Rascasse Audience Intelligence

Ken Follett Audience in United States

A data profile of the people who buy, follow and care about Ken Follett in United States — modelled from more than twelve digital signal sources. Ken Follett has an estimated audience of 296,144 people in United States.

The average Ken Follett fan in United States is 46.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Graham Greene, Charlie Hunnam, Louisa May Alcott, with strongest over-indexing on Graham Greene (33.13× the country average).

Demographically, the Ken Follett audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Ken Follett fan in United States is more female, around 46.3 years old, with strong Spirituality tendencies and a notable affinity for Graham Greene.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ken Follett profile in United States.

Audience size
296K
in United States
Gender
65.8%
34.2% male
Age
46.3
average years
Country rank
#48696
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ken Follett fans

65.8% are female, 34.2% are male, average age 46.3.

Fig. 02

Gender split

65.8%
Female
34.2%
Male
Demographic split for Ken Follett audience in United States
MetricValue
Female65.8%
Male34.2%
Average age46.3
Estimated audience size296,144
Fig. 03

Age distribution

Ø 46.3
average years
Age distribution of the Ken Follett audience in United States
Age bracketShare%
16-1918%
20-298%
30-398%
40-4913%
50+52%
Fig. 04

Worldwide distribution

10.6%

of the worldwide Ken Follett audience comes from United States.

Worldwide audience distribution share by country for Ken Follett
CountryShare
Italy15.7%
Germany15.0%
Spain13.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ken Follett audience in United States is strongest.

Fig. 05

Top regions by affinity

Ken Follett fans by region: top regions in United States
#RegionReachAffinity×
01Maine~2K1.55×
02New Hampshire~2K1.44×
03Oregon~5K1.43×
04Vermont<1K1.40×
05Massachusetts~8K1.36×
06Colorado~6K1.31×
07Washington, District of Columbia~1K1.26×
08Montana~1K1.26×
09Connecticut~4K1.21×
10Washington~7K1.19×
11Rhode Island~1K1.13×
12Minnesota~5K1.12×
13Idaho~2K1.08×
14Virginia~8K1.07×
15Wisconsin~5K1.04×
16Kansas~2K1.04×
17Alaska<1K1.04×
18Michigan~8K1.03×
19New York~20K1.02×
20Hawaii~1K1.02×
21Maryland~5K1.01×
22New Mexico~1K0.99×
23Delaware<1K0.98×
24Pennsylvania~10K0.97×
25North Carolina~9K0.97×
26Arizona~6K0.97×
27Utah~3K0.96×
28South Carolina~4K0.94×
29New Jersey~7K0.93×
30South Dakota<1K0.93×
31Missouri~4K0.92×
32Iowa~2K0.92×
33North Dakota<1K0.92×
34Illinois~9K0.90×
35Florida~20K0.88×
36Nebraska~1K0.88×
37Ohio~8K0.86×
38Tennessee~5K0.84×
39Georgia~8K0.83×
40Kentucky~3K0.83×
41West Virginia~1K0.83×
42California~30K0.82×
43Indiana~4K0.82×
44Arkansas~2K0.81×
45Oklahoma~3K0.80×
46Alabama~3K0.78×
47Nevada~2K0.73×
48Mississippi~2K0.73×
49Louisiana~3K0.72×
50Texas~20K0.65×
Fig. 06

Affinity by region

Affinity by region — Ken Follett, United States
0.65×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ken Follett audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ken Follett audience
#·InterestCategoryAffinity×
01Thomas MannLiterature78.00×
02Louisa May AlcottLiterature59.09×
03Gabriel García MárquezLiterature55.22×
04Arthur Conan DoyleLiterature52.65×
05Albert CamusLiterature48.12×
06Aldous HuxleyLiterature46.58×
07William FaulknerLiterature42.56×
08Isabel AllendeLiterature39.68×
09Jack KerouacLiterature36.51×
10Graham GreeneLiterature33.13×
11Franz KafkaLiterature31.69×
12F. Scott FitzgeraldLiterature30.93×
13Good Will HuntingMovies & TV17.62×
14Historical romanceLiterature15.58×
15Linda CardelliniMovies & TV14.40×
16Eyes Wide ShutMovies & TV13.94×
17Charlie HunnamMovies & TV13.43×
18Historical fictionLiterature11.68×
19USA TodayNews5.18×
20PerfectionBusiness & Career4.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ken Follett audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ken Follett audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.69×
TraditionCONSERVATISM1.77×
PatriotismCONSERVATISM1.75×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ken Follett audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.86×
Pet OwnershipJOY0.93×
Urban LifestyleOPEN1.08×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ken Follett have in United States?

Ken Follett has an estimated audience of 296,144 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Ken Follett fans?

65.8% of Ken Follett fans are female, 34.2% are male, with an average age of 46.3 years.

03

Which brands do Ken Follett fans like most?

Ken Follett fans show strongest brand affinity for Graham Greene (33.13×), Charlie Hunnam (13.43×), and Louisa May Alcott (59.09×) over the country average.

04

Where do Ken Follett fans live in United States?

Ken Follett fans in United States are most concentrated in California (reach ~30K), Florida (reach ~20K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Ken Follett fans also like?

Beyond Ken Follett itself, the audience over-indexes on Charlie Hunnam (13.43×), Louisa May Alcott (59.09×), Albert Camus (48.12×), and Good Will Hunting (17.62×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ken Follett. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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