Vacaville, California Audience in United States

Vacaville, California logo

Vacaville, California has an estimated audience of 587,351 people in United States. 64.6% are female, 35.4% are male, average age 41.5. Top regions: California, Texas, Washington. Top brand affinities: Pro-Ject, Stamp collecting, Sinaloa, Staycation, Historic site.

The average Vacaville, California fan in United States is 41.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Washington. Top brand affinities include Pro-Ject, Stamp collecting, Sinaloa, with strongest over-indexing on Pro-Ject (6.3× the country average). Demographically, the Vacaville, California audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Vacaville, California fans

Demographic split for Vacaville, California audience in United States
MetricValue
Female64.6%
Male35.4%
Average age41.5
Estimated audience size587,351

Audience persona

The typical Vacaville, California fan in United States is more female, around 41.5 years old, with strong Risk Appetite tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Vacaville, California in United States
RegionReachAffinity
California435,0546.74×
Texas36,0040.71×
Washington24,7832.1×
Florida22,7420.57×
Arizona22,1831.85×
Oregon21,4743.19×
New York17,4200.53×
Nevada16,4452.89×
Illinois15,3860.79×
Colorado12,7641.38×
Georgia12,1160.67×
Virginia10,2970.72×
Ohio10,2270.57×
North Carolina9,8450.56×
Utah9,3331.77×
Pennsylvania8,8290.45×
Michigan8,0550.52×
Tennessee7,7780.66×
Massachusetts7,6510.66×
Missouri6,9640.74×
New Jersey6,7370.45×
Indiana6,3410.59×
Idaho6,0652.06×
Minnesota5,6670.67×
Wisconsin5,3140.6×
Maryland5,2240.52×
Oklahoma4,7690.73×
Hawaii4,3451.72×
Arkansas4,1700.86×
South Carolina4,1100.47×
Kansas3,8220.83×
Kentucky3,5710.48×
Connecticut3,3330.57×
Alabama3,2260.39×
Iowa2,9950.62×
Louisiana2,7940.37×
Nebraska2,7290.93×
Mississippi2,3870.49×
New Mexico2,3190.79×
New Hampshire2,1100.91×
Montana1,7711.09×
Alaska1,5401.23×
Washington, District of Columbia1,5200.86×
Wyoming1,1161.28×
South Dakota1,0150.75×
Maine9660.46×
West Virginia9520.35×
Rhode Island8100.43×
North Dakota7960.66×
Delaware5380.33×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Vacaville, California audience
BrandAffinityCategory
Pro-Ject6.3×Music & Radio
Stamp collecting7×Home & Garden
Sinaloa3.86×Travel & Leisure
Staycation3.3×Home & Garden
Historic site4.11×Arts & Culture
Who Wants to Be a Millionaire?7×Movies & TV
Kendra Scott2.15×Fashion & Accessoires
Regional styles of Mexican music1.99×Music & Radio
Pantsuit7×Fashion & Accessoires
Kerala4.24×Travel & Leisure
UK garage3.09×Music & Radio
JDSU1.62×Business & Career
Captain America (1990 film)2.34×Movies & TV
Home staging2.67×Home & Garden
Wikia1.7×Internet & Social Media
Cam Ward1.82×Sports
Mothercare1.53×Kids & Family
Noodle (Gorillaz)1.62×Music & Radio
Hog Hunting1.53×Sports
Corona (band)2.54×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Vacaville, California audience
TraitClusterScore
Risk AppetiteTHRILL1.31
Luxury OrientationPREMIUM1.28
Family OrientationCONSERVATISM1.25
Quality AwarenessPREMIUM1.24
IndulgenceJOY1.19
Design AffinityPREMIUM1.19

Worldwide distribution

Worldwide audience distribution share by country for Vacaville, California
CountryShare
United States99.3%
Germany0.6%
Italy0.1%

See Vacaville, California audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Vacaville, California have in United States?

Vacaville, California has an estimated audience of 587,351 people in United States, concentrated in California and Texas.

What is the gender split and age of Vacaville, California fans?

64.6% of Vacaville, California fans are female, 35.4% are male, with an average age of 41.5 years.

Which brands do Vacaville, California fans like most?

Vacaville, California fans show strongest brand affinity for Pro-Ject (6.3×), Stamp collecting (7×), and Sinaloa (3.86×) over the country average.

Where do Vacaville, California fans live in United States?

Vacaville, California fans in United States are most concentrated in California (reach 435,054), Texas (reach 36,004), and Washington (reach 24,783). These three regions account for the largest share of the active audience.

What other brands do Vacaville, California fans also like?

Beyond Vacaville, California itself, the audience over-indexes on Stamp collecting (7×), Sinaloa (3.86×), Staycation (3.3×), and Historic site (4.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Vacaville, California. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.