Nick Drake Audience in United States

Nick Drake logo

Nick Drake has an estimated audience of 394,863 people in United States. 54.1% are female, 45.9% are male, average age 39.2. Top regions: California, New York, Texas. Top brand affinities: KiwiCo, REC TEC Grills, Scratching post, Stay at Home Mum, Rosie the Riveter.

The average Nick Drake fan in United States is 39.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include KiwiCo, REC TEC Grills, Scratching post, with strongest over-indexing on KiwiCo (65.56× the country average). Demographically, the Nick Drake audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Tradition, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Nick Drake fans

Demographic split for Nick Drake audience in United States
MetricValue
Female54.1%
Male45.9%
Average age39.2
Estimated audience size394,863

Audience persona

The typical Nick Drake fan in United States is balanced, around 39.2 years old, with strong Tradition tendencies and a notable affinity for KiwiCo.

Top regions in United States

Top regions ranked by reach for Nick Drake in United States
RegionReachAffinity
California52,1971.2×
New York30,3561.38×
Texas23,6130.7×
Florida17,2920.65×
Pennsylvania15,2771.15×
Illinois14,2011.08×
Massachusetts12,3361.59×
Ohio11,9190.98×
Washington11,6751.47×
North Carolina11,4410.96×
New Jersey10,1711.01×
Virginia9,9431.03×
Michigan9,8250.95×
Georgia9,5200.78×
Oregon8,8461.95×
Tennessee7,8370.99×
Colorado7,4771.2×
Minnesota6,9071.22×
Maryland6,7030.99×
Arizona6,5580.81×
Indiana6,4480.89×
Wisconsin6,3971.08×
Missouri5,7960.91×
Connecticut5,3421.35×
Kentucky4,3430.88×
South Carolina4,3200.73×
Louisiana3,7060.73×
Alabama3,3660.61×
Oklahoma3,2840.75×
Utah3,1500.89×
Nevada2,6190.69×
Maine2,5481.8×
Iowa2,5160.77×
Kansas2,4320.78×
Arkansas2,2340.69×
New Mexico2,1691.1×
New Hampshire2,1581.39×
Washington, District of Columbia1,7771.5×
Rhode Island1,7291.38×
Mississippi1,7210.53×
Idaho1,6590.84×
Vermont1,5922.3×
Nebraska1,4270.72×
West Virginia1,4070.77×
Hawaii1,1800.7×
Montana1,0420.95×
Delaware8140.75×
Alaska7230.86×
North Dakota4310.53×
South Dakota4190.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nick Drake audience
BrandAffinityCategory
KiwiCo65.56×Kids & Family
REC TEC Grills84.21×Sports
Scratching post24.71×Pets & Animals
Stay at Home Mum24.14×Kids & Family
Rosie the Riveter30.5×Business & Career
Dog breed1.67×Pets & Animals
Home Delivery4.28×Food & Beverages
Home construction1.83×Home & Garden
Wedgwood20.98×Home & Garden
Elsword20×Games
Hypatia18.77×Politics & Society
Cass County, Missouri11.34×Travel & Leisure
Yahoo Sports Fantasy7.97×
JibJab6.17×Internet & Social Media
Guy Fieri3.91×Movies & TV
Steampunk4.82×Fashion & Accessoires
Hideo Nomo17.26×Sports
Alaska1.57×Travel & Leisure
Nipsey Hussle5.28×Music & Radio
On the Border Mexican Grill & Cantina5.95×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nick Drake audience
TraitClusterScore
TraditionCONSERVATISM2.24
Risk AppetiteTHRILL2.05
LGBTQ+ IdentityOPEN1.69
PatriotismCONSERVATISM1.52
MindfulnessBALANCE1.49
Urban LifestyleOPEN1.38

Worldwide distribution

Worldwide audience distribution share by country for Nick Drake
CountryShare
United States29.6%
United Kingdom26.6%
Italy5.2%

See Nick Drake audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Nick Drake have in United States?

Nick Drake has an estimated audience of 394,863 people in United States, concentrated in California and New York.

What is the gender split and age of Nick Drake fans?

54.1% of Nick Drake fans are female, 45.9% are male, with an average age of 39.2 years.

Which brands do Nick Drake fans like most?

Nick Drake fans show strongest brand affinity for KiwiCo (65.56×), REC TEC Grills (84.21×), and Scratching post (24.71×) over the country average.

Where do Nick Drake fans live in United States?

Nick Drake fans in United States are most concentrated in California (reach 52,197), New York (reach 30,356), and Texas (reach 23,613). These three regions account for the largest share of the active audience.

What other brands do Nick Drake fans also like?

Beyond Nick Drake itself, the audience over-indexes on REC TEC Grills (84.21×), Scratching post (24.71×), Stay at Home Mum (24.14×), and Rosie the Riveter (30.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nick Drake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.