Reč Audience in United States

Reč logo

Reč has an estimated audience of 7,283,455 people in United States. 64.6% are female, 35.4% are male, average age 46.3. Top regions: New York. Top brand affinities: Brunello Cucinelli, Solo climbing, Layne Staley, Software widget, Final Fantasy VII (Famicom).

The average Reč fan in United States is 46.3 years old, more female, and lives primarily in New York. The audience is concentrated in New York. Top brand affinities include Brunello Cucinelli, Solo climbing, Layne Staley, with strongest over-indexing on Brunello Cucinelli (2.58× the country average). Demographically, the Reč audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 1 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Reč fans

Demographic split for Reč audience in United States
MetricValue
Female64.6%
Male35.4%
Average age46.3
Estimated audience size7,283,455

Audience persona

The typical Reč fan in United States is more female, around 46.3 years old, with strong Career Orientation tendencies and a notable affinity for Brunello Cucinelli.

Top regions in United States

Top regions ranked by reach for Reč in United States
RegionReachAffinity
New York407,004

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reč audience
BrandAffinityCategory
Brunello Cucinelli2.58×Fashion & Accessoires
Solo climbing1.93×Sports
Layne Staley1.75×Music & Radio
Software widget3.67×Technology & Electronics
Final Fantasy VII (Famicom)2.77×Games
Elina Svitolina1.59×Sports
Further education1.72×Kids & Family
Vacaville, California1.86×Travel & Leisure
Escape Games2.94×Games
Nantes1.55×Travel & Leisure
Certified diabetes educator1.96×Business & Career
Cadillac Ranch1.53×Cars & Mobility
Voltron: Legendary Defender2.06×Movies & TV
Parma1.56×Travel & Leisure
Bounce (film)1.57×Movies & TV
Elmina2.77×Travel & Leisure
Dyango4.96×Music & Radio
Seagram's Escapes2.75×Food & Beverages
Cake Craft and Decoration1.9×Food & Beverages
Eddie Hearn2.01×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reč audience
TraitClusterScore
Career OrientationPOWER1.21
Need for SecurityCONSERVATISM1.21
Quality AwarenessPREMIUM1.16
Urban LifestyleOPEN1.11
Price SensitivityPREMIUM1.08
TravellingTHRILL1.04

Worldwide distribution

Worldwide audience distribution share by country for Reč
CountryShare
United States30.4%
Taiwan5.0%
United Kingdom4.2%

See Reč audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Reč. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.