Planet Smoothie Audience in United States

Planet Smoothie logo

Planet Smoothie has an estimated audience of 764,954 people in United States. 66.5% are female, 33.5% are male, average age 34.7. Top regions: Florida, Georgia, North Carolina. Top brand affinities: Tropical Smoothie Cafe, Smoothie King, Hostelling International, North Carolina State University, Candlewood Suites.

The average Planet Smoothie fan in United States is 34.7 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, Georgia, North Carolina. Top brand affinities include Tropical Smoothie Cafe, Smoothie King, Hostelling International, with strongest over-indexing on Tropical Smoothie Cafe (47.53× the country average). Demographically, the Planet Smoothie audience skews more female with an average age of 34.7, and over-indexes on personality traits such as Healthy Lifestyle, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand

Demographics of Planet Smoothie fans

Demographic split for Planet Smoothie audience in United States
MetricValue
Female66.5%
Male33.5%
Average age34.7
Estimated audience size764,954

Audience persona

The typical Planet Smoothie fan in United States is more female, around 34.7 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Tropical Smoothie Cafe.

Top regions in United States

Top regions ranked by reach for Planet Smoothie in United States
RegionReachAffinity
Florida528,22810.2×
Georgia277,56911.78×
North Carolina52,0022.26×
Alabama43,5214.07×
South Carolina24,1192.1×
Pennsylvania20,8100.81×
Minnesota18,2351.66×
New York17,1830.4×
Ohio17,0020.72×
Texas16,9620.26×
California16,2460.19×
Nevada12,1071.64×
Tennessee10,7300.7×
Iowa10,4681.66×
Wisconsin10,4640.91×
Arkansas7,7971.24×
Maryland6,0740.46×
Virginia5,6870.31×
Kentucky5,6040.58×
Massachusetts5,2110.35×
Arizona5,0010.32×
New Jersey4,9940.26×
Delaware4,7812.27×
Illinois3,8780.15×
Michigan3,8150.19×
Louisiana3,4240.35×
Hawaii3,4111.04×
Indiana2,4150.17×
West Virginia2,0480.58×
Missouri1,6820.14×
Colorado1,5610.13×
Washington, District of Columbia1,4710.64×
Washington1,3300.09×
Nebraska1,2950.34×
Mississippi1,1290.18×
Oklahoma1,0620.12×
Connecticut8130.11×
New Hampshire7300.24×
Oregon7000.08×
Utah6840.1×
Kansas6490.11×
Rhode Island3650.15×
Idaho3110.08×
Maine2920.11×
Vermont2870.21×
Alaska1980.12×
New Mexico1840.05×
South Dakota1710.1×
Montana1600.08×
North Dakota1530.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Planet Smoothie audience
BrandAffinityCategory
Tropical Smoothie Cafe47.53×Food & Beverages
Smoothie King41.22×Food & Beverages
Hostelling International39.01×Travel & Leisure
North Carolina State University60.94×
Candlewood Suites82.95×Travel & Leisure
The Good Shepherd (film)147.49×Movies & TV
Jamba Juice28.88×Food & Beverages
Staybridge Suites67.52×Travel & Leisure
Red Roof Inn43.83×Travel & Leisure
CitizenM84.72×Travel & Leisure
Don Francisco (television host)80.6×Movies & TV
Alejandra Espinoza91.21×Fashion & Accessoires
Motel 623.52×Travel & Leisure
Days Inn36.16×Travel & Leisure
Extended Stay Hotels42.42×Travel & Leisure
Premier Inn95.78×Travel & Leisure
Aloft Hotels50.33×Travel & Leisure
Home2 Suites by Hilton22.59×Travel & Leisure
Bob Ross17.66×Movies & TV
Le Méridien55.26×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Planet Smoothie audience
TraitClusterScore
Healthy LifestyleBALANCE2.13
LGBTQ+ IdentityOPEN2.12
Convenience OrientationPREMIUM1.58
Price SensitivityPREMIUM1.48
Luxury OrientationPREMIUM1.48
MindfulnessBALANCE1.41

Worldwide distribution

Worldwide audience distribution share by country for Planet Smoothie
CountryShare
United States97.3%
Canada1.1%
Australia0.5%

See Planet Smoothie audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Planet Smoothie have in United States?

Planet Smoothie has an estimated audience of 764,954 people in United States, concentrated in Florida and Georgia.

What is the gender split and age of Planet Smoothie fans?

66.5% of Planet Smoothie fans are female, 33.5% are male, with an average age of 34.7 years.

Which brands do Planet Smoothie fans like most?

Planet Smoothie fans show strongest brand affinity for Tropical Smoothie Cafe (47.53×), Smoothie King (41.22×), and Hostelling International (39.01×) over the country average.

Where do Planet Smoothie fans live in United States?

Planet Smoothie fans in United States are most concentrated in Florida (reach 528,228), Georgia (reach 277,569), and North Carolina (reach 52,002). These three regions account for the largest share of the active audience.

What other brands do Planet Smoothie fans also like?

Beyond Planet Smoothie itself, the audience over-indexes on Smoothie King (41.22×), Hostelling International (39.01×), North Carolina State University (60.94×), and Candlewood Suites (82.95×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Planet Smoothie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.