Turkey Audience in United States

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Turkey has an estimated audience of 10,490,692 people in United States. 52.8% are female, 47.2% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Governor of Michigan, Goop, Wok, Grinch, Hibachi.

The average Turkey fan in United States is 39.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Governor of Michigan, Goop, Wok, with strongest over-indexing on Governor of Michigan (15.78× the country average). Demographically, the Turkey audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Quality Awareness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Turkey fans

Demographic split for Turkey audience in United States
MetricValue
Female52.8%
Male47.2%
Average age39.2
Estimated audience size10,490,692

Audience persona

The typical Turkey fan in United States is balanced, around 39.2 years old, with strong Quality Awareness tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for Turkey in United States
RegionReachAffinity
California1,306,8591.13×
Texas1,103,1991.22×
Florida733,7641.03×
New York694,5081.18×
Illinois402,1501.15×
Pennsylvania369,9431.05×
Georgia334,4291.03×
North Carolina330,5521.05×
New Jersey325,0751.22×
Virginia312,8481.22×
Ohio306,1210.95×
Michigan301,0321.1×
Massachusetts250,3151.21×
Washington247,5571.18×
Arizona222,8061.04×
Tennessee203,9190.97×
Maryland202,6421.12×
Indiana192,230
Missouri171,8011.02×
Colorado161,1880.97×
Minnesota161,1461.07×
South Carolina148,5700.94×
Wisconsin148,0660.94×
Alabama139,3090.95×
Louisiana133,5150.99×
Kentucky133,1751.01×
Oklahoma121,9571.05×
Oregon116,1090.97×
Connecticut115,4511.1×
Nevada96,3620.95×
Utah94,5571.01×
Iowa85,0560.98×
Arkansas81,7290.95×
Mississippi81,2520.94×
Kansas77,8960.94×
Nebraska51,5960.98×
New Mexico49,4160.94×
Idaho48,1750.92×
West Virginia44,8290.92×
Hawaii40,9020.91×
Washington, District of Columbia38,9011.23×
New Hampshire36,8440.89×
Maine33,6560.9×
Rhode Island31,3770.94×
Delaware24,4450.84×
Montana23,1520.8×
South Dakota20,4770.84×
North Dakota19,2390.89×
Alaska18,8060.84×
Vermont15,2530.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Turkey audience
BrandAffinityCategory
Governor of Michigan15.78×Politics & Society
Goop10.55×Internet & Social Media
Wok11.85×Food & Beverages
Grinch6.38×Movies & TV
Hibachi11.7×Food & Beverages
Vocal harmony6.71×Music & Radio
Jeep Wagoneer8.48×Cars & Mobility
Fairy godmother10.98×Literature
Google Home9.33×Technology & Electronics
Electrolyte6.42×Health
headspace12.32×Health
Hipster12.55×Politics & Society
Cherish (group)13.93×Music & Radio
Grace Slick10.64×Music & Radio
El Paso County, Colorado15.4×Travel & Leisure
Elsword18.87×Games
Natural rubber2.36×Cars & Mobility
Historic site4.65×Arts & Culture
Collectable1.68×Kids & Family
TV Fanatic10.94×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Turkey audience
TraitClusterScore
Quality AwarenessPREMIUM1.34
SustainabilityBALANCE1.32
PatriotismCONSERVATISM1.32
TravellingTHRILL1.31
Early Adopter MentalityPOWER1.25
Social Media UsageJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Turkey
CountryShare
United States6.4%
Turkey6.4%
Germany6.1%

See Turkey audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Turkey have in United States?

Turkey has an estimated audience of 10,490,692 people in United States, concentrated in California and Texas.

What is the gender split and age of Turkey fans?

52.8% of Turkey fans are female, 47.2% are male, with an average age of 39.2 years.

Which brands do Turkey fans like most?

Turkey fans show strongest brand affinity for Governor of Michigan (15.78×), Goop (10.55×), and Wok (11.85×) over the country average.

Where do Turkey fans live in United States?

Turkey fans in United States are most concentrated in California (reach 1,306,859), Texas (reach 1,103,199), and Florida (reach 733,764). These three regions account for the largest share of the active audience.

What other brands do Turkey fans also like?

Beyond Turkey itself, the audience over-indexes on Goop (10.55×), Wok (11.85×), Grinch (6.38×), and Hibachi (11.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Turkey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.