Islander Audience in United States

Islander logo

Islander has an estimated audience of 3,385,451 people in United States. 48.2% are female, 51.8% are male, average age 35.4. Top brand affinities: Dog breed, Winemaking, Gloria, Monmouth County, New Jersey, Elsword.

Top brand affinities include Dog breed, Winemaking, Gloria, with strongest over-indexing on Dog breed (3.54× the country average). Demographically, the Islander audience skews balanced with an average age of 35.4, and over-indexes on personality traits such as Patriotism, Extroversion.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Islander fans

Demographic split for Islander audience in United States
MetricValue
Female48.2%
Male51.8%
Average age35.4
Estimated audience size3,385,451

Audience persona

The typical Islander fan in United States is balanced, around 35.4 years old, with strong Patriotism tendencies and a notable affinity for Dog breed.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Islander audience
BrandAffinityCategory
Dog breed3.54×Pets & Animals
Winemaking9.85×Food & Beverages
Gloria16.58×Music & Radio
Monmouth County, New Jersey15.47×Travel & Leisure
Elsword23.63×Games
Israel2.69×Travel & Leisure
Pro-Ject5.13×Music & Radio
JDSU3.41×Business & Career
JibJab5.74×Internet & Social Media
3D printing2.28×Technology & Electronics
Home equity1.74×Home & Garden
Captain America (1990 film)3.95×Movies & TV
Gift registry11.19×Kids & Family
Home staging4.13×Home & Garden
Magazine (band)4.83×Music & Radio
Moquegua9.16×Travel & Leisure
Google Photos1.68×Technology & Electronics
Home Delivery2.09×Food & Beverages
Celtic mythology6.19×Arts & Culture
Nebraska1.69×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Islander audience
TraitClusterScore
PatriotismCONSERVATISM1.55
ExtroversionTHRILL1.49
Risk AppetiteTHRILL1.33
TraditionCONSERVATISM1.25
Convenience OrientationPREMIUM1.24
Urban LifestyleOPEN1.23

Worldwide distribution

Worldwide audience distribution share by country for Islander
CountryShare
United States80.5%
Canada9.4%
United Kingdom1.9%

See Islander audiences in other countries

More Metal audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Islander. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.