missouri40,4321.02×
Indiana39,8580.88×
South Carolina36,2190.98×
Oregon35,0161.24×
Minnesota33,6880.95×
Connecticut32,4191.31×
Wisconsin30,7710.83×
Colorado28,4150.73×
Alabama28,0350.81×
Nevada25,6461.07×
Kentucky22,9590.74×
Utah18,6080.84×
Louisiana17,6300.55×
Oklahoma17,2270.63×
Kansas15,3560.79×
Iowa12,7840.63×
New Mexico12,3171×
Hawaii11,9581.13×
Arkansas11,8350.58×
Mississippi10,5650.52×
Washington, District of Columbia10,3951.4×
West Virginia9,9070.86×
Idaho9,0230.73×
Rhode Island8,5061.08×
New Hampshire8,0510.83×
Nebraska7,9660.64×
Maine7,9320.9×
Montana7,3201.07×
Wyoming5,1111.4×
Alaska5,0450.96×
Delaware4,7200.69×
Vermont3,8500.89×
North Dakota3,6850.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for RT (TV network) audience
BrandAffinityCategory
Kabul97.71×Travel & Leisure
Google News26.33×News
Persian literature102.65×Literature
Iranian languages74.87×Politics & Society
Massively multiplayer online real-time strategy game33.09×Games
Googoosh174.1×Music & Radio
Tehran46.75×Travel & Leisure
Tolo Tv طلوع190.77×Movies & TV
Afghanistan My Passion235×Travel & Leisure
TOLOnews202×Movies & TV
Universities in the United Kingdom40.91×Business & Career
Dariush Eghbali90.48×Music & Radio
Radio Javan155.5×Music & Radio
Ebi52.72×Music & Radio
Max Amini44.55×Movies & TV
Radio Azadi235.82×Music & Radio
Wikipedia3.91×Internet & Social Media
Food and drink1.7×Food & Beverages
Sputnik (news agency)28.91×News
Kurdistan25.39×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by RT (TV network) audience
TraitClusterScore
PatriotismCONSERVATISM1.99
Need for SecurityCONSERVATISM1.48
Urban LifestyleOPEN1.36
SpiritualityBALANCE1.32
Quality AwarenessPREMIUM1.3
Risk AppetiteTHRILL1.26

Worldwide distribution

Worldwide audience distribution share by country for RT (TV network)
CountryShare
United States8.0%
China4.8%
Germany4.8%

See RT (TV network) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does RT (TV network) have in United States?

RT (TV network) has an estimated audience of 2,467,411 people in United States, concentrated in California and Florida.

What is the gender split and age of RT (TV network) fans?

38.7% of RT (TV network) fans are female, 61.3% are male, with an average age of 38.6 years.

Which brands do RT (TV network) fans like most?

RT (TV network) fans show strongest brand affinity for Kabul (97.71×), Google News (26.33×), and Persian literature (102.65×) over the country average.

Where do RT (TV network) fans live in United States?

RT (TV network) fans in United States are most concentrated in California (reach 394,616), Florida (reach 306,285), and Texas (reach 218,949). These three regions account for the largest share of the active audience.

What other brands do RT (TV network) fans also like?

Beyond RT (TV network) itself, the audience over-indexes on Google News (26.33×), Persian literature (102.65×), Iranian languages (74.87×), and Massively multiplayer online real-time strategy game (33.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for RT (TV network). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.