Miranda Kerr Audience in United States

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Miranda Kerr has an estimated audience of 1,402,215 people in United States. 67.0% are female, 33.0% are male, average age 33.9. Top regions: California, Texas, New York. Top brand affinities: Adriana Lima, Adriana Lima, Sara Sampaio, Candice Swanepoel, Megyn Kelly.

The average Miranda Kerr fan in United States is 33.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Adriana Lima, Adriana Lima, Sara Sampaio, with strongest over-indexing on Adriana Lima (148.29× the country average). Demographically, the Miranda Kerr audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Design Affinity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Miranda Kerr fans

Demographic split for Miranda Kerr audience in United States
MetricValue
Female67.0%
Male33.0%
Average age33.9
Estimated audience size1,402,215

Audience persona

The typical Miranda Kerr fan in United States is more female, around 33.9 years old, with strong Design Affinity tendencies and a notable affinity for Adriana Lima.

Top regions in United States

Top regions ranked by reach for Miranda Kerr in United States
RegionReachAffinity
California268,0831.74×
Texas135,7751.13×
New York113,5551.45×
Florida103,5001.09×
Illinois53,6761.15×
Pennsylvania46,7510.99×
New Jersey44,4651.25×
Washington41,3791.47×
Georgia39,8150.92×
North Carolina39,0950.93×
Ohio37,8950.88×
Virginia36,9201.08×
Michigan35,4440.97×
Massachusetts35,0051.27×
Arizona32,9591.15×
Tennessee24,8690.88×
Colorado24,1371.09×
Maryland23,4200.97×
Indiana22,0340.86×
Missouri21,0130.93×
Minnesota20,4471.02×
Wisconsin18,4520.87×
Oregon17,7791.11×
South Carolina16,6150.79×
Connecticut15,9581.13×
Utah15,4761.23×
Alabama15,3700.78×
Nevada15,0881.11×
Kentucky14,7950.84×
Louisiana13,9960.77×
Oklahoma13,4970.87×
Hawaii9,5311.58×
Kansas9,5080.86×
Iowa9,4000.81×
Arkansas8,9950.78×
Idaho7,8771.12×
Mississippi7,3690.64×
New Mexico6,7190.96×
Nebraska6,5380.93×
Washington, District of Columbia5,1271.22×
New Hampshire4,9930.9×
West Virginia4,4050.67×
Maine4,3630.87×
Rhode Island4,1240.92×
Delaware3,7890.98×
Montana3,4080.88×
Alaska2,9750.99×
South Dakota2,4340.75×
North Dakota2,3090.8×
Vermont1,8470.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Miranda Kerr audience
BrandAffinityCategory
Adriana Lima148.29×Fashion & Accessoires
Adriana Lima75.34×Fashion & Accessoires
Sara Sampaio126.4×Fashion & Accessoires
Candice Swanepoel127.55×Fashion & Accessoires
Megyn Kelly44.94×Movies & TV
Barbara Palvin71.03×Fashion & Accessoires
Pete Carroll49.36×Sports
Alessandra Ambrosio99.38×Fashion & Accessoires
Cara Delevingne50.28×Fashion & Accessoires
Anne Burrell18.21×Food & Beverages
Nathan Fillion29.62×Movies & TV
Chanel Iman105.51×Fashion & Accessoires
Larry Ellison31.39×Business & Career
VWvortex154.49×Cars & Mobility
Thomas Sabo175.58×Fashion & Accessoires
Doutzen Kroes110.53×Fashion & Accessoires
Emily Ratajkowski34.05×Fashion & Accessoires
Laetitia Casta128.46×Movies & TV
Alicia Vikander44.34×Movies & TV
Elizabeth Debicki40.97×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Miranda Kerr audience
TraitClusterScore
Design AffinityPREMIUM2.53
IndulgenceJOY1.61
SustainabilityBALANCE1.53
MindfulnessBALANCE1.47
Sports ActivityPOWER1.4
Early Adopter MentalityPOWER1.39

Worldwide distribution

Worldwide audience distribution share by country for Miranda Kerr
CountryShare
United States23.0%
United Kingdom6.2%
Australia6.0%

See Miranda Kerr audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Miranda Kerr have in United States?

Miranda Kerr has an estimated audience of 1,402,215 people in United States, concentrated in California and Texas.

What is the gender split and age of Miranda Kerr fans?

67.0% of Miranda Kerr fans are female, 33.0% are male, with an average age of 33.9 years.

Which brands do Miranda Kerr fans like most?

Miranda Kerr fans show strongest brand affinity for Adriana Lima (148.29×), Adriana Lima (75.34×), and Sara Sampaio (126.4×) over the country average.

Where do Miranda Kerr fans live in United States?

Miranda Kerr fans in United States are most concentrated in California (reach 268,083), Texas (reach 135,775), and New York (reach 113,555). These three regions account for the largest share of the active audience.

What other brands do Miranda Kerr fans also like?

Beyond Miranda Kerr itself, the audience over-indexes on Adriana Lima (75.34×), Sara Sampaio (126.4×), Candice Swanepoel (127.55×), and Megyn Kelly (44.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Miranda Kerr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.