Rascasse Audience Intelligence

Jack Kerouac Audience in United States

A data profile of the people who buy, follow and care about Jack Kerouac in United States — modelled from more than twelve digital signal sources. Jack Kerouac has an estimated audience of 576,840 people in United States.

#103among Author in United States#8027among Person in United States#776in Literature

The average Jack Kerouac fan in United States is 39.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Albert Camus, Franz Kafka, Mark Twain, with strongest over-indexing on Albert Camus (354.19× the country average).

Demographically, the Jack Kerouac audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jack Kerouac fan in United States is more male, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Albert Camus.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jack Kerouac profile in United States.

Audience size
577K
in United States
Gender
39.4%♀
60.6% male
Age
39.2
average years
Country rank
#33616
Person in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jack Kerouac fans

39.4% are female, 60.6% are male, average age 39.2.

Fig. 02

Gender split

39.4%
Female
60.6%
Male
Demographic split for Jack Kerouac audience in United States
MetricValue
Female39.4%
Male60.6%
Average age39.2
Estimated audience size576,840
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Jack Kerouac audience in United States
Age bracketShare%
16-1926%
20-2915%
30-3916%
40-4919%
50+25%
Fig. 04

Worldwide distribution

48.2%

of the worldwide Jack Kerouac audience comes from United States.

Worldwide audience distribution share by country for Jack Kerouac
CountryShare
United States48.2%
United Kingdom7.9%
Italy6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jack Kerouac audience in United States is strongest.

Fig. 05

Top regions by affinity

Jack Kerouac fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~20K2.00×
02New Hampshire~4K1.79×
03Vermont~2K1.78×
04Maine~3K1.65×
05Colorado~10K1.47×
06Oregon~9K1.43×
07Washington, District of Columbia~2K1.39×
08New York~40K1.31×
09Montana~2K1.30×
10Connecticut~7K1.22×
11Washington~10K1.19×
12Rhode Island~2K1.18×
13California~70K1.16×
14Alaska~1K1.05×
15Pennsylvania~20K1.01×
16Minnesota~8K0.98×
17New Mexico~3K0.97×
18Utah~5K0.96×
19Idaho~3K0.95×
20Illinois~20K0.94×
21New Jersey~10K0.92×
22Kentucky~7K0.91×
23Wisconsin~8K0.90×
24Iowa~4K0.90×
25Ohio~20K0.89×
26Michigan~10K0.89×
27Tennessee~10K0.88×
28Virginia~10K0.87×
29West Virginia~2K0.87×
30Indiana~9K0.86×
31North Carolina~10K0.85×
32Missouri~8K0.85×
33Oklahoma~5K0.85×
34South Dakota~1K0.85×
35Kansas~4K0.84×
36Nebraska~2K0.84×
37Arizona~10K0.83×
38Maryland~8K0.82×
39North Dakota<1K0.82×
40Hawaii~2K0.81×
41Florida~30K0.80×
42Arkansas~4K0.80×
43Delaware~1K0.80×
44South Carolina~6K0.75×
45Nevada~4K0.75×
46Louisiana~5K0.73×
47Alabama~6K0.72×
48Georgia~10K0.69×
49Mississippi~3K0.67×
50Texas~30K0.64×
Fig. 06

Affinity by region

Affinity by region — Jack Kerouac, United States
0.64×1.00×2.00×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jack Kerouac audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jack Kerouac audience
#·InterestCategoryAffinity×
01Albert CamusLiterature354.19×
02Gabriel García MárquezLiterature91.95×
03Franz KafkaLiterature70.11×
04Victor HugoPolitics & Society59.65×
05Mark TwainLiterature40.34×
06Ken FollettLiterature36.51×
07Jules VerneLiterature33.59×
08Charles BukowskiLiterature33.39×
09Steve McQueenMovies & TV28.13×
10Langston HughesLiterature24.32×
11Model buildingKids & Family19.16×
12Once upon a timeMovies & TV19.16×
13Last Man Standing (U.S. TV series)Movies & TV19.16×
14Charles DickensLiterature19.16×
15Diego RiveraArts & Culture19.16×
16George OrwellLiterature18.74×
17Alexis BledelMovies & TV12.37×
18Maya AngelouLiterature11.75×
19Bob DylanMusic & Radio11.47×
20Public transportCars & Mobility4.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jack Kerouac audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jack Kerouac audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.69×
IndividualismJOY2.10×
SpiritualityBALANCE1.86×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jack Kerouac audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
Pet OwnershipJOY0.83×
Quality AwarenessPREMIUM0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jack Kerouac have in United States?

Jack Kerouac has an estimated audience of 576,840 people in United States, concentrated in California and New York.

02

What is the gender split and age of Jack Kerouac fans?

39.4% of Jack Kerouac fans are female, 60.6% are male, with an average age of 39.2 years.

03

Which brands do Jack Kerouac fans like most?

Jack Kerouac fans show strongest brand affinity for Albert Camus (354.19×), Franz Kafka (70.11×), and Mark Twain (40.34×) over the country average.

04

Where do Jack Kerouac fans live in United States?

Jack Kerouac fans in United States are most concentrated in California (reach ~70K), New York (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Jack Kerouac fans also like?

Beyond Jack Kerouac itself, the audience over-indexes on Franz Kafka (70.11×), Mark Twain (40.34×), Gabriel García Márquez (91.95×), and Steve McQueen (28.13×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jack Kerouac. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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