Rascasse Audience Intelligence

Jason Collins Audience in United States

A data profile of the people who buy, follow and care about Jason Collins in United States — modelled from more than twelve digital signal sources. Jason Collins has an estimated audience of 1,500,545 people in United States.

#3572among Person in United States#1611in Sports

The average Jason Collins fan in United States is 36.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Evan Rachel Wood, Brittany Snow, Kristen Stewart, with strongest over-indexing on Evan Rachel Wood (87.75× the country average).

Demographically, the Jason Collins audience skews more male with an average age of 36.9, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jason Collins fan in United States is more male, around 36.9 years old, with strong Patriotism tendencies and a notable affinity for Evan Rachel Wood.

Category: Sports · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jason Collins profile in United States.

Audience size
1.5M
in United States
Gender
40.6%♀
59.4% male
Age
36.9
average years
Country rank
#17769
Person in United States
Fig. 01

Search interest · 12-month trend

+1038%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jason Collins fans

40.6% are female, 59.4% are male, average age 36.9.

Fig. 02

Gender split

40.6%
Female
59.4%
Male
Demographic split for Jason Collins audience in United States
MetricValue
Female40.6%
Male59.4%
Average age36.9
Estimated audience size1,500,545
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Jason Collins audience in United States
Age bracketShare%
16-1927%
20-2917%
30-3920%
40-4921%
50+15%
Fig. 04

Worldwide distribution

82.1%

of the worldwide Jason Collins audience comes from United States.

Worldwide audience distribution share by country for Jason Collins
CountryShare
United States82.1%
Italy3.6%
United Kingdom2.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jason Collins audience in United States is strongest.

Fig. 05

Top regions by affinity

Jason Collins fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~10K1.52×
02Washington, District of Columbia~2K1.52×
03Maryland~10K1.43×
04New Jersey~20K1.42×
05New York~40K1.41×
06Georgia~20K1.37×
07Connecticut~6K1.37×
08North Carolina~20K1.28×
09Illinois~20K1.24×
10Louisiana~7K1.24×
11California~60K1.18×
12Virginia~10K1.18×
13Michigan~10K1.17×
14Mississippi~4K1.16×
15Rhode Island~2K1.14×
16Pennsylvania~20K1.12×
17Delaware~1K1.11×
18South Carolina~8K1.09×
19Ohio~20K1.07×
20Indiana~9K1.07×
21Minnesota~7K1.07×
22Oklahoma~5K1.05×
23Tennessee~10K1.04×
24Alabama~7K1.04×
25Texas~40K1.02×
26Nevada~4K1.00×
27New Hampshire~2K1.00×
28Kentucky~6K0.99×
29Maine~2K0.98×
30Florida~30K0.94×
31Oregon~5K0.94×
32Vermont<1K0.92×
33Washington~8K0.90×
34Arkansas~3K0.89×
35Wisconsin~6K0.86×
36Arizona~8K0.85×
37West Virginia~2K0.85×
38Missouri~6K0.82×
39Utah~3K0.82×
40Hawaii~2K0.81×
41Colorado~6K0.80×
42Kansas~3K0.79×
43North Dakota<1K0.78×
44South Dakota<1K0.77×
45Alaska<1K0.77×
46Iowa~3K0.76×
47Nebraska~2K0.76×
48Montana<1K0.73×
49New Mexico~1K0.64×
50Idaho~1K0.62×
Fig. 06

Affinity by region

Affinity by region — Jason Collins, United States
0.62×1.00×1.52×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jason Collins audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jason Collins audience
#·InterestCategoryAffinity×
01Evan Rachel WoodMovies & TV87.75×
02Kristen StewartMovies & TV34.88×
03Cara DelevingneFashion & Accessoires33.34×
04Sarah PaulsonMovies & TV32.68×
05Jim ParsonsMovies & TV28.18×
06Brittany SnowMovies & TV24.04×
07Anna FarisMovies & TV20.00×
08Once upon a timeMovies & TV20.00×
09Allison JanneyMovies & TV20.00×
10Josh GadMovies & TV20.00×
11Erin AndrewsSports20.00×
12Larry PagePolitics & Society20.00×
13Rose LeslieMovies & TV18.01×
14Jon FavreauMovies & TV15.34×
15Vera FarmigaMovies & TV14.35×
16Shirley MacLaineMovies & TV12.94×
17Ricky MartinMusic & Radio12.54×
18Taron EgertonMovies & TV12.15×
19TV talkshowsMovies & TV3.34×
20CookingFood & Beverages1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jason Collins audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jason Collins audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.27×
SpiritualityBALANCE1.64×
IndulgenceJOY1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jason Collins audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.71×
Quality AwarenessPREMIUM0.71×
Pet OwnershipJOY0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jason Collins have in United States?

Jason Collins has an estimated audience of 1,500,545 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jason Collins fans?

40.6% of Jason Collins fans are female, 59.4% are male, with an average age of 36.9 years.

03

Which brands do Jason Collins fans like most?

Jason Collins fans show strongest brand affinity for Evan Rachel Wood (87.75×), Brittany Snow (24.04×), and Kristen Stewart (34.88×) over the country average.

04

Where do Jason Collins fans live in United States?

Jason Collins fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Jason Collins fans also like?

Beyond Jason Collins itself, the audience over-indexes on Brittany Snow (24.04×), Kristen Stewart (34.88×), Sarah Paulson (32.68×), and Jim Parsons (28.18×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jason Collins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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