Rascasse Audience Intelligence

Lucius Audience in United States

A data profile of the people who buy, follow and care about Lucius in United States — modelled from more than twelve digital signal sources. Lucius has an estimated audience of 382,281 people in United States.

#977among Singer-songwriter in United States#10575among Person in United States#6108in Music & Radio

The average Lucius fan in United States is 42.1 years old, balanced, and lives primarily in New York.

The audience is concentrated in New York, Florida, Illinois.

Top brand affinities include Brandi Carlile, Fiona Apple, Bonnie Raitt, with strongest over-indexing on Brandi Carlile (46.29× the country average).

Demographically, the Lucius audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Community Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 43 regions tracked by Rascasse.

The typical Lucius fan in United States is balanced, around 42.1 years old, with strong Community Orientation tendencies and a notable affinity for Brandi Carlile.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lucius profile in United States.

Audience size
382K
in United States
Gender
51.3%♀
48.7% male
Age
42.1
average years
Country rank
#42642
Person in United States
Fig. 01

Search interest · 12-month trend

-70%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lucius fans

51.3% are female, 48.7% are male, average age 42.1.

Fig. 02

Gender split

51.3%
Female
48.7%
Male
Demographic split for Lucius audience in United States
MetricValue
Female51.3%
Male48.7%
Average age42.1
Estimated audience size382,281
Fig. 03

Age distribution

Ø 42.1
average years
Age distribution of the Lucius audience in United States
Age bracketShare%
16-1915%
20-2916%
30-3918%
40-4924%
50+26%
Fig. 04

Worldwide distribution

40.8%

of the worldwide Lucius audience comes from United States.

Worldwide audience distribution share by country for Lucius
CountryShare
United States40.8%
Brazil8.2%
Netherlands7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lucius audience in United States is strongest.

Fig. 05

Top regions by affinity

Lucius fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.96×
02Maine~3K1.69×
03New Hampshire~3K1.40×
04Colorado~10K1.36×
05Massachusetts~10K1.24×
06Rhode Island~2K1.24×
07Connecticut~6K1.14×
08Minnesota~8K1.13×
09New Mexico~3K1.12×
10Arkansas~4K1.10×
11Oregon~6K1.07×
12Oklahoma~6K1.03×
13Washington, District of Columbia~2K1.03×
14New York~30K1.00×
15Kentucky~6K0.99×
16Louisiana~6K0.98×
17Kansas~4K0.98×
18Virginia~10K0.97×
19Maryland~8K0.97×
20Nebraska~2K0.96×
21Utah~4K0.94×
22Montana~1K0.94×
23North Dakota<1K0.94×
24Wyoming<1K0.94×
25North Carolina~10K0.93×
26West Virginia~2K0.91×
27South Dakota~1K0.91×
28Ohio~10K0.90×
29Delaware~1K0.90×
30Mississippi~4K0.89×
31New Jersey~10K0.88×
32Illinois~10K0.87×
33Missouri~7K0.87×
34Iowa~3K0.87×
35Hawaii~2K0.87×
36South Carolina~6K0.86×
37Idaho~2K0.86×
38Alabama~6K0.85×
39Pennsylvania~10K0.84×
40Wisconsin~6K0.83×
41Nevada~4K0.81×
42Michigan~10K0.79×
43Florida~20K0.71×
Fig. 06

Affinity by region

Affinity by region — Lucius, United States
0.71×1.00×1.96×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lucius audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lucius audience
#·InterestCategoryAffinity×
01Brandi CarlileMusic & Radio46.29×
02Fiona AppleMusic & Radio21.52×
03Ryan AdamsMusic & Radio21.06×
04Bonnie RaittMusic & Radio20.44×
05Bon IverMusic & Radio20.20×
06Melissa EtheridgeMusic & Radio19.09×
07Master PMusic & Radio14.38×
08Alison KraussMusic & Radio14.09×
09Joe WalshMusic & Radio13.04×
10Sheryl CrowMusic & Radio12.90×
11Goo Goo DollsMusic & Radio12.87×
12Melanie LynskeyMovies & TV10.38×
13Jack WhiteMovies & TV9.06×
14Bob DylanMusic & Radio7.10×
15Sustainable energyHome & Garden4.34×
16Renewable energyBusiness & Career3.61×
17FedExBusiness & Career2.69×
18Trader Joe'sShopping2.42×
19AirbnbTravel & Leisure1.94×
20PinterestInternet & Social Media1.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lucius audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lucius audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.86×
SustainabilityBALANCE1.83×
TraditionCONSERVATISM1.75×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lucius audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.84×
Healthy LifestyleBALANCE0.89×
Pet OwnershipJOY0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lucius have in United States?

Lucius has an estimated audience of 382,281 people in United States, concentrated in New York and Florida.

02

What is the gender split and age of Lucius fans?

51.3% of Lucius fans are female, 48.7% are male, with an average age of 42.1 years.

03

Which brands do Lucius fans like most?

Lucius fans show strongest brand affinity for Brandi Carlile (46.29×), Fiona Apple (21.52×), and Bonnie Raitt (20.44×) over the country average.

04

Where do Lucius fans live in United States?

Lucius fans in United States are most concentrated in New York (reach ~30K), Florida (reach ~20K), and Illinois (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do Lucius fans also like?

Beyond Lucius itself, the audience over-indexes on Fiona Apple (21.52×), Bonnie Raitt (20.44×), Joe Walsh (13.04×), and Goo Goo Dolls (12.87×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Lucius audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Lucius. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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