Rascasse Audience Intelligence

Morgan Spurlock Audience in United States

A data profile of the people who buy, follow and care about Morgan Spurlock in United States — modelled from more than twelve digital signal sources. Morgan Spurlock has an estimated audience of 461,713 people in United States.

The average Morgan Spurlock fan in United States is 37.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Werner Herzog, Oliver Stone, Super Size Me, with strongest over-indexing on Werner Herzog (201.81× the country average).

Demographically, the Morgan Spurlock audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Morgan Spurlock fan in United States is more male, around 37.0 years old, with strong Patriotism tendencies and a notable affinity for Werner Herzog.

Category: Movies & TV · Type: Person · Subtype: Director

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Morgan Spurlock profile in United States.

Audience size
462K
in United States
Gender
33.0%
67.0% male
Age
37.0
average years
Country rank
#38381
Person in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Morgan Spurlock fans

33.0% are female, 67.0% are male, average age 37.0.

Fig. 02

Gender split

33.0%
Female
67.0%
Male
Demographic split for Morgan Spurlock audience in United States
MetricValue
Female33.0%
Male67.0%
Average age37.0
Estimated audience size461,713
Fig. 03

Age distribution

Ø 37.0
average years
Age distribution of the Morgan Spurlock audience in United States
Age bracketShare%
16-1923%
20-2923%
30-3920%
40-4920%
50+14%
Fig. 04

Worldwide distribution

71.4%

of the worldwide Morgan Spurlock audience comes from United States.

Worldwide audience distribution share by country for Morgan Spurlock
CountryShare
United States71.4%
United Kingdom7.2%
Italy5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Morgan Spurlock audience in United States is strongest.

Fig. 05

Top regions by affinity

Morgan Spurlock fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~4K1.66×
02Oregon~8K1.42×
03New Hampshire~2K1.31×
04Illinois~20K1.23×
05Washington, District of Columbia~2K1.22×
06Connecticut~6K1.18×
07Massachusetts~10K1.17×
08Maine~2K1.17×
09Colorado~9K1.16×
10Wisconsin~8K1.15×
11Washington~10K1.14×
12California~60K1.13×
13New York~30K1.13×
14New Jersey~10K1.13×
15Pennsylvania~20K1.12×
16Minnesota~8K1.12×
17Vermont<1K1.09×
18Ohio~20K1.08×
19Rhode Island~2K1.08×
20Michigan~10K1.06×
21Nebraska~3K1.06×
22Nevada~5K1.05×
23Indiana~9K1.04×
24Missouri~8K1.01×
25Iowa~4K1.01×
26Idaho~2K0.99×
27Arizona~9K0.98×
28Maryland~8K0.98×
29Montana~1K0.98×
30Kansas~4K0.97×
31Virginia~10K0.96×
32Kentucky~6K0.96×
33Alaska<1K0.94×
34Delaware~1K0.92×
35Utah~4K0.91×
36North Dakota<1K0.90×
37New Mexico~2K0.88×
38Tennessee~8K0.87×
39Oklahoma~5K0.87×
40Florida~30K0.86×
41South Dakota<1K0.86×
42North Carolina~10K0.85×
43Georgia~10K0.83×
44Arkansas~3K0.83×
45Hawaii~2K0.78×
46Texas~30K0.74×
47South Carolina~5K0.74×
48Louisiana~4K0.66×
49Alabama~4K0.65×
50Mississippi~2K0.58×
Fig. 06

Affinity by region

Affinity by region — Morgan Spurlock, United States
0.58×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Morgan Spurlock audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Morgan Spurlock audience
#·InterestCategoryAffinity×
01Oliver StoneMovies & TV247.04×
02Werner HerzogMovies & TV201.81×
03Super Size MeMovies & TV122.37×
04Alan TudykMovies & TV66.75×
05Anna FarisMovies & TV57.75×
06Michael KeatonMovies & TV46.39×
07Jennifer Love HewittMovies & TV44.30×
08World Economic ForumPolitics & Society43.74×
09Mikaela ShiffrinSports29.73×
10Rosario DawsonMovies & TV24.54×
11Mariska HargitayMovies & TV20.00×
12Kat DenningsMovies & TV20.00×
13Olivia MunnMovies & TV20.00×
14Patricia ArquetteMovies & TV20.00×
15Ron PerlmanMovies & TV20.00×
16Michael FassbenderMovies & TV20.00×
17ZootopiaMovies & TV17.91×
18Brittany SnowMovies & TV11.78×
19RedditInternet & Social Media7.06×
20BatmanMovies & TV6.19×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Morgan Spurlock audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Morgan Spurlock audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.38×
IndividualismJOY2.59×
Social Media UsageJOY1.91×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Morgan Spurlock audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.60×
Design AffinityPREMIUM0.60×
Luxury OrientationPREMIUM0.65×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Morgan Spurlock have in United States?

Morgan Spurlock has an estimated audience of 461,713 people in United States, concentrated in California and New York.

02

What is the gender split and age of Morgan Spurlock fans?

33.0% of Morgan Spurlock fans are female, 67.0% are male, with an average age of 37.0 years.

03

Which brands do Morgan Spurlock fans like most?

Morgan Spurlock fans show strongest brand affinity for Werner Herzog (201.81×), Oliver Stone (247.04×), and Super Size Me (122.37×) over the country average.

04

Where do Morgan Spurlock fans live in United States?

Morgan Spurlock fans in United States are most concentrated in California (reach ~60K), New York (reach ~30K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Morgan Spurlock fans also like?

Beyond Morgan Spurlock itself, the audience over-indexes on Oliver Stone (247.04×), Super Size Me (122.37×), Anna Faris (57.75×), and Alan Tudyk (66.75×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Morgan Spurlock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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