Miami International Airport Audience in United States

Miami International Airport logo

Miami International Airport has an estimated audience of 5,073,943 people in United States. 56.3% are female, 43.7% are male, average age 41.9. Top regions: Florida, New York, California. Top brand affinities: Home construction, Nationality, Elsword, Kento Yamazaki, Kendra Scott.

The average Miami International Airport fan in United States is 41.9 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include Home construction, Nationality, Elsword, with strongest over-indexing on Home construction (3.36× the country average). Demographically, the Miami International Airport audience skews more female with an average age of 41.9, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Airport

Demographics of Miami International Airport fans

Demographic split for Miami International Airport audience in United States
MetricValue
Female56.3%
Male43.7%
Average age41.9
Estimated audience size5,073,943

Audience persona

The typical Miami International Airport fan in United States is more female, around 41.9 years old, with strong Luxury Orientation tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Miami International Airport in United States
RegionReachAffinity
Florida3,805,45825.54×
New York293,8821.04×
California251,4550.45×
Texas232,2960.53×
Illinois117,3460.69×
Georgia113,6420.73×
North Carolina112,2560.74×
New Jersey110,9020.86×
Pennsylvania103,9550.61×
Virginia99,8230.81×
Massachusetts90,1580.9×
Ohio80,6040.52×
Michigan64,1770.48×
Maryland63,8450.73×
Colorado55,8670.7×
Tennessee55,6240.55×
Washington46,7630.46×
Indiana45,1370.49×
South Carolina42,6220.56×
Minnesota40,1080.55×
Missouri36,0000.44×
Connecticut35,7770.7×
Arizona33,6320.32×
Wisconsin31,3850.41×
Kentucky28,9740.46×
Louisiana27,9530.43×
Oregon22,9110.39×
Alabama22,8690.32×
Utah22,8440.5×
Nevada21,5180.44×
Oklahoma19,1390.34×
Iowa17,9150.43×
Washington, District of Columbia17,4411.14×
Kansas16,1750.4×
Arkansas14,4960.35×
Mississippi12,3470.3×
New Hampshire11,7650.59×
Nebraska11,5210.45×
Rhode Island9,1100.56×
Maine8,7830.48×
Idaho7,7130.3×
Delaware7,0710.51×
New Mexico6,8480.27×
West Virginia6,2420.26×
Hawaii5,8620.27×
Montana4,6090.33×
Vermont4,1110.46×
South Dakota3,2770.28×
North Dakota3,1910.31×
Alaska2,8230.26×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Miami International Airport audience
BrandAffinityCategory
Home construction3.36×Home & Garden
Nationality4.32×Politics & Society
Elsword27.27×Games
Kento Yamazaki17.25×Movies & TV
Kendra Scott2.63×Fashion & Accessoires
James Madison University7.95×Business & Career
Nurse education1.8×Kids & Family
Keene, New Hampshire10.8×Travel & Leisure
The Adventures of Ichabod and Mr. Toad13.77×Movies & TV
Girolando cattle13.24×Pets & Animals
Stamp collecting2.34×Home & Garden
John Havlicek7.24×Sports
Mackenzie Foy3.54×Fashion & Accessoires
Riedel (glass manufacturer)11.84×Home & Garden
Hog Hunting1.5×Sports
La Opinión2.98×News
Cam Ward1.59×Sports
New Era (Namibia)3.29×News
Emigrate (band)3.64×Music & Radio
JTV (Indonesia)2.07×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Miami International Airport audience
TraitClusterScore
Luxury OrientationPREMIUM3.48
Risk AppetiteTHRILL2.17
IndulgenceJOY1.89
TravellingTHRILL1.69
Urban LifestyleOPEN1.45
Quality AwarenessPREMIUM1.45

Worldwide distribution

Worldwide audience distribution share by country for Miami International Airport
CountryShare
United States46.5%
Brazil9.2%
Colombia5.3%

See Miami International Airport audiences in other countries

More Airport audiences in United States

Frequently asked questions

How many fans does Miami International Airport have in United States?

Miami International Airport has an estimated audience of 5,073,943 people in United States, concentrated in Florida and New York.

What is the gender split and age of Miami International Airport fans?

56.3% of Miami International Airport fans are female, 43.7% are male, with an average age of 41.9 years.

Which brands do Miami International Airport fans like most?

Miami International Airport fans show strongest brand affinity for Home construction (3.36×), Nationality (4.32×), and Elsword (27.27×) over the country average.

Where do Miami International Airport fans live in United States?

Miami International Airport fans in United States are most concentrated in Florida (reach 3,805,458), New York (reach 293,882), and California (reach 251,455). These three regions account for the largest share of the active audience.

What other brands do Miami International Airport fans also like?

Beyond Miami International Airport itself, the audience over-indexes on Nationality (4.32×), Elsword (27.27×), Kento Yamazaki (17.25×), and Kendra Scott (2.63×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Miami International Airport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.