Rascasse Audience Intelligence

Islander Audience in United States

A data profile of the people who buy, follow and care about Islander in United States — modelled from more than twelve digital signal sources. Islander has an estimated audience of 4,098,476 people in United States.

#15among Metal in United States#983among Person in United States#733in Music & Radio

The average Islander fan in United States is 34.4 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, New Jersey, Florida.

Top brand affinities include Mixed drink, Deftones, Ozzy Osbourne, with strongest over-indexing on Mixed drink (16.6× the country average).

Demographically, the Islander audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Islander fan in United States is more male, around 34.4 years old, with strong Patriotism tendencies and a notable affinity for Mixed drink.

Category: Music & Radio · Type: Person · Subtype: Metal

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Islander profile in United States.

Audience size
4.1M
in United States
Gender
40.7%♀
59.3% male
Age
34.4
average years
Country rank
#7897
Person in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Islander fans

40.7% are female, 59.3% are male, average age 34.4.

Fig. 02

Gender split

40.7%
Female
59.3%
Male
Demographic split for Islander audience in United States
MetricValue
Female40.7%
Male59.3%
Average age34.4
Estimated audience size4,098,476
Fig. 03

Age distribution

Ø 34.4
average years
Age distribution of the Islander audience in United States
Age bracketShare%
16-1925%
20-2926%
30-3925%
40-4916%
50+7%
Fig. 04

Worldwide distribution

81.0%

of the worldwide Islander audience comes from United States.

Worldwide audience distribution share by country for Islander
CountryShare
United States81.0%
Canada8.8%
United Kingdom2.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Islander audience in United States is strongest.

Fig. 05

Top regions by affinity

Islander fans by region: top regions in United States
#RegionReachAffinity×
01New York~3M14.10×
02Connecticut~100K3.60×
03New Jersey~400K3.58×
04Rhode Island~40K3.13×
05Delaware~20K1.73×
06Pennsylvania~200K1.68×
07Vermont~10K1.43×
08Florida~300K1.22×
09New Hampshire~20K1.21×
10Massachusetts~90K1.13×
11Washington, District of Columbia~10K1.08×
12South Carolina~60K1.02×
13North Carolina~100K0.99×
14Maine~10K0.87×
15Virginia~80K0.84×
16Hawaii~10K0.68×
17Maryland~50K0.67×
18Nevada~30K0.67×
19Colorado~40K0.65×
20Alaska~5K0.63×
21North Dakota~5K0.62×
22South Dakota~5K0.59×
23Arizona~50K0.58×
24West Virginia~10K0.58×
25Ohio~70K0.57×
26Montana~6K0.55×
27Idaho~9K0.47×
28Mississippi~20K0.46×
29Kentucky~20K0.45×
30Kansas~10K0.45×
31New Mexico~9K0.45×
32Alabama~20K0.44×
33Nebraska~9K0.44×
34Missouri~30K0.43×
35Arkansas~10K0.43×
36Michigan~40K0.42×
37Georgia~50K0.41×
38Tennessee~30K0.41×
39Indiana~30K0.39×
40Iowa~10K0.39×
41Washington~30K0.38×
42Illinois~50K0.37×
43Minnesota~20K0.37×
44Louisiana~20K0.37×
45Utah~10K0.37×
46Oklahoma~20K0.36×
47Oregon~20K0.34×
48California~100K0.31×
49Texas~100K0.30×
50Wisconsin~20K0.30×
Fig. 06

Affinity by region

Affinity by region — Islander, United States
0.30×1.00×14.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Islander audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Islander audience
#·InterestCategoryAffinity×
01DeftonesMusic & Radio21.68×
02Judas PriestMusic & Radio21.47×
03BucketheadMusic & Radio18.77×
04Three Days GraceMusic & Radio18.05×
05Rugby sevensSports17.07×
06Mixed drinkFood & Beverages16.60×
07Axl RoseMusic & Radio12.74×
08System of a DownMusic & Radio12.52×
09Slipknot (band)Music & Radio12.39×
10Limp BizkitMusic & Radio12.03×
11Chester BenningtonMusic & Radio11.88×
12Alice Cooper (band)Music & Radio10.95×
13Scorpions (band)Music & Radio9.84×
14Ozzy OsbourneMusic & Radio8.39×
15Thrash metalMusic & Radio7.86×
16Death metalMusic & Radio7.11×
17Brittany SnowMovies & TV5.74×
18FedExBusiness & Career3.08×
19Pizza HutFood & Beverages2.65×
20SubwayFood & Beverages2.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Islander audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Islander audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.66×
Convenience OrientationPREMIUM1.98×
IndividualismJOY1.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Islander audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.60×
DIY MentalityTHRILL0.65×
Luxury OrientationPREMIUM0.68×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Islander have in United States?

Islander has an estimated audience of 4,098,476 people in United States, concentrated in New York and New Jersey.

02

What is the gender split and age of Islander fans?

40.7% of Islander fans are female, 59.3% are male, with an average age of 34.4 years.

03

Which brands do Islander fans like most?

Islander fans show strongest brand affinity for Mixed drink (16.6×), Deftones (21.68×), and Ozzy Osbourne (8.39×) over the country average.

04

Where do Islander fans live in United States?

Islander fans in United States are most concentrated in New York (reach ~3M), New Jersey (reach ~400K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Islander fans also like?

Beyond Islander itself, the audience over-indexes on Deftones (21.68×), Ozzy Osbourne (8.39×), Judas Priest (21.47×), and Slipknot (band) (12.39×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Metal audiences in United States

See Islander audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Islander. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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