A data profile of the people who buy, follow and care about Sandy in United States — modelled from more than twelve digital signal sources. Sandy has an estimated audience of 1,154,576 people in United States.
The average Sandy fan in United States is 33.3 years old, more female, and lives primarily in Utah.
The audience is concentrated in Utah, Oregon, California.
Top brand affinities include Stargate, uol, Gusttavo Lima, with strongest over-indexing on Stargate (221.09× the country average).
Demographically, the Sandy audience skews more female with an average age of 33.3, and over-indexes on personality traits such as Mindfulness, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Sandy fan in United States is more female, around 33.3 years old, with strong Mindfulness tendencies and a notable affinity for Stargate.
The key figures that characterise the Sandy profile in United States.
62.8% are female, 37.2% are male, average age 33.3.
| Metric | Value |
|---|---|
| Female | 62.8% |
| Male | 37.2% |
| Average age | 33.3 |
| Estimated audience size | 1,154,576 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 20% | |
| 30-39 | 17% | |
| 40-49 | 17% | |
| 50+ | 10% |
of the worldwide Sandy audience comes from United States.
| Country | Share |
|---|---|
| Brazil | 40.2% |
| United States | 24.7% |
| United Kingdom | 8.9% |
Where the Sandy audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~100K | 14.30× | |
| 02 | Oregon | ~100K | 8.60× | |
| 03 | Rhode Island | ~7K | 1.98× | |
| 04 | North Dakota | ~4K | 1.57× | |
| 05 | Nebraska | ~9K | 1.50× | |
| 06 | Colorado | ~20K | 1.24× | |
| 07 | Hawaii | ~6K | 1.18× | |
| 08 | Missouri | ~20K | 1.00× | |
| 09 | Washington | ~20K | 0.95× | |
| 10 | California | ~100K | 0.86× | |
| 11 | Idaho | ~5K | 0.83× | |
| 12 | Massachusetts | ~20K | 0.79× | |
| 13 | New Jersey | ~20K | 0.76× | |
| 14 | Vermont | ~1K | 0.72× | |
| 15 | Alaska | ~2K | 0.69× | |
| 16 | South Dakota | ~2K | 0.68× | |
| 17 | Montana | ~2K | 0.66× | |
| 18 | West Virginia | ~3K | 0.65× | |
| 19 | Michigan | ~20K | 0.60× | |
| 20 | Indiana | ~10K | 0.60× | |
| 21 | New Hampshire | ~3K | 0.60× | |
| 22 | Delaware | ~2K | 0.58× | |
| 23 | Kentucky | ~8K | 0.57× | |
| 24 | Maine | ~2K | 0.55× | |
| 25 | Texas | ~50K | 0.54× | |
| 26 | Illinois | ~20K | 0.53× | |
| 27 | Arkansas | ~5K | 0.52× | |
| 28 | Mississippi | ~5K | 0.52× | |
| 29 | New Mexico | ~3K | 0.52× | |
| 30 | Oklahoma | ~7K | 0.51× | |
| 31 | Washington, District of Columbia | ~2K | 0.51× | |
| 32 | Louisiana | ~7K | 0.50× | |
| 33 | Connecticut | ~5K | 0.47× | |
| 34 | Kansas | ~4K | 0.47× | |
| 35 | Florida | ~40K | 0.46× | |
| 36 | Nevada | ~5K | 0.46× | |
| 37 | Ohio | ~20K | 0.45× | |
| 38 | Minnesota | ~7K | 0.44× | |
| 39 | Iowa | ~4K | 0.44× | |
| 40 | Alabama | ~7K | 0.42× | |
| 41 | Pennsylvania | ~20K | 0.41× | |
| 42 | Arizona | ~9K | 0.40× | |
| 43 | Maryland | ~8K | 0.40× | |
| 44 | South Carolina | ~7K | 0.40× | |
| 45 | Tennessee | ~9K | 0.39× | |
| 46 | New York | ~20K | 0.38× | |
| 47 | North Carolina | ~10K | 0.37× | |
| 48 | Wisconsin | ~6K | 0.37× | |
| 49 | Georgia | ~10K | 0.35× | |
| 50 | Virginia | ~10K | 0.35× |
The strongest cross-interests of the Sandy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Stargate | Movies & TV | 221.09× | ||
| 02 | Gusttavo Lima | Music & Radio | 210.91× | ||
| 03 | Jornal Nacional | Movies & TV | 202.07× | ||
| 04 | uol | Technology & Electronics | 145.66× | ||
| 05 | Ceará Sporting Club | Sports | 129.96× | ||
| 06 | Campeonato Brasileiro Série B | Sports | 117.70× | ||
| 07 | Goiás Esporte Clube | Sports | 116.12× | ||
| 08 | Rede Globo | Movies & TV | 68.26× | ||
| 09 | OPPO | Technology & Electronics | 58.66× | ||
| 10 | Cruzeiro Esporte Clube | Sports | 54.15× | ||
| 11 | Caixa Econômica Federal | Business & Career | 49.40× | ||
| 12 | CR Vasco da Gama | Sports | 46.50× | ||
| 13 | Grêmio Foot-Ball Porto Alegrense | Sports | 38.70× | ||
| 14 | Chiwetel Ejiofor | Movies & TV | 37.32× | ||
| 15 | MeUndies | Fashion & Accessoires | 25.68× | ||
| 16 | Web server | Technology & Electronics | 18.67× | ||
| 17 | Maurices | Fashion & Accessoires | 10.92× | ||
| 18 | Teyana Taylor | Movies & TV | 9.40× | ||
| 19 | Obsessed (2009 film) | Movies & TV | 7.21× | ||
| 20 | Google Drive | Technology & Electronics | 4.35× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 4.17× | |
| Spirituality | BALANCE | 1.58× | |
| Patriotism | CONSERVATISM | 1.57× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.86× | |
| Creativity | OPEN | 0.88× | |
| DIY Mentality | THRILL | 0.88× |
Sandy has an estimated audience of 1,154,576 people in United States, concentrated in Utah and Oregon.
62.8% of Sandy fans are female, 37.2% are male, with an average age of 33.3 years.
Sandy fans show strongest brand affinity for Stargate (221.09×), uol (145.66×), and Gusttavo Lima (210.91×) over the country average.
Sandy fans in United States are most concentrated in Utah (reach ~100K), Oregon (reach ~100K), and California (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Sandy itself, the audience over-indexes on uol (145.66×), Gusttavo Lima (210.91×), Web server (18.67×), and Campeonato Brasileiro Série B (117.7×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Sandy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.