Sandy Audience in United States
Sandy has an estimated audience of 1,129,838 people in United States. 56.1% are female, 43.9% are male, average age 32.9. Top brand affinities: uol, Gusttavo Lima, Autism Awareness, Diabetes mellitus awareness, Rede Globo.
Top brand affinities include uol, Gusttavo Lima, Autism Awareness, with strongest over-indexing on uol (142.38× the country average). Demographically, the Sandy audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Sandy fans
| Metric | Value |
|---|---|
| Female | 56.1% |
| Male | 43.9% |
| Average age | 32.9 |
| Estimated audience size | 1,129,838 |
Audience persona
The typical Sandy fan in United States is more female, around 32.9 years old, with strong Mindfulness tendencies and a notable affinity for uol.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| uol | 142.38× | Technology & Electronics |
| Gusttavo Lima | 196.72× | Music & Radio |
| Autism Awareness | 15.88× | Health |
| Diabetes mellitus awareness | 10.8× | Health |
| Rede Globo | 61.71× | Movies & TV |
| Jornal Nacional | 274.33× | Movies & TV |
| Microblogging | 10.97× | Technology & Electronics |
| Singer-songwriter | 4.9× | Music & Radio |
| Web server | 9.43× | Technology & Electronics |
| Ceará Sporting Club | 97.22× | Sports |
| Google Drive | 4.21× | Technology & Electronics |
| Chiwetel Ejiofor | 29.27× | Movies & TV |
| Stargate | 27.39× | Movies & TV |
| Campeonato Brasileiro Série B | 58.43× | Sports |
| Income tax | 11.36× | Business & Career |
| Natalie Dormer | 20× | Movies & TV |
| CR Vasco da Gama | 46.08× | Sports |
| Superman | 2.34× | Movies & TV |
| Teyana Taylor | 8.32× | Movies & TV |
| Dej Loaf | 38.33× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 4.05 |
| LGBTQ+ Identity | OPEN | 2.02 |
| Design Affinity | PREMIUM | 1.76 |
| Risk Appetite | THRILL | 1.66 |
| Early Adopter Mentality | POWER | 1.54 |
| Luxury Orientation | PREMIUM | 1.54 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 42.8% |
| United States | 24.9% |
| United Kingdom | 8.0% |
See Sandy audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sandy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.