Rascasse Audience Intelligence

Campeonato Brasileiro Série B Audience in United States

A data profile of the people who buy, follow and care about Campeonato Brasileiro Série B in United States — modelled from more than twelve digital signal sources. Campeonato Brasileiro Série B has an estimated audience of 264,968 people in United States.

#593among Soccer in United States#676among Event in United States#5219in Sports

The average Campeonato Brasileiro Série B fan in United States is 26.0 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, Massachusetts, California.

Top brand affinities include Sandy, Campeonato Brasileiro Série A, Web server, with strongest over-indexing on Sandy (117.7× the country average).

Demographically, the Campeonato Brasileiro Série B audience skews balanced with an average age of 26.0, and over-indexes on personality traits such as Mindfulness, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Campeonato Brasileiro Série B fan in United States is balanced, around 26.0 years old, with strong Mindfulness tendencies and a notable affinity for Sandy.

Category: Sports · Type: Event · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Campeonato Brasileiro Série B profile in United States.

Audience size
265K
in United States
Gender
45.5%♀
54.5% male
Age
26.0
average years
Country rank
#51415
Event in United States
Fig. 01

Search interest · 12-month trend

-55%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Campeonato Brasileiro Série B fans

45.5% are female, 54.5% are male, average age 26.0.

Fig. 02

Gender split

45.5%
Female
54.5%
Male
Demographic split for Campeonato Brasileiro Série B audience in United States
MetricValue
Female45.5%
Male54.5%
Average age26.0
Estimated audience size264,968
Fig. 03

Age distribution

Ø 26.0
average years
Age distribution of the Campeonato Brasileiro Série B audience in United States
Age bracketShare%
16-1966%
20-2913%
30-399%
40-497%
50+4%
Fig. 04

Worldwide distribution

5.6%

of the worldwide Campeonato Brasileiro Série B audience comes from United States.

Worldwide audience distribution share by country for Campeonato Brasileiro Série B
CountryShare
Brazil73.3%
United States5.6%
Portugal3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Campeonato Brasileiro Série B audience in United States is strongest.

Fig. 05

Top regions by affinity

Campeonato Brasileiro Série B fans by region: top regions in United States
#RegionReachAffinity×
01Massachusetts~40K8.56×
02Florida~60K3.54×
03Connecticut~8K2.95×
04New Jersey~20K2.76×
05New Hampshire~2K1.61×
06Maryland~7K1.54×
07Utah~3K1.32×
08Montana<1K1.27×
09Washington, District of Columbia<1K1.23×
10Pennsylvania~10K1.09×
11Rhode Island<1K1.04×
12Georgia~8K1.02×
13South Carolina~4K1.02×
14Virginia~6K0.94×
15Nevada~2K0.93×
16Alaska<1K0.93×
17Vermont<1K0.93×
18Alabama~3K0.92×
19South Dakota<1K0.92×
20North Dakota<1K0.92×
21Tennessee~5K0.89×
22New Mexico~1K0.88×
23West Virginia~1K0.88×
24Delaware<1K0.88×
25Mississippi~2K0.87×
26Maine<1K0.87×
27Texas~20K0.86×
28Indiana~4K0.86×
29Idaho~1K0.86×
30Hawaii<1K0.86×
31Kentucky~3K0.85×
32Kansas~2K0.83×
33Nebraska~1K0.83×
34California~20K0.82×
35North Carolina~7K0.81×
36Arkansas~2K0.81×
37Louisiana~3K0.80×
38Iowa~2K0.77×
39Oklahoma~2K0.76×
40Colorado~3K0.73×
41Oregon~2K0.72×
42New York~10K0.71×
43Washington~4K0.71×
44Wisconsin~3K0.70×
45Missouri~3K0.67×
46Minnesota~3K0.66×
47Illinois~6K0.63×
48Arizona~3K0.63×
49Michigan~4K0.60×
50Ohio~4K0.55×
Fig. 06

Affinity by region

Affinity by region — Campeonato Brasileiro Série B, United States
0.55×1.00×8.56×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Campeonato Brasileiro Série B audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Campeonato Brasileiro Série B audience
#·InterestCategoryAffinity×
01UOL EsporteSports190.78×
02SandyMusic & Radio117.70×
03Jair BolsonaroPolitics & Society111.54×
04uolTechnology & Electronics107.19×
05Campeonato Brasileiro Série ASports106.03×
06CuritibaTravel & Leisure95.83×
07Supreme Federal CourtPolitics & Society90.07×
08Cruzeiro Esporte ClubeSports87.09×
09Regions of BrazilTravel & Leisure74.12×
10Sport Club do RecifeSports73.53×
11BrasíliaTravel & Leisure70.00×
12Erlang (programming language)Technology & Electronics64.17×
13CampinasTravel & Leisure58.46×
14Santiago de CubaTravel & Leisure44.94×
15PassengerMusic & Radio39.75×
16Web serverTechnology & Electronics29.57×
17Xavier BecerraPolitics & Society27.96×
18A.C. MilanSports27.06×
19FIFA World CupSports8.07×
20FIFA World Cup 2026Sports7.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Campeonato Brasileiro Série B audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Campeonato Brasileiro Série B audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE7.87×
Need for SecurityCONSERVATISM7.08×
Risk AppetiteTHRILL3.85×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Campeonato Brasileiro Série B audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY1.14×
Healthy LifestyleBALANCE1.45×
CreativityOPEN1.45×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Campeonato Brasileiro Série B have in United States?

Campeonato Brasileiro Série B has an estimated audience of 264,968 people in United States, concentrated in Florida and Massachusetts.

02

What is the gender split and age of Campeonato Brasileiro Série B fans?

45.5% of Campeonato Brasileiro Série B fans are female, 54.5% are male, with an average age of 26.0 years.

03

Which brands do Campeonato Brasileiro Série B fans like most?

Campeonato Brasileiro Série B fans show strongest brand affinity for Sandy (117.7×), Campeonato Brasileiro Série A (106.03×), and Web server (29.57×) over the country average.

04

Where do Campeonato Brasileiro Série B fans live in United States?

Campeonato Brasileiro Série B fans in United States are most concentrated in Florida (reach ~60K), Massachusetts (reach ~40K), and California (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Campeonato Brasileiro Série B fans also like?

Beyond Campeonato Brasileiro Série B itself, the audience over-indexes on Campeonato Brasileiro Série A (106.03×), Web server (29.57×), Jair Bolsonaro (111.54×), and FIFA World Cup 2026 (7.75×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Campeonato Brasileiro Série B. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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