Legal drama Audience in United States

Legal drama has an estimated audience of 1,208,205 people in United States. 59.0% are female, 41.0% are male, average age 46.8. Top regions: California, Texas, Florida. Top brand affinities: Jesse Eisenberg, Mariska Hargitay, PSV Eindhoven, MSN, James Caan.

The average Legal drama fan in United States is 46.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jesse Eisenberg, Mariska Hargitay, PSV Eindhoven, with strongest over-indexing on Jesse Eisenberg (81.43× the country average). Demographically, the Legal drama audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Legal drama fans

Demographic split for Legal drama audience in United States
MetricValue
Female59.0%
Male41.0%
Average age46.8
Estimated audience size1,208,205

Audience persona

The typical Legal drama fan in United States is more female, around 46.8 years old, with strong Patriotism tendencies and a notable affinity for Jesse Eisenberg.

Top regions in United States

Top regions ranked by reach for Legal drama in United States
RegionReachAffinity
California99,8420.75×
Texas85,7360.83×
Florida83,5821.02×
New York53,9220.8×
Arizona46,7851.9×
Pennsylvania40,3870.99×
Illinois36,2390.9×
Ohio35,1660.94×
North Carolina32,7470.9×
Michigan32,3261.02×
Georgia31,4930.85×
Alabama30,4051.8×
Tennessee25,4841.05×
New Jersey25,4060.83×
Virginia24,1740.82×
Missouri23,4301.2×
Washington22,3010.92×
Indiana21,1300.96×
Massachusetts19,4930.82×
Wisconsin17,2700.95×
South Carolina17,1300.94×
Maryland16,8500.81×
Colorado16,6790.88×
Minnesota15,8070.91×
Kentucky15,105
Oklahoma14,8251.1×
Louisiana14,4580.93×
Oregon13,875
Arkansas11,2361.13×
Connecticut11,2150.93×
Nevada10,4740.9×
Nebraska10,4301.72×
Iowa10,0271.01×
Mississippi9,0340.91×
Kansas8,8780.93×
Utah8,3270.77×
New Mexico6,3851.05×
Idaho5,8160.96×
New Hampshire4,9161.03×
West Virginia4,6400.82×
Maine4,4801.04×
Montana3,8931.16×
South Dakota3,7001.32×
Hawaii3,6550.7×
Rhode Island3,4280.89×
Delaware3,1880.96×
North Dakota2,7711.12×
Alaska2,7061.05×
Wyoming2,2791.27×
Washington, District of Columbia2,1320.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Legal drama audience
BrandAffinityCategory
Jesse Eisenberg81.43×Movies & TV
Mariska Hargitay20.5×Movies & TV
PSV Eindhoven56.46×Sports
MSN6.02×News
James Caan25.01×Movies & TV
Heather Graham28.25×Literature
Michael Sheen30.45×Movies & TV
Love Actually20.45×Movies & TV
Dylan O'Brien13.92×Movies & TV
Rachel Weisz17×Movies & TV
Ghost Whisperer31.48×Movies & TV
Maya Rudolph16.9×Movies & TV
Festival Foods24.41×Shopping
Paul Wesley22.37×Movies & TV
Josh Duhamel12.52×Fashion & Accessoires
Forgetting Sarah Marshall26.73×Movies & TV
John Malkovich17.12×Movies & TV
Diane Keaton5.24×Movies & TV
Google Books22.13×Literature
Kate Beckinsale11.34×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Legal drama audience
TraitClusterScore
PatriotismCONSERVATISM1.65
Career OrientationPOWER1.49
Community OrientationOPEN1.41
IndulgenceJOY1.4
TraditionCONSERVATISM1.37
SpiritualityBALANCE1.36

Worldwide distribution

Worldwide audience distribution share by country for Legal drama
CountryShare
United States19.9%
Thailand7.0%
Philippines6.0%

See Legal drama audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Legal drama have in United States?

Legal drama has an estimated audience of 1,208,205 people in United States, concentrated in California and Texas.

What is the gender split and age of Legal drama fans?

59.0% of Legal drama fans are female, 41.0% are male, with an average age of 46.8 years.

Which brands do Legal drama fans like most?

Legal drama fans show strongest brand affinity for Jesse Eisenberg (81.43×), Mariska Hargitay (20.5×), and PSV Eindhoven (56.46×) over the country average.

Where do Legal drama fans live in United States?

Legal drama fans in United States are most concentrated in California (reach 99,842), Texas (reach 85,736), and Florida (reach 83,582). These three regions account for the largest share of the active audience.

What other brands do Legal drama fans also like?

Beyond Legal drama itself, the audience over-indexes on Mariska Hargitay (20.5×), PSV Eindhoven (56.46×), MSN (6.02×), and James Caan (25.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Legal drama. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.