London Heathrow Airport Audience in United States

London Heathrow Airport logo

London Heathrow Airport has an estimated audience of 325,934 people in United States. 60.8% are female, 39.2% are male, average age 41.9. Top regions: California, Texas, Florida. Top brand affinities: London City Airport, Sabiha Gökçen International Airport, The Hollywood Gossip, London Heathrow Terminal 5, Bowlers Journal.

The average London Heathrow Airport fan in United States is 41.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include London City Airport, Sabiha Gökçen International Airport, The Hollywood Gossip, with strongest over-indexing on London City Airport (274.86× the country average). Demographically, the London Heathrow Airport audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Quality Awareness, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Airport

Demographics of London Heathrow Airport fans

Demographic split for London Heathrow Airport audience in United States
MetricValue
Female60.8%
Male39.2%
Average age41.9
Estimated audience size325,934

Audience persona

The typical London Heathrow Airport fan in United States is more female, around 41.9 years old, with strong Quality Awareness tendencies and a notable affinity for London City Airport.

Top regions in United States

Top regions ranked by reach for London Heathrow Airport in United States
RegionReachAffinity
California38,4831.07×
Texas35,2551.26×
Florida30,7881.4×
New York20,0721.1×
North Carolina14,8321.51×
Illinois13,8401.27×
Georgia13,8401.38×
Pennsylvania13,0151.19×
Ohio9,0420.9×
Virginia8,6611.09×
New Jersey8,1260.98×
Michigan8,1100.95×
Arizona7,5101.13×
Tennessee7,2561.11×
Washington6,9451.06×
Massachusetts6,8961.07×
Colorado5,8071.13×
South Carolina5,3111.08×
Maryland5,0650.9×
Indiana5,0620.85×
Minnesota4,8111.03×
Wisconsin4,6830.96×
Oregon4,3271.16×
Missouri4,2490.81×
Nevada3,8771.23×
Kentucky3,7330.91×
Alabama3,6370.8×
Utah3,4601.19×
Connecticut3,3351.02×
Oklahoma3,2550.9×
Louisiana3,2000.76×
Arkansas2,3580.88×
Kansas2,2940.89×
Iowa2,2210.83×
Mississippi1,6220.6×
Hawaii1,6111.15×
Washington, District of Columbia1,5161.55×
Idaho1,4620.89×
Maine1,2591.08×
Nebraska1,2570.77×
New Mexico1,2310.75×
New Hampshire1,0030.78×
Rhode Island9490.92×
Delaware9371.04×
West Virginia9010.59×
Montana7840.87×
Alaska7051.01×
South Dakota5850.78×
Vermont5140.9×
North Dakota4680.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for London Heathrow Airport audience
BrandAffinityCategory
London City Airport274.86×Travel & Leisure
Sabiha Gökçen International Airport330.18×Travel & Leisure
The Hollywood Gossip51.61×Movies & TV
London Heathrow Terminal 5191.73×Travel & Leisure
Bowlers Journal178.42×Sports
Media Take Out20.07×Internet & Social Media
Road ID81.96×Technology & Electronics
Turkish Airlines16.8×Travel & Leisure
Petra University57.42×Business & Career
Pegasus Airlines95.04×Travel & Leisure
Newcastle Airport189.02×Travel & Leisure
STAR TV153.07×Movies & TV
American Holistic Nurses Association144.63×Kids & Family
Final Destination3.98×Movies & TV
Bryce Harper11.07×Sports
Generations (South African TV series)17.37×Movies & TV
London3.5×Travel & Leisure
Lindsey Vonn5.82×Sports
southwest airlines3.15×Travel & Leisure
Berlin Tegel Airport68.85×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by London Heathrow Airport audience
TraitClusterScore
Quality AwarenessPREMIUM2.67
TravellingTHRILL2.47
IndulgenceJOY1.42
SustainabilityBALANCE1.31
Community OrientationOPEN1.28
Luxury OrientationPREMIUM1.27

Worldwide distribution

Worldwide audience distribution share by country for London Heathrow Airport
CountryShare
United Kingdom37.7%
China27.5%
United States5.7%

See London Heathrow Airport audiences in other countries

More Airport audiences in United States

Frequently asked questions

How many fans does London Heathrow Airport have in United States?

London Heathrow Airport has an estimated audience of 325,934 people in United States, concentrated in California and Texas.

What is the gender split and age of London Heathrow Airport fans?

60.8% of London Heathrow Airport fans are female, 39.2% are male, with an average age of 41.9 years.

Which brands do London Heathrow Airport fans like most?

London Heathrow Airport fans show strongest brand affinity for London City Airport (274.86×), Sabiha Gökçen International Airport (330.18×), and The Hollywood Gossip (51.61×) over the country average.

Where do London Heathrow Airport fans live in United States?

London Heathrow Airport fans in United States are most concentrated in California (reach 38,483), Texas (reach 35,255), and Florida (reach 30,788). These three regions account for the largest share of the active audience.

What other brands do London Heathrow Airport fans also like?

Beyond London Heathrow Airport itself, the audience over-indexes on Sabiha Gökçen International Airport (330.18×), The Hollywood Gossip (51.61×), London Heathrow Terminal 5 (191.73×), and Bowlers Journal (178.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for London Heathrow Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.