Italian Market, Philadelphia Audience in United States
Italian Market, Philadelphia has an estimated audience of 403,799 people in United States. 67.6% are female, 32.4% are male, average age 44.5. Top brand affinities: Google Wallet, Google Analytics, Sinaloa, Nasal cavity, Tuscany.
Top brand affinities include Google Wallet, Google Analytics, Sinaloa, with strongest over-indexing on Google Wallet (5.26× the country average). Demographically, the Italian Market, Philadelphia audience skews more female with an average age of 44.5, and over-indexes on personality traits such as Quality Awareness, Community Orientation.
Type: POI
Demographics of Italian Market, Philadelphia fans
| Metric | Value |
|---|---|
| Female | 67.6% |
| Male | 32.4% |
| Average age | 44.5 |
| Estimated audience size | 403,799 |
Audience persona
The typical Italian Market, Philadelphia fan in United States is more female, around 44.5 years old, with strong Quality Awareness tendencies and a notable affinity for Google Wallet.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Wallet | 5.26× | Technology & Electronics |
| Google Analytics | 2.37× | Internet & Social Media |
| Sinaloa | 1.76× | Travel & Leisure |
| Nasal cavity | 2.18× | Health |
| Tuscany | 1.57× | Travel & Leisure |
| Cacique | 2.36× | Food & Beverages |
| Gauri Khan | 3.97× | Movies & TV |
| Jonathan Davis | 1.82× | Music & Radio |
| Mad About You | 2.29× | Movies & TV |
| Buenavista (Madrid) | 1.52× | Travel & Leisure |
| Food quality | 2.29× | Food & Beverages |
| Golden Gate | 5.08× | Games |
| James Butler (American football) | 4.95× | Sports |
| John Stuart Mill | 2.14× | Politics & Society |
| John Key | 2.36× | Politics & Society |
| Bulacan | 1.67× | Travel & Leisure |
| Davao Region | 2.57× | Travel & Leisure |
| Just Cause 3 | 1.66× | Games |
| Ember.js | 1.8× | Technology & Electronics |
| Nasi goreng | 2.95× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.49 |
| Community Orientation | OPEN | 1.47 |
| Healthy Lifestyle | BALANCE | 1.41 |
| DIY Mentality | THRILL | 1.32 |
| Luxury Orientation | PREMIUM | 1.3 |
| Urban Lifestyle | OPEN | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 82.9% |
| Romania | 16.2% |
| Italy | 0.8% |
See Italian Market, Philadelphia audiences in other countries
- Italian Market, Philadelphia — Germany
- Italian Market, Philadelphia — United Kingdom
- Italian Market, Philadelphia — France
- Italian Market, Philadelphia — Italy
- Italian Market, Philadelphia — Spain
- Italian Market, Philadelphia — Brazil
- Italian Market, Philadelphia — Japan
- Italian Market, Philadelphia — South Korea
- Italian Market, Philadelphia — India
More audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Italian Market, Philadelphia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.