Neymar Audience in Germany

Neymar has an estimated audience of 1,687,562 people in Germany. 29.9% are female, 70.1% are male, average age 30.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: FIFA World Cup, Transfermarkt, UEFA Champions League, Real Madrid C.F., FC Barcelona.
The average Neymar fan in Germany is 30.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include FIFA World Cup, Transfermarkt, UEFA Champions League, with strongest over-indexing on FIFA World Cup (4.31× the country average). Demographically, the Neymar audience skews more male with an average age of 30.5, and over-indexes on personality traits such as Luxury Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Soccer
Demographics of Neymar fans
| Metric | Value |
|---|---|
| Female | 29.9% |
| Male | 70.1% |
| Average age | 30.5 |
| Estimated audience size | 1,687,562 |
Audience persona
The typical Neymar fan in Germany is more male, around 30.5 years old, with strong Luxury Orientation tendencies and a notable affinity for FIFA World Cup.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 452,779 | 1.23× |
| Bayern | 302,253 | 1.11× |
| Baden-Württemberg | 286,805 | 1.25× |
| Niedersachsen | 171,199 | 1.04× |
| Hessen | 159,823 | 1.24× |
| Rheinland-Pfalz | 91,445 | 1.08× |
| Berlin | 78,291 | 1.04× |
| Sachsen | 70,301 | 0.85× |
| Schleswig-Holstein | 58,727 | 0.97× |
| Brandenburg | 43,872 | 0.84× |
| Hamburg | 42,122 | 1.1× |
| Thüringen | 33,265 | 0.77× |
| Sachsen-Anhalt | 32,063 | 0.73× |
| Mecklenburg-Vorpommern | 23,277 | 0.72× |
| Saarland | 19,310 | 0.93× |
| Bremen | 15,661 | 1.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| FIFA World Cup | 4.31× | Sports |
| Transfermarkt | 4.68× | Sports |
| UEFA Champions League | 3.45× | Sports |
| Real Madrid C.F. | 3.79× | Sports |
| FC Barcelona | 4.26× | Sports |
| Borussia Dortmund | 2× | Sports |
| Manchester United F.C. | 4.97× | Sports |
| UEFA Europa League | 4.45× | Sports |
| Premier League | 4.18× | Sports |
| Juventus F.C. | 5.23× | Sports |
| Cricbuzz | 14.04× | Sports |
| Manchester City F.C. | 4.72× | Sports |
| Galatasaray S.K. | 3.02× | Sports |
| Bundesliga | 2.07× | Sports |
| Serie A | 4.14× | Sports |
| La Liga | 3.88× | Sports |
| Sports | 1.5× | Sports |
| Chelsea F.C. | 4.63× | Sports |
| Movies | 1.53× | Movies & TV |
| Paris Saint-Germain Féminines | 5.91× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.2 |
| Career Orientation | POWER | 1.08 |
| Sports Activity | POWER | 1.05 |
| Risk Appetite | THRILL | 1.04 |
| Social Media Usage | JOY | 0.99 |
| Spirituality | BALANCE | 0.96 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 40.4% |
| United States | 6.2% |
| Italy | 3.5% |
See Neymar audiences in other countries
More Soccer audiences in Germany
- Borussia Dortmund (41,191,516)
- FC Bayern Munich (24,331,511)
- Bundesliga (23,414,929)
- FIFA World Cup (19,622,305)
- UEFA Champions League (18,624,368)
Frequently asked questions
How many fans does Neymar have in Germany?
Neymar has an estimated audience of 1,687,562 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Neymar fans?
29.9% of Neymar fans are female, 70.1% are male, with an average age of 30.5 years.
Which brands do Neymar fans like most?
Neymar fans show strongest brand affinity for FIFA World Cup (4.31×), Transfermarkt (4.68×), and UEFA Champions League (3.45×) over the country average.
Where do Neymar fans live in Germany?
Neymar fans in Germany are most concentrated in Nordrhein-Westfalen (reach 452,779), Bayern (reach 302,253), and Baden-Württemberg (reach 286,805). These three regions account for the largest share of the active audience.
What other brands do Neymar fans also like?
Beyond Neymar itself, the audience over-indexes on Transfermarkt (4.68×), UEFA Champions League (3.45×), Real Madrid C.F. (3.79×), and FC Barcelona (4.26×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Neymar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.