San Clemente, California Audience in United States

San Clemente, California logo

San Clemente, California has an estimated audience of 601,076 people in United States. 61.8% are female, 38.2% are male, average age 41.6. Top regions: California, Texas, Arizona. Top brand affinities: Justice, Nasal cavity, Bulacan, Tierra caliente, Tierra Cali.

The average San Clemente, California fan in United States is 41.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Arizona. Top brand affinities include Justice, Nasal cavity, Bulacan, with strongest over-indexing on Justice (7.2× the country average). Demographically, the San Clemente, California audience skews more female with an average age of 41.6, and over-indexes on personality traits such as Travelling, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of San Clemente, California fans

Demographic split for San Clemente, California audience in United States
MetricValue
Female61.8%
Male38.2%
Average age41.6
Estimated audience size601,076

Audience persona

The typical San Clemente, California fan in United States is more female, around 41.6 years old, with strong Travelling tendencies and a notable affinity for Justice.

Top regions in United States

Top regions ranked by reach for San Clemente, California in United States
RegionReachAffinity
California450,80711.99×
Texas36,9030.71×
Arizona30,0862.45×
Florida22,8620.56×
New York22,0950.66×
Washington17,0871.42×
Nevada15,2842.63×
Illinois13,8780.69×
Utah13,1522.44×
Colorado12,0671.27×
North Carolina10,3230.57×
Virginia9,7820.67×
Pennsylvania9,7610.48×
Georgia9,5620.52×
Oregon9,3151.35×
Ohio9,2750.5×
Massachusetts8,4310.71×
New Jersey8,3310.54×
Michigan8,1500.52×
Minnesota6,8700.8×
Tennessee6,5580.54×
Missouri6,1580.64×
Maryland5,7110.55×
Indiana5,4630.5×
Wisconsin5,3060.59×
South Carolina4,9890.55×
Oklahoma4,1980.63×
Idaho4,0361.34×
Hawaii3,9261.52×
Connecticut3,7130.62×
New Mexico3,4441.14×
Louisiana3,3040.43×
Kansas2,9800.63×
Alabama2,9800.35×
Iowa2,8570.58×
Kentucky2,7490.36×
Arkansas2,3430.47×
Washington, District of Columbia1,8971.05×
Nebraska1,8850.63×
Montana1,7151.03×
New Hampshire1,2700.54×
Mississippi1,2510.25×
Maine1,0620.49×
Rhode Island1,0370.54×
West Virginia8260.3×
Alaska7930.62×
South Dakota7370.53×
Wyoming6300.71×
Delaware6230.38×
North Dakota5850.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for San Clemente, California audience
BrandAffinityCategory
Justice7.2×Politics & Society
Nasal cavity1.88×Health
Bulacan3.86×Travel & Leisure
Tierra caliente1.64×Travel & Leisure
Tierra Cali1.56×Travel & Leisure
Parma1.98×Travel & Leisure
Cacique1.77×Food & Beverages
Cachorros1.8×Pets & Animals
New York Harbor1.52×Travel & Leisure
Cadena SER1.74×Music & Radio
Sam Bush2.72×Music & Radio
JC Whitney1.56×Shopping
Keynote (presentation software)2.41×Technology & Electronics
John Key1.96×Politics & Society
Canino2.09×Travel & Leisure
Ext JS2.28×Technology & Electronics
Adventureland (Iowa)2.36×
The Radiators (American band)1.97×Music & Radio
John Gray (U.S. author)1.71×Literature
Jura Mountains1.71×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by San Clemente, California audience
TraitClusterScore
TravellingTHRILL1.73
Quality AwarenessPREMIUM1.72
Community OrientationOPEN1.58
Luxury OrientationPREMIUM1.49
MindfulnessBALANCE1.46
Healthy LifestyleBALANCE1.32

Worldwide distribution

Worldwide audience distribution share by country for San Clemente, California
CountryShare
United States64.8%
Italy15.1%
Chile6.6%

See San Clemente, California audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does San Clemente, California have in United States?

San Clemente, California has an estimated audience of 601,076 people in United States, concentrated in California and Texas.

What is the gender split and age of San Clemente, California fans?

61.8% of San Clemente, California fans are female, 38.2% are male, with an average age of 41.6 years.

Which brands do San Clemente, California fans like most?

San Clemente, California fans show strongest brand affinity for Justice (7.2×), Nasal cavity (1.88×), and Bulacan (3.86×) over the country average.

Where do San Clemente, California fans live in United States?

San Clemente, California fans in United States are most concentrated in California (reach 450,807), Texas (reach 36,903), and Arizona (reach 30,086). These three regions account for the largest share of the active audience.

What other brands do San Clemente, California fans also like?

Beyond San Clemente, California itself, the audience over-indexes on Nasal cavity (1.88×), Bulacan (3.86×), Tierra caliente (1.64×), and Tierra Cali (1.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for San Clemente, California. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.