The Hollywood Gossip Audience in United States

The Hollywood Gossip logo

The Hollywood Gossip has an estimated audience of 1,273,783 people in United States. 77.0% are female, 23.0% are male, average age 39.8. Top regions: California, Florida, Pennsylvania. Top brand affinities: Horoscope, Celebrity Gossip, MSN, London Heathrow Airport, Planet Fitness.

The average The Hollywood Gossip fan in United States is 39.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Pennsylvania. Top brand affinities include Horoscope, Celebrity Gossip, MSN, with strongest over-indexing on Horoscope (13.08× the country average). Demographically, the The Hollywood Gossip audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Website / Newspaper / Magazine

Demographics of The Hollywood Gossip fans

Demographic split for The Hollywood Gossip audience in United States
MetricValue
Female77.0%
Male23.0%
Average age39.8
Estimated audience size1,273,783

Audience persona

The typical The Hollywood Gossip fan in United States is more female, around 39.8 years old, with strong Risk Appetite tendencies and a notable affinity for Horoscope.

Top regions in United States

Top regions ranked by reach for The Hollywood Gossip in United States
RegionReachAffinity
California113,2320.81×
Florida84,2690.98×
Pennsylvania69,6821.62×
Texas67,9950.62×
New York61,4400.86×
Illinois48,9481.15×
Ohio39,2901×
Michigan34,7291.04×
Virginia32,9721.06×
North Carolina32,5510.85×
Wisconsin30,4931.59×
Washington30,4601.19×
New Jersey28,1200.87×
Massachusetts27,4021.09×
Indiana26,5761.14×
Tennessee24,8230.97×
Arizona24,8090.95×
Georgia22,3650.57×
Kentucky21,6251.35×
Missouri20,8061.01×
South Carolina18,1030.94×
Maryland17,2530.79×
Minnesota16,8830.93×
Connecticut16,8501.32×
Colorado15,8400.79×
Louisiana15,4500.94×
Oregon15,0781.03×
Alabama14,2720.8×
Nevada13,0251.06×
New Mexico12,7151.99×
Arkansas10,7631.03×
Maine9,4622.07×
Oklahoma9,3350.66×
Iowa8,1940.78×
West Virginia7,8481.32×
Mississippi7,5610.72×
Kansas6,6080.66×
Utah6,5340.57×
Nebraska6,2730.98×
Rhode Island6,2731.55×
New Hampshire5,9851.19×
Hawaii4,7010.86×
Idaho3,7420.59×
North Dakota3,4181.31×
Alaska3,0601.12×
Delaware2,8870.82×
Wyoming2,3921.27×
Vermont1,9420.87×
Montana1,7780.5×
Washington, District of Columbia1,3520.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Hollywood Gossip audience
BrandAffinityCategory
Horoscope13.08×Health
Celebrity Gossip23.71×News
MSN4.09×News
London Heathrow Airport54.18×Travel & Leisure
Planet Fitness3.62×Sports
Pet insurance12.61×Pets & Animals
ModCloth16.63×Fashion & Accessoires
Catherine Zeta-Jones7.77×Movies & TV
Whole grain9.32×Food & Beverages
Hollywood2.78×Travel & Leisure
TMZ2.77×Internet & Social Media
Roulette8.92×Games
Day trading7.09×Business & Career
Melanie Lynskey10×Movies & TV
Josh Duhamel7.72×Fashion & Accessoires
Spas1.98×Beauty & Wellness
Nordstrom rack2.38×Fashion & Accessoires
Chick-fil-A1.94×Food & Beverages
Michael Douglas6.78×Movies & TV
Massive Attack15.5×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Hollywood Gossip audience
TraitClusterScore
Risk AppetiteTHRILL1.57
ExtroversionTHRILL1.4
Luxury OrientationPREMIUM1.36
Family OrientationCONSERVATISM1.26
Community OrientationOPEN1.19
CreativityOPEN1.16

Worldwide distribution

Worldwide audience distribution share by country for The Hollywood Gossip
CountryShare
United States72.7%
Canada6.6%
United Kingdom2.8%

See The Hollywood Gossip audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does The Hollywood Gossip have in United States?

The Hollywood Gossip has an estimated audience of 1,273,783 people in United States, concentrated in California and Florida.

What is the gender split and age of The Hollywood Gossip fans?

77.0% of The Hollywood Gossip fans are female, 23.0% are male, with an average age of 39.8 years.

Which brands do The Hollywood Gossip fans like most?

The Hollywood Gossip fans show strongest brand affinity for Horoscope (13.08×), Celebrity Gossip (23.71×), and MSN (4.09×) over the country average.

Where do The Hollywood Gossip fans live in United States?

The Hollywood Gossip fans in United States are most concentrated in California (reach 113,232), Florida (reach 84,269), and Pennsylvania (reach 69,682). These three regions account for the largest share of the active audience.

What other brands do The Hollywood Gossip fans also like?

Beyond The Hollywood Gossip itself, the audience over-indexes on Celebrity Gossip (23.71×), MSN (4.09×), London Heathrow Airport (54.18×), and Planet Fitness (3.62×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Hollywood Gossip. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.