Jesse & Joy Audience in United States

Jesse & Joy logo

Jesse & Joy has an estimated audience of 365,245 people in United States. 61.4% are female, 38.6% are male, average age 38.4. Top regions: California, Texas, Florida. Top brand affinities: Nationality, Kendra Scott, Jordan Fisher, Home construction, jordy nelson.

The average Jesse & Joy fan in United States is 38.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nationality, Kendra Scott, Jordan Fisher, with strongest over-indexing on Nationality (6.19× the country average). Demographically, the Jesse & Joy audience skews more female with an average age of 38.4, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Jesse & Joy fans

Demographic split for Jesse & Joy audience in United States
MetricValue
Female61.4%
Male38.6%
Average age38.4
Estimated audience size365,245

Audience persona

The typical Jesse & Joy fan in United States is more female, around 38.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Jesse & Joy in United States
RegionReachAffinity
California98,6282.46×
Texas94,0883×
Florida64,8022.62×
New York26,4981.3×
Arizona23,6423.17×
Illinois18,6731.53×
Georgia13,2671.18×
New Jersey12,8531.38×
North Carolina10,5910.96×
Wisconsin8,2801.51×
Pennsylvania7,9790.65×
Virginia7,8540.88×
Colorado7,3431.28×
Washington7,0760.97×
Nevada6,4831.84×
Massachusetts6,4760.9×
Maryland6,2891×
Tennessee5,7700.79×
Indiana5,0820.76×
Ohio5,0430.45×
Utah4,6271.41×
Michigan4,5180.47×
South Carolina3,7720.69×
Oregon3,7240.89×
Oklahoma3,6180.89×
Minnesota3,4200.65×
Connecticut3,1650.86×
Missouri3,1200.53×
New Mexico3,0351.66×
Alabama3,0040.59×
Louisiana2,8560.61×
Kentucky2,7980.61×
Kansas2,4500.85×
Arkansas2,2730.76×
Iowa1,9380.64×
Nebraska1,5060.82×
Idaho1,4060.77×
Mississippi1,3090.43×
Washington, District of Columbia1,1371.04×
Rhode Island8990.77×
Delaware7350.73×
Hawaii6930.44×
West Virginia5890.35×
Alaska5880.75×
New Hampshire5670.39×
South Dakota5480.65×
Montana5130.51×
North Dakota4930.66×
Wyoming4770.88×
Maine4690.36×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jesse & Joy audience
BrandAffinityCategory
Nationality6.19×Politics & Society
Kendra Scott7.81×Fashion & Accessoires
Jordan Fisher22.24×Movies & TV
Home construction3.1×Home & Garden
jordy nelson31.52×Sports
Panama6.55×Travel & Leisure
Elsword20.32×Games
Combat sport1.88×Sports
Personality6.42×Business & Career
Minnesota1.84×Travel & Leisure
Space Hulk23.03×Games
Stamp collecting4.8×Home & Garden
Kento Yamazaki9.39×Movies & TV
Jai17×Movies & TV
UK garage4.37×Music & Radio
Hog Hunting2.7×Sports
Homie11.85×Politics & Society
Justice2.27×Politics & Society
Bank account1.88×Business & Career
Macha8.79×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jesse & Joy audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.69
Family OrientationCONSERVATISM1.56
ExtroversionTHRILL1.31
Social Media UsageJOY1.28
SpiritualityBALANCE1.18
Urban LifestyleOPEN1.18

Worldwide distribution

Worldwide audience distribution share by country for Jesse & Joy
CountryShare
Mexico42.7%
United States26.5%
Argentina13.8%

See Jesse & Joy audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Jesse & Joy have in United States?

Jesse & Joy has an estimated audience of 365,245 people in United States, concentrated in California and Texas.

What is the gender split and age of Jesse & Joy fans?

61.4% of Jesse & Joy fans are female, 38.6% are male, with an average age of 38.4 years.

Which brands do Jesse & Joy fans like most?

Jesse & Joy fans show strongest brand affinity for Nationality (6.19×), Kendra Scott (7.81×), and Jordan Fisher (22.24×) over the country average.

Where do Jesse & Joy fans live in United States?

Jesse & Joy fans in United States are most concentrated in California (reach 98,628), Texas (reach 94,088), and Florida (reach 64,802). These three regions account for the largest share of the active audience.

What other brands do Jesse & Joy fans also like?

Beyond Jesse & Joy itself, the audience over-indexes on Kendra Scott (7.81×), Jordan Fisher (22.24×), Home construction (3.1×), and jordy nelson (31.52×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jesse & Joy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.