Rascasse Audience Intelligence

J. D. Salinger Audience in United States

A data profile of the people who buy, follow and care about J. D. Salinger in United States — modelled from more than twelve digital signal sources. J. D. Salinger has an estimated audience of 295,603 people in United States.

#197among Author in United States#12191among Person in United States#1258in Literature

The average J. D. Salinger fan in United States is 37.0 years old, balanced, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Albert Camus, Franz Kafka, Gabriel García Márquez, with strongest over-indexing on Albert Camus (824.51× the country average).

Demographically, the J. D. Salinger audience skews balanced with an average age of 37.0, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical J. D. Salinger fan in United States is balanced, around 37.0 years old, with strong Patriotism tendencies and a notable affinity for Albert Camus.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the J. D. Salinger profile in United States.

Audience size
296K
in United States
Gender
50.2%♀
49.8% male
Age
37.0
average years
Country rank
#48734
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of J. D. Salinger fans

50.2% are female, 49.8% are male, average age 37.0.

Fig. 02

Gender split

50.2%
Female
49.8%
Male
Demographic split for J. D. Salinger audience in United States
MetricValue
Female50.2%
Male49.8%
Average age37.0
Estimated audience size295,603
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the J. D. Salinger audience in United States
Age bracketShare%
16-1936%
20-2913%
30-3912%
40-4914%
50+25%
Fig. 04

Worldwide distribution

51.2%

of the worldwide J. D. Salinger audience comes from United States.

Worldwide audience distribution share by country for J. D. Salinger
CountryShare
United States51.2%
United Kingdom7.5%
Canada6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the J. D. Salinger audience in United States is strongest.

Fig. 05

Top regions by affinity

J. D. Salinger fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~2K2.00×
02Vermont<1K1.76×
03Massachusetts~10K1.61×
04Connecticut~5K1.50×
05New York~20K1.44×
06Maine~2K1.39×
07Washington, District of Columbia~1K1.35×
08New Jersey~10K1.25×
09Rhode Island~1K1.25×
10Oregon~4K1.24×
11Pennsylvania~10K1.20×
12California~40K1.17×
13Washington~7K1.16×
14Colorado~5K1.09×
15Illinois~10K1.06×
16Maryland~5K1.02×
17Minnesota~4K1.01×
18Wisconsin~4K0.97×
19Montana<1K0.97×
20Virginia~7K0.96×
21Missouri~5K0.96×
22Ohio~9K0.95×
23Michigan~8K0.95×
24Indiana~5K0.95×
25Alaska<1K0.94×
26Iowa~2K0.92×
27Delaware<1K0.92×
28Nebraska~1K0.91×
29New Mexico~1K0.90×
30North Dakota<1K0.90×
31Idaho~1K0.89×
32Kansas~2K0.88×
33Kentucky~3K0.87×
34Utah~2K0.87×
35West Virginia~1K0.87×
36Nevada~3K0.86×
37North Carolina~8K0.85×
38Tennessee~5K0.85×
39Arizona~5K0.84×
40South Dakota<1K0.84×
41Hawaii~1K0.83×
42Arkansas~2K0.81×
43Oklahoma~3K0.80×
44South Carolina~4K0.77×
45Georgia~7K0.76×
46Louisiana~3K0.74×
47Alabama~3K0.71×
48Mississippi~2K0.69×
49Texas~20K0.68×
50Florida~10K0.67×
Fig. 06

Affinity by region

Affinity by region — J. D. Salinger, United States
0.67×1.00×2.00×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the J. D. Salinger audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for J. D. Salinger audience
#·InterestCategoryAffinity×
01Albert CamusLiterature824.51×
02Franz KafkaLiterature217.28×
03Gabriel García MárquezLiterature195.32×
04Jules VerneLiterature103.34×
05Mark TwainLiterature53.53×
06DictionaryLiterature51.63×
07A Clockwork OrangeMovies & TV48.93×
08Margaret AtwoodLiterature41.87×
09Virginia WoolfLiterature30.43×
10Maya AngelouLiterature26.13×
11George R. R. MartinLiterature23.82×
12Ernest HemingwayLiterature20.49×
13George OrwellLiterature20.00×
14Charles DickensLiterature19.83×
15Romeo and JulietArts & Culture17.33×
16Berlin WallTravel & Leisure13.73×
17EssayLiterature13.28×
18Alexis BledelMovies & TV12.78×
19Stephen KingLiterature12.39×
20Anne HathawayMovies & TV6.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the J. D. Salinger audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by J. D. Salinger audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.09×
IndividualismJOY2.54×
SpiritualityBALANCE2.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by J. D. Salinger audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.87×
DIY MentalityTHRILL0.87×
Risk AppetiteTHRILL0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does J. D. Salinger have in United States?

J. D. Salinger has an estimated audience of 295,603 people in United States, concentrated in California and New York.

02

What is the gender split and age of J. D. Salinger fans?

50.2% of J. D. Salinger fans are female, 49.8% are male, with an average age of 37.0 years.

03

Which brands do J. D. Salinger fans like most?

J. D. Salinger fans show strongest brand affinity for Albert Camus (824.51×), Franz Kafka (217.28×), and Gabriel García Márquez (195.32×) over the country average.

04

Where do J. D. Salinger fans live in United States?

J. D. Salinger fans in United States are most concentrated in California (reach ~40K), New York (reach ~20K), and Texas (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do J. D. Salinger fans also like?

Beyond J. D. Salinger itself, the audience over-indexes on Franz Kafka (217.28×), Gabriel García Márquez (195.32×), Mark Twain (53.53×), and Jules Verne (103.34×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for J. D. Salinger. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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