Iran Audience in Germany

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Iran has an estimated audience of 2,590,566 people in Germany. 50.3% are female, 49.7% are male, average age 38.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Iranian languages, Tehran, Iraq, Cinema of Iran, Iran University of Science and Technology.

The average Iran fan in Germany is 38.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Iranian languages, Tehran, Iraq, with strongest over-indexing on Iranian languages (9.42× the country average). Demographically, the Iran audience skews balanced with an average age of 38.8, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Iran fans

Demographic split for Iran audience in Germany
MetricValue
Female50.3%
Male49.7%
Average age38.8
Estimated audience size2,590,566

Audience persona

The typical Iran fan in Germany is balanced, around 38.8 years old, with strong Patriotism tendencies and a notable affinity for Iranian languages.

Top regions in Germany

Top regions ranked by reach for Iran in Germany
RegionReachAffinity
Nordrhein-Westfalen737,7601.3×
Bayern409,0140.98×
Baden-Württemberg371,3041.05×
Hessen281,0541.42×
Niedersachsen274,5141.09×
Berlin160,5611.39×
Rheinland-Pfalz116,6360.9×
Schleswig-Holstein104,2661.12×
Hamburg96,2961.64×
Sachsen89,2450.7×
Brandenburg54,0550.67×
Thüringen39,0950.59×
Sachsen-Anhalt37,3880.56×
Mecklenburg-Vorpommern28,1290.57×
Bremen27,7641.25×
Saarland23,9860.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Iran audience
BrandAffinityCategory
Iranian languages9.42×Politics & Society
Tehran9.47×Travel & Leisure
Iraq4.7×Travel & Leisure
Cinema of Iran8.81×Movies & TV
Iran University of Science and Technology9.31×Business & Career
Persian pop music9.48×Music & Radio
Esteghlal F.C.9.58×Sports
University of Tehran9.72×Business & Career
Iran national football team8.71×Sports
Persian literature9.44×Literature
Beirut3.88×Travel & Leisure
Radio Javan9.54×Music & Radio
Kabul7.64×Travel & Leisure
Middle East3.42×Travel & Leisure
FARSI19.88×Movies & TV
Persepolis F.C.9.81×Sports
Kurdistan5.38×Travel & Leisure
Turkey1.7×Travel & Leisure
Galatasaray S.K.1.53×Sports
Baghdad5.52×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Iran audience
TraitClusterScore
PatriotismCONSERVATISM1.29
SpiritualityBALANCE1.25
IndulgenceJOY1.17
Family OrientationCONSERVATISM1.16
Sports ActivityPOWER1.13
Pet OwnershipJOY1.1

Worldwide distribution

Worldwide audience distribution share by country for Iran
CountryShare
India10.9%
United States8.2%
China4.9%

See Iran audiences in other countries

More Country audiences in Germany

Frequently asked questions

How many fans does Iran have in Germany?

Iran has an estimated audience of 2,590,566 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Iran fans?

50.3% of Iran fans are female, 49.7% are male, with an average age of 38.8 years.

Which brands do Iran fans like most?

Iran fans show strongest brand affinity for Iranian languages (9.42×), Tehran (9.47×), and Iraq (4.7×) over the country average.

Where do Iran fans live in Germany?

Iran fans in Germany are most concentrated in Nordrhein-Westfalen (reach 737,760), Bayern (reach 409,014), and Baden-Württemberg (reach 371,304). These three regions account for the largest share of the active audience.

What other brands do Iran fans also like?

Beyond Iran itself, the audience over-indexes on Tehran (9.47×), Iraq (4.7×), Cinema of Iran (8.81×), and Iran University of Science and Technology (9.31×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Iran. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.