Rascasse Audience Intelligence

Neymar Audience in United States

A data profile of the people who buy, follow and care about Neymar in United States — modelled from more than twelve digital signal sources. Neymar has an estimated audience of 6,121,400 people in United States.

#28among Soccer in United States#503among Person in United States#476in Sports

The average Neymar fan in United States is 30.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FIFA World Cup 2026, Liga MX, Argentina, with strongest over-indexing on FIFA World Cup 2026 (5.62× the country average).

Demographically, the Neymar audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Neymar fan in United States is more male, around 30.7 years old, with strong Sustainability tendencies and a notable affinity for FIFA World Cup 2026.

Category: Sports · Type: Person · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Neymar profile in United States.

Audience size
6.1M
in United States
Gender
28.8%♀
71.2% male
Age
30.7
average years
Country rank
#5634
Person in United States
Fig. 01

Search interest · 12-month trend

+187%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Neymar fans

28.8% are female, 71.2% are male, average age 30.7.

Fig. 02

Gender split

28.8%
Female
71.2%
Male
Demographic split for Neymar audience in United States
MetricValue
Female28.8%
Male71.2%
Average age30.7
Estimated audience size6,121,400
Fig. 03

Age distribution

Ø 30.7
average years
Age distribution of the Neymar audience in United States
Age bracketShare%
16-1943%
20-2922%
30-3916%
40-4911%
50+7%
Fig. 04

Worldwide distribution

7.3%

of the worldwide Neymar audience comes from United States.

Worldwide audience distribution share by country for Neymar
CountryShare
Brazil44.0%
United States7.3%
India3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Neymar audience in United States is strongest.

Fig. 05

Top regions by affinity

Neymar fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~200K1.87×
02Massachusetts~100K1.73×
03California~800K1.71×
04Florida~500K1.67×
05Texas~600K1.62×
06Maryland~100K1.60×
07New York~400K1.52×
08Connecticut~60K1.45×
09Virginia~100K1.41×
10Georgia~200K1.38×
11Illinois~200K1.30×
12Nevada~50K1.24×
13Washington, District of Columbia~20K1.24×
14North Carolina~200K1.23×
15Washington~100K1.21×
16Rhode Island~20K1.14×
17Arizona~90K1.08×
18Utah~40K1.08×
19Delaware~10K1.00×
20Oregon~50K0.99×
21Nebraska~20K0.98×
22Pennsylvania~100K0.96×
23Kansas~30K0.96×
24Indiana~70K0.95×
25Colorado~60K0.95×
26Minnesota~60K0.95×
27South Carolina~60K0.90×
28Kentucky~50K0.87×
29Oklahoma~40K0.87×
30Ohio~100K0.85×
31New Mexico~20K0.85×
32Tennessee~70K0.83×
33Michigan~90K0.82×
34Iowa~30K0.81×
35Hawaii~10K0.81×
36Missouri~50K0.79×
37Arkansas~30K0.78×
38Louisiana~40K0.77×
39Idaho~20K0.75×
40New Hampshire~10K0.75×
41Wisconsin~50K0.74×
42Alabama~40K0.74×
43Maine~10K0.70×
44South Dakota~6K0.67×
45Vermont~5K0.65×
46North Dakota~5K0.63×
47Mississippi~20K0.58×
48Alaska~5K0.57×
49West Virginia~10K0.50×
50Montana~5K0.47×
Fig. 06

Affinity by region

Affinity by region — Neymar, United States
0.47×1.00×1.87×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Neymar audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Neymar audience
#·InterestCategoryAffinity×
01Football playerBusiness & Career25.17×
02A.C. MilanSports15.24×
03Al Nassr FCSports12.87×
04Atlético MadridSports12.66×
05BundesligaSports11.47×
06Liga MXSports11.39×
07Cruz AzulSports11.23×
08Sports bettingGames10.93×
09FC Bayern MunichSports9.55×
10Manchester City F.C.Sports9.14×
11ArgentinaTravel & Leisure7.48×
12Manchester United F.C.Sports6.82×
13Buenos AiresTravel & Leisure6.13×
14Premier LeagueSports6.12×
15FIFA World Cup 2026Sports5.62×
16South AmericaTravel & Leisure4.15×
17FIFA World CupSports3.92×
18Real Madrid C.F.Sports3.89×
19Team sportSports3.72×
20SoccerSports2.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Neymar audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Neymar audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.19×
Early Adopter MentalityPOWER1.16×
Risk AppetiteTHRILL1.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Neymar audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.49×
Need for SecurityCONSERVATISM0.62×
TraditionCONSERVATISM0.63×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Neymar have in United States?

Neymar has an estimated audience of 6,121,400 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Neymar fans?

28.8% of Neymar fans are female, 71.2% are male, with an average age of 30.7 years.

03

Which brands do Neymar fans like most?

Neymar fans show strongest brand affinity for FIFA World Cup 2026 (5.62×), Liga MX (11.39×), and Argentina (7.48×) over the country average.

04

Where do Neymar fans live in United States?

Neymar fans in United States are most concentrated in California (reach ~800K), Texas (reach ~600K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Neymar fans also like?

Beyond Neymar itself, the audience over-indexes on Liga MX (11.39×), Argentina (7.48×), A.C. Milan (15.24×), and FIFA World Cup (3.92×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Neymar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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