Sandy Audience in United States

Sandy logo

Sandy has an estimated audience of 1,129,838 people in United States. 56.1% are female, 43.9% are male, average age 32.9. Top brand affinities: Nurse educator, Nationality, South Yorkshire, Curcuma, Jawaharlal Nehru University.

Top brand affinities include Nurse educator, Nationality, South Yorkshire, with strongest over-indexing on Nurse educator (274.33× the country average). Demographically, the Sandy audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Sandy fans

Demographic split for Sandy audience in United States
MetricValue
Female56.1%
Male43.9%
Average age32.9
Estimated audience size1,129,838

Audience persona

The typical Sandy fan in United States is more female, around 32.9 years old, with strong Mindfulness tendencies and a notable affinity for Nurse educator.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sandy audience
BrandAffinityCategory
Nurse educator274.33×Kids & Family
Nationality61.71×Politics & Society
South Yorkshire111.03×Travel & Leisure
Curcuma142.38×Food & Beverages
Jawaharlal Nehru University196.72×Business & Career
Buying and Selling Real Estate46.08×Home & Garden
Captain America (1990 film)16.16×Movies & TV
Natural rubber6.66×Cars & Mobility
Historic site12.96×Arts & Culture
Bank account6.7×Business & Career
Product design3.32×Business & Career
Electrolyte7.63×Health
UK garage7.68×Music & Radio
Staycation4.62×Home & Garden
Education World58.43×Business & Career
Humulus lupulus54.68×Food & Beverages
Kingdom of Judah8.83×Politics & Society
Hebe7.68×Home & Garden
Emperor Entertainment Group13.02×Business & Career
Pro-Ject4.37×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sandy audience
TraitClusterScore
MindfulnessBALANCE4.05
LGBTQ+ IdentityOPEN2.02
Design AffinityPREMIUM1.76
Risk AppetiteTHRILL1.66
Early Adopter MentalityPOWER1.54
Luxury OrientationPREMIUM1.54

Worldwide distribution

Worldwide audience distribution share by country for Sandy
CountryShare
Brazil42.8%
United States24.9%
United Kingdom8.0%

See Sandy audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Sandy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.