Rascasse Audience Intelligence

Kristin Cavallari Audience in United States

A data profile of the people who buy, follow and care about Kristin Cavallari in United States — modelled from more than twelve digital signal sources. Kristin Cavallari has an estimated audience of 1,704,816 people in United States.

#59among Fashion model in United States#3108among Person in United States#712in Fashion & Accessoires

The average Kristin Cavallari fan in United States is 39.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jim Carrey, Alicia Silverstone, Robert De Niro, with strongest over-indexing on Jim Carrey (25.3× the country average).

Demographically, the Kristin Cavallari audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Community Orientation, Creativity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kristin Cavallari fan in United States is more female, around 39.2 years old, with strong Community Orientation tendencies and a notable affinity for Jim Carrey.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kristin Cavallari profile in United States.

Audience size
1.7M
in United States
Gender
72.4%♀
27.6% male
Age
39.2
average years
Country rank
#16129
Person in United States
Fig. 01

Search interest · 12-month trend

-45%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kristin Cavallari fans

72.4% are female, 27.6% are male, average age 39.2.

Fig. 02

Gender split

72.4%
Female
27.6%
Male
Demographic split for Kristin Cavallari audience in United States
MetricValue
Female72.4%
Male27.6%
Average age39.2
Estimated audience size1,704,816
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Kristin Cavallari audience in United States
Age bracketShare%
16-1915%
20-2924%
30-3924%
40-4920%
50+17%
Fig. 04

Worldwide distribution

74.8%

of the worldwide Kristin Cavallari audience comes from United States.

Worldwide audience distribution share by country for Kristin Cavallari
CountryShare
United States74.8%
Canada6.9%
United Kingdom3.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kristin Cavallari audience in United States is strongest.

Fig. 05

Top regions by affinity

Kristin Cavallari fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~60K1.56×
02Montana~8K1.39×
03Illinois~90K1.33×
04Massachusetts~50K1.28×
05Minnesota~40K1.26×
06Iowa~20K1.24×
07Connecticut~30K1.23×
08Wisconsin~40K1.21×
09Colorado~40K1.19×
10New Hampshire~10K1.18×
11Pennsylvania~80K1.14×
12New Jersey~60K1.10×
13Nebraska~10K1.10×
14Arizona~50K1.09×
15North Dakota~5K1.09×
16Michigan~60K1.08×
17Alabama~30K1.06×
18South Dakota~5K1.06×
19Ohio~70K1.03×
20Missouri~30K1.02×
21Indiana~40K1.01×
22Rhode Island~6K0.99×
23South Carolina~30K0.98×
24Kansas~20K0.98×
25North Carolina~60K0.97×
26Maine~7K0.97×
27Idaho~10K0.96×
28California~200K0.95×
29New York~100K0.95×
30Kentucky~20K0.93×
31Oregon~20K0.93×
32Virginia~50K0.91×
33Utah~20K0.91×
34Washington, District of Columbia~6K0.90×
35Vermont~3K0.90×
36Washington~40K0.89×
37Louisiana~20K0.89×
38Hawaii~8K0.88×
39Nevada~20K0.86×
40Florida~100K0.85×
41Georgia~50K0.84×
42West Virginia~8K0.83×
43Delaware~5K0.83×
44Oklahoma~20K0.82×
45Arkansas~10K0.82×
46Texas~100K0.80×
47Maryland~30K0.79×
48Mississippi~10K0.78×
49Alaska~3K0.77×
50New Mexico~8K0.74×
Fig. 06

Affinity by region

Affinity by region — Kristin Cavallari, United States
0.74×1.00×1.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kristin Cavallari audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kristin Cavallari audience
#·InterestCategoryAffinity×
01Selma BlairMovies & TV55.65×
02Alicia SilverstoneMovies & TV42.93×
03Juliette LewisMovies & TV39.49×
04Rob SchneiderMovies & TV37.08×
05Wim HofSports32.63×
06Robert De NiroMovies & TV32.56×
07Jessica BielMovies & TV27.81×
08Jim CarreyMovies & TV25.30×
09Gwyneth PaltrowMovies & TV23.77×
10National College of Natural MedicineBusiness & Career22.31×
11Mayim BialikMovies & TV12.44×
12Pete CarrollSports11.76×
13Lauren GrahamMovies & TV10.59×
14Kevin GatesMusic & Radio10.17×
15Sophia BushMovies & TV9.06×
16Josh DuhamelFashion & Accessoires8.55×
17The HillsMovies & TV7.81×
18Crystal healingHealth6.28×
19Sharon OsbourneMovies & TV5.40×
20Ivanka TrumpPolitics & Society4.30×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kristin Cavallari audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kristin Cavallari audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.30×
CreativityOPEN1.27×
Design AffinityPREMIUM1.24×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kristin Cavallari audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.91×
Urban LifestyleOPEN0.98×
DIY MentalityTHRILL0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kristin Cavallari have in United States?

Kristin Cavallari has an estimated audience of 1,704,816 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kristin Cavallari fans?

72.4% of Kristin Cavallari fans are female, 27.6% are male, with an average age of 39.2 years.

03

Which brands do Kristin Cavallari fans like most?

Kristin Cavallari fans show strongest brand affinity for Jim Carrey (25.3×), Alicia Silverstone (42.93×), and Robert De Niro (32.56×) over the country average.

04

Where do Kristin Cavallari fans live in United States?

Kristin Cavallari fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Kristin Cavallari fans also like?

Beyond Kristin Cavallari itself, the audience over-indexes on Alicia Silverstone (42.93×), Robert De Niro (32.56×), Rob Schneider (37.08×), and Selma Blair (55.65×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion model audiences in United States

See Kristin Cavallari audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kristin Cavallari. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →