Neymar Audience in United States
Neymar has an estimated audience of 4,195,586 people in United States. 28.8% are female, 71.2% are male, average age 30.7. Top regions: California, Texas, Florida. Top brand affinities: FC Bayern Munich, Liga MX, A.C. Milan, Argentina, Sports betting.
The average Neymar fan in United States is 30.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include FC Bayern Munich, Liga MX, A.C. Milan, with strongest over-indexing on FC Bayern Munich (9.55× the country average). Demographically, the Neymar audience skews more male with an average age of 30.7, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Neymar fans
| Metric | Value |
|---|---|
| Female | 28.8% |
| Male | 71.2% |
| Average age | 30.7 |
| Estimated audience size | 4,195,586 |
Audience persona
The typical Neymar fan in United States is more male, around 30.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for FC Bayern Munich.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 823,922 | 1.79× |
| Texas | 603,348 | 1.67× |
| Florida | 534,647 | 1.88× |
| New York | 382,881 | 1.63× |
| New Jersey | 201,948 | 1.89× |
| Illinois | 201,881 | 1.44× |
| Georgia | 181,172 | 1.4× |
| North Carolina | 151,520 | 1.2× |
| Virginia | 146,173 | 1.43× |
| Massachusetts | 142,252 | 1.72× |
| Pennsylvania | 133,531 | 0.95× |
| Maryland | 123,623 | 1.71× |
| Washington | 105,406 | 1.25× |
| Ohio | 100,800 | 0.78× |
| Michigan | 91,778 | 0.84× |
| Arizona | 89,038 | 1.04× |
| Indiana | 75,111 | 0.98× |
| Tennessee | 75,013 | 0.89× |
| Connecticut | 62,607 | 1.49× |
| Colorado | 61,500 | 0.93× |
| Minnesota | 57,574 | 0.96× |
| South Carolina | 55,792 | 0.88× |
| Missouri | 54,125 | 0.8× |
| Nevada | 53,575 | 1.32× |
| Wisconsin | 45,761 | 0.72× |
| Oregon | 44,838 | 0.93× |
| Kentucky | 43,099 | 0.82× |
| Louisiana | 41,107 | 0.76× |
| Oklahoma | 40,603 | 0.87× |
| Utah | 40,459 | 1.08× |
| Alabama | 37,021 | 0.63× |
| Kansas | 31,054 | 0.94× |
| Iowa | 28,152 | 0.81× |
| Arkansas | 24,911 | 0.72× |
| Nebraska | 20,011 | 0.95× |
| Mississippi | 19,562 | 0.57× |
| Washington, District of Columbia | 17,013 | 1.35× |
| New Mexico | 16,921 | 0.8× |
| Rhode Island | 14,800 | 1.11× |
| Idaho | 13,997 | 0.67× |
| Hawaii | 13,516 | 0.75× |
| New Hampshire | 11,331 | 0.69× |
| Delaware | 10,908 | 0.94× |
| Maine | 9,280 | 0.62× |
| West Virginia | 8,653 | 0.44× |
| South Dakota | 5,537 | 0.57× |
| North Dakota | 4,573 | 0.53× |
| Montana | 4,303 | 0.37× |
| Vermont | 4,259 | 0.58× |
| Alaska | 3,878 | 0.43× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| FC Bayern Munich | 9.55× | Sports |
| Liga MX | 11.39× | Sports |
| A.C. Milan | 15.24× | Sports |
| Argentina | 7.48× | Travel & Leisure |
| Sports betting | 10.93× | Games |
| Football player | 25.17× | Business & Career |
| FIFA World Cup | 3.92× | Sports |
| Manchester City F.C. | 9.14× | Sports |
| Manchester United F.C. | 6.82× | Sports |
| Team sport | 3.72× | Sports |
| Cruz Azul | 11.23× | Sports |
| Bundesliga | 11.47× | Sports |
| Buenos Aires | 6.13× | Travel & Leisure |
| Club América | 8.83× | Sports |
| Premier League | 6.12× | Sports |
| Real Madrid C.F. | 3.89× | Sports |
| South America | 4.15× | Travel & Leisure |
| Soccer | 2.63× | Sports |
| Liverpool F.C. | 8.27× | Sports |
| Argentina national football team | 13.98× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 2.3 |
| Luxury Orientation | PREMIUM | 1.33 |
| Early Adopter Mentality | POWER | 1.32 |
| Risk Appetite | THRILL | 1.2 |
| Sports Activity | POWER | 1.19 |
| Convenience Orientation | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 40.4% |
| United States | 6.2% |
| Italy | 3.5% |
See Neymar audiences in other countries
More Soccer audiences in United States
- FIFA World Cup (61,294,206)
- Real Madrid C.F. (40,048,870)
- FC Barcelona (28,585,997)
- Major League Soccer (21,146,379)
- FC Bayern Munich (20,584,963)
Frequently asked questions
How many fans does Neymar have in United States?
Neymar has an estimated audience of 4,195,586 people in United States, concentrated in California and Texas.
What is the gender split and age of Neymar fans?
28.8% of Neymar fans are female, 71.2% are male, with an average age of 30.7 years.
Which brands do Neymar fans like most?
Neymar fans show strongest brand affinity for FC Bayern Munich (9.55×), Liga MX (11.39×), and A.C. Milan (15.24×) over the country average.
Where do Neymar fans live in United States?
Neymar fans in United States are most concentrated in California (reach 823,922), Texas (reach 603,348), and Florida (reach 534,647). These three regions account for the largest share of the active audience.
What other brands do Neymar fans also like?
Beyond Neymar itself, the audience over-indexes on Liga MX (11.39×), A.C. Milan (15.24×), Argentina (7.48×), and Sports betting (10.93×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Neymar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.