Rascasse Audience Intelligence

Ricky Martin Audience in United States

A data profile of the people who buy, follow and care about Ricky Martin in United States — modelled from more than twelve digital signal sources. Ricky Martin has an estimated audience of 5,247,160 people in United States.

#29among Pop in United States#662among Person in United States#560in Music & Radio

The average Ricky Martin fan in United States is 32.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FIFA World Cup 2026, Pedro Pascal, Rosie O'Donnell, with strongest over-indexing on FIFA World Cup 2026 (3.45× the country average).

Demographically, the Ricky Martin audience skews balanced with an average age of 32.5, and over-indexes on personality traits such as Tradition, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ricky Martin fan in United States is balanced, around 32.5 years old, with strong Tradition tendencies and a notable affinity for FIFA World Cup 2026.

Category: Music & Radio · Type: Person · Subtype: Pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ricky Martin profile in United States.

Audience size
5.2M
in United States
Gender
52.2%♀
47.8% male
Age
32.5
average years
Country rank
#6389
Person in United States
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ricky Martin fans

52.2% are female, 47.8% are male, average age 32.5.

Fig. 02

Gender split

52.2%
Female
47.8%
Male
Demographic split for Ricky Martin audience in United States
MetricValue
Female52.2%
Male47.8%
Average age32.5
Estimated audience size5,247,160
Fig. 03

Age distribution

Ø 32.5
average years
Age distribution of the Ricky Martin audience in United States
Age bracketShare%
16-1938%
20-2921%
30-3917%
40-4914%
50+9%
Fig. 04

Worldwide distribution

34.5%

of the worldwide Ricky Martin audience comes from United States.

Worldwide audience distribution share by country for Ricky Martin
CountryShare
United States34.5%
Mexico7.9%
Italy6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ricky Martin audience in United States is strongest.

Fig. 05

Top regions by affinity

Ricky Martin fans by region: top regions in United States
#RegionReachAffinity×
01Florida~500K1.41×
02New Jersey~200K1.41×
03California~800K1.34×
04New York~400K1.31×
05Massachusetts~100K1.29×
06Connecticut~70K1.29×
07Texas~500K1.23×
08Arizona~100K1.22×
09Nevada~60K1.22×
10Rhode Island~20K1.22×
11Washington, District of Columbia~20K1.20×
12Illinois~200K1.18×
13Colorado~100K1.18×
14New Mexico~30K1.16×
15Washington~100K1.15×
16Virginia~100K1.08×
17Oregon~60K1.07×
18Pennsylvania~200K1.04×
19North Carolina~200K1.02×
20Maryland~90K1.02×
21New Hampshire~20K1.02×
22Wisconsin~80K1.00×
23Delaware~10K1.00×
24Georgia~200K0.98×
25Hawaii~20K0.98×
26Utah~40K0.96×
27Kansas~40K0.96×
28Ohio~200K0.95×
29Minnesota~70K0.95×
30Indiana~90K0.94×
31Michigan~100K0.91×
32Nebraska~20K0.91×
33Vermont~8K0.91×
34Maine~20K0.90×
35Missouri~70K0.88×
36Kentucky~60K0.88×
37Iowa~40K0.88×
38Idaho~20K0.88×
39South Carolina~70K0.87×
40Alabama~60K0.87×
41Oklahoma~50K0.87×
42Tennessee~90K0.85×
43Louisiana~60K0.83×
44Arkansas~40K0.83×
45Montana~10K0.81×
46Alaska~9K0.81×
47West Virginia~20K0.77×
48North Dakota~8K0.76×
49South Dakota~9K0.74×
50Mississippi~30K0.64×
Fig. 06

Affinity by region

Affinity by region — Ricky Martin, United States
0.64×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ricky Martin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ricky Martin audience
#·InterestCategoryAffinity×
01Julio IglesiasMusic & Radio21.01×
02Enrique IglesiasMusic & Radio20.56×
03Rosie O'DonnellMovies & TV20.36×
04Matt BomerMovies & TV19.24×
05Grace JonesMusic & Radio16.57×
06Lily TomlinMovies & TV16.34×
07Ezra MillerMovies & TV15.81×
08Jim ParsonsMovies & TV15.48×
09Antonio BanderasMovies & TV14.39×
10Ian McKellenMovies & TV14.20×
11Marc AnthonyMusic & Radio12.71×
12Lee PaceMovies & TV11.37×
13Pedro PascalMovies & TV11.16×
14Cruz AzulSports8.72×
15ShakiraMusic & Radio7.49×
16UruguayTravel & Leisure5.78×
17Quinceañera (telenovela)Movies & TV5.57×
18FIFA World Cup 2026Sports3.45×
19FIFA World CupSports2.59×
20VideoMovies & TV2.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ricky Martin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ricky Martin audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.82×
Social Media UsageJOY1.41×
Career OrientationPOWER1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ricky Martin audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.90×
Sports ActivityPOWER0.93×
Design AffinityPREMIUM0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ricky Martin have in United States?

Ricky Martin has an estimated audience of 5,247,160 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Ricky Martin fans?

52.2% of Ricky Martin fans are female, 47.8% are male, with an average age of 32.5 years.

03

Which brands do Ricky Martin fans like most?

Ricky Martin fans show strongest brand affinity for FIFA World Cup 2026 (3.45×), Pedro Pascal (11.16×), and Rosie O'Donnell (20.36×) over the country average.

04

Where do Ricky Martin fans live in United States?

Ricky Martin fans in United States are most concentrated in California (reach ~800K), Texas (reach ~500K), and Florida (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Ricky Martin fans also like?

Beyond Ricky Martin itself, the audience over-indexes on Pedro Pascal (11.16×), Rosie O'Donnell (20.36×), Enrique Iglesias (20.56×), and Matt Bomer (19.24×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pop audiences in United States

See Ricky Martin audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Ricky Martin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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