Turkey Audience in United States

Turkey has an estimated audience of 10,490,692 people in United States. 52.8% are female, 47.2% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Governor of Michigan, Goop, Wok, Grinch, Hibachi.
The average Turkey fan in United States is 39.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Governor of Michigan, Goop, Wok, with strongest over-indexing on Governor of Michigan (15.78× the country average). Demographically, the Turkey audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Quality Awareness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Turkey fans
| Metric | Value |
|---|---|
| Female | 52.8% |
| Male | 47.2% |
| Average age | 39.2 |
| Estimated audience size | 10,490,692 |
Audience persona
The typical Turkey fan in United States is balanced, around 39.2 years old, with strong Quality Awareness tendencies and a notable affinity for Governor of Michigan.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,306,859 | 1.13× |
| Texas | 1,103,199 | 1.22× |
| Florida | 733,764 | 1.03× |
| New York | 694,508 | 1.18× |
| Illinois | 402,150 | 1.15× |
| Pennsylvania | 369,943 | 1.05× |
| Georgia | 334,429 | 1.03× |
| North Carolina | 330,552 | 1.05× |
| New Jersey | 325,075 | 1.22× |
| Virginia | 312,848 | 1.22× |
| Ohio | 306,121 | 0.95× |
| Michigan | 301,032 | 1.1× |
| Massachusetts | 250,315 | 1.21× |
| Washington | 247,557 | 1.18× |
| Arizona | 222,806 | 1.04× |
| Tennessee | 203,919 | 0.97× |
| Maryland | 202,642 | 1.12× |
| Indiana | 192,230 | 1× |
| Missouri | 171,801 | 1.02× |
| Colorado | 161,188 | 0.97× |
| Minnesota | 161,146 | 1.07× |
| South Carolina | 148,570 | 0.94× |
| Wisconsin | 148,066 | 0.94× |
| Alabama | 139,309 | 0.95× |
| Louisiana | 133,515 | 0.99× |
| Kentucky | 133,175 | 1.01× |
| Oklahoma | 121,957 | 1.05× |
| Oregon | 116,109 | 0.97× |
| Connecticut | 115,451 | 1.1× |
| Nevada | 96,362 | 0.95× |
| Utah | 94,557 | 1.01× |
| Iowa | 85,056 | 0.98× |
| Arkansas | 81,729 | 0.95× |
| Mississippi | 81,252 | 0.94× |
| Kansas | 77,896 | 0.94× |
| Nebraska | 51,596 | 0.98× |
| New Mexico | 49,416 | 0.94× |
| Idaho | 48,175 | 0.92× |
| West Virginia | 44,829 | 0.92× |
| Hawaii | 40,902 | 0.91× |
| Washington, District of Columbia | 38,901 | 1.23× |
| New Hampshire | 36,844 | 0.89× |
| Maine | 33,656 | 0.9× |
| Rhode Island | 31,377 | 0.94× |
| Delaware | 24,445 | 0.84× |
| Montana | 23,152 | 0.8× |
| South Dakota | 20,477 | 0.84× |
| North Dakota | 19,239 | 0.89× |
| Alaska | 18,806 | 0.84× |
| Vermont | 15,253 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Governor of Michigan | 15.78× | Politics & Society |
| Goop | 10.55× | Internet & Social Media |
| Wok | 11.85× | Food & Beverages |
| Grinch | 6.38× | Movies & TV |
| Hibachi | 11.7× | Food & Beverages |
| Vocal harmony | 6.71× | Music & Radio |
| Jeep Wagoneer | 8.48× | Cars & Mobility |
| Fairy godmother | 10.98× | Literature |
| Google Home | 9.33× | Technology & Electronics |
| Electrolyte | 6.42× | Health |
| headspace | 12.32× | Health |
| Hipster | 12.55× | Politics & Society |
| Cherish (group) | 13.93× | Music & Radio |
| Grace Slick | 10.64× | Music & Radio |
| El Paso County, Colorado | 15.4× | Travel & Leisure |
| Elsword | 18.87× | Games |
| Natural rubber | 2.36× | Cars & Mobility |
| Historic site | 4.65× | Arts & Culture |
| Collectable | 1.68× | Kids & Family |
| TV Fanatic | 10.94× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.34 |
| Sustainability | BALANCE | 1.32 |
| Patriotism | CONSERVATISM | 1.32 |
| Travelling | THRILL | 1.31 |
| Early Adopter Mentality | POWER | 1.25 |
| Social Media Usage | JOY | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 6.4% |
| Turkey | 6.4% |
| Germany | 6.1% |
See Turkey audiences in other countries
More Country audiences in United States
- United States (134,384,245)
- Mexico (48,716,375)
- Australia (45,480,148)
- Canada (41,667,301)
- United Kingdom (29,060,621)
Frequently asked questions
How many fans does Turkey have in United States?
Turkey has an estimated audience of 10,490,692 people in United States, concentrated in California and Texas.
What is the gender split and age of Turkey fans?
52.8% of Turkey fans are female, 47.2% are male, with an average age of 39.2 years.
Which brands do Turkey fans like most?
Turkey fans show strongest brand affinity for Governor of Michigan (15.78×), Goop (10.55×), and Wok (11.85×) over the country average.
Where do Turkey fans live in United States?
Turkey fans in United States are most concentrated in California (reach 1,306,859), Texas (reach 1,103,199), and Florida (reach 733,764). These three regions account for the largest share of the active audience.
What other brands do Turkey fans also like?
Beyond Turkey itself, the audience over-indexes on Goop (10.55×), Wok (11.85×), Grinch (6.38×), and Hibachi (11.7×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Turkey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.