Rascasse Audience Intelligence

Jena Malone Audience in United States

A data profile of the people who buy, follow and care about Jena Malone in United States — modelled from more than twelve digital signal sources. Jena Malone has an estimated audience of 2,178,535 people in United States.

#813among Actor Actress or TV Star in United States#2361among Person in United States#2019in Movies & TV

The average Jena Malone fan in United States is 41.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Edward Norton, Bill Murray, Rachel McAdams, with strongest over-indexing on Edward Norton (271.19× the country average).

Demographically, the Jena Malone audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Sustainability, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jena Malone fan in United States is more female, around 41.0 years old, with strong Sustainability tendencies and a notable affinity for Edward Norton.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jena Malone profile in United States.

Audience size
2.2M
in United States
Gender
69.3%♀
30.7% male
Age
41.0
average years
Country rank
#13314
Person in United States
Fig. 01

Search interest · 12-month trend

+109%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jena Malone fans

69.3% are female, 30.7% are male, average age 41.0.

Fig. 02

Gender split

69.3%
Female
30.7%
Male
Demographic split for Jena Malone audience in United States
MetricValue
Female69.3%
Male30.7%
Average age41.0
Estimated audience size2,178,535
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Jena Malone audience in United States
Age bracketShare%
16-1911%
20-2925%
30-3922%
40-4920%
50+22%
Fig. 04

Worldwide distribution

56.0%

of the worldwide Jena Malone audience comes from United States.

Worldwide audience distribution share by country for Jena Malone
CountryShare
United States56.0%
Germany12.6%
United Kingdom12.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jena Malone audience in United States is strongest.

Fig. 05

Top regions by affinity

Jena Malone fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~10K1.37×
02Utah~20K1.32×
03Oregon~20K1.29×
04Montana~6K1.29×
05New Mexico~10K1.26×
06Oklahoma~20K1.22×
07Colorado~30K1.21×
08Wyoming~3K1.20×
09Washington~40K1.19×
10Alaska~4K1.16×
11Missouri~30K1.13×
12Kentucky~20K1.11×
13Arizona~40K1.10×
14Kansas~10K1.09×
15Tennessee~40K1.08×
16Arkansas~10K1.08×
17Maine~6K1.07×
18West Virginia~8K1.06×
19New Hampshire~7K1.05×
20Nebraska~8K1.02×
21Indiana~30K1.01×
22Iowa~10K1.01×
23South Dakota~4K1.00×
24Ohio~50K0.99×
25Minnesota~20K0.98×
26Nevada~20K0.98×
27Texas~100K0.97×
28Wisconsin~20K0.97×
29North Carolina~50K0.96×
30North Dakota~3K0.96×
31California~200K0.95×
32Michigan~40K0.95×
33Pennsylvania~50K0.94×
34South Carolina~20K0.94×
35Alabama~20K0.92×
36Illinois~50K0.90×
37Virginia~40K0.90×
38Rhode Island~5K0.89×
39Mississippi~10K0.87×
40Louisiana~20K0.86×
41Connecticut~10K0.86×
42Georgia~40K0.84×
43Massachusetts~30K0.82×
44Delaware~4K0.82×
45Florida~90K0.79×
46Maryland~20K0.79×
47Hawaii~5K0.78×
48New Jersey~30K0.73×
49New York~70K0.72×
50Washington, District of Columbia~3K0.66×
Fig. 06

Affinity by region

Affinity by region — Jena Malone, United States
0.66×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jena Malone audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jena Malone audience
#·InterestCategoryAffinity×
01Edward NortonMovies & TV271.19×
02Robin Hood (2010 film)Movies & TV220.20×
03Julia Louis-DreyfusMovies & TV116.82×
04Bill MurrayMovies & TV93.10×
05Rachel McAdamsMovies & TV82.64×
06Christopher NolanMovies & TV82.43×
07Man of Steel (film)Movies & TV74.32×
08Eddie RedmayneMovies & TV73.51×
09Boogie NightsMovies & TV60.70×
10Wes AndersonMovies & TV49.17×
11Christian BaleMovies & TV39.62×
12Greta GerwigMovies & TV28.66×
13Maggie GyllenhaalMovies & TV23.75×
14Seth GreenMovies & TV20.00×
15Michael FassbenderMovies & TV20.00×
16James McAvoyMovies & TV20.00×
17Batman BeginsMovies & TV18.00×
18Isla FisherMovies & TV16.82×
19Scarlett JohanssonMovies & TV13.01×
20True DetectiveMovies & TV7.47×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jena Malone audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jena Malone audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE2.03×
Family OrientationCONSERVATISM2.03×
Convenience OrientationPREMIUM1.93×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jena Malone audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.77×
Pet OwnershipJOY0.77×
DIY MentalityTHRILL0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jena Malone have in United States?

Jena Malone has an estimated audience of 2,178,535 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jena Malone fans?

69.3% of Jena Malone fans are female, 30.7% are male, with an average age of 41.0 years.

03

Which brands do Jena Malone fans like most?

Jena Malone fans show strongest brand affinity for Edward Norton (271.19×), Bill Murray (93.1×), and Rachel McAdams (82.64×) over the country average.

04

Where do Jena Malone fans live in United States?

Jena Malone fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Jena Malone fans also like?

Beyond Jena Malone itself, the audience over-indexes on Bill Murray (93.1×), Rachel McAdams (82.64×), Julia Louis-Dreyfus (116.82×), and Christopher Nolan (82.43×) compared to the United States average.

Appendix

Explore more audiences

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jena Malone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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