Curitiba Audience in United States

Curitiba has an estimated audience of 558,086 people in United States. 40.3% are female, 59.7% are male, average age 39.5. Top regions: Florida, California, Texas. Top brand affinities: Tim Horton, uol, Jonathan Rhys Meyers, Cultural tourism, AmaWaterways.

The average Curitiba fan in United States is 39.5 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Tim Horton, uol, Jonathan Rhys Meyers, with strongest over-indexing on Tim Horton (311.13× the country average). Demographically, the Curitiba audience skews more male with an average age of 39.5, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Curitiba fans

Demographic split for Curitiba audience in United States
MetricValue
Female40.3%
Male59.7%
Average age39.5
Estimated audience size558,086

Audience persona

The typical Curitiba fan in United States is more male, around 39.5 years old, with strong Mindfulness tendencies and a notable affinity for Tim Horton.

Top regions in United States

Top regions ranked by reach for Curitiba in United States
RegionReachAffinity
Florida90,3932.39×
California75,8791.24×
Texas52,3621.09×
New York45,6771.46×
Massachusetts27,1192.47×
Virginia23,7851.75×
Illinois22,0711.19×
New Jersey20,2191.42×
Georgia20,0741.17×
North Carolina17,1121.02×
Pennsylvania16,5400.88×
Washington13,7041.22×
Ohio12,8340.75×
Michigan11,6040.8×
Colorado9,8281.12×
Maryland9,6951.01×
Utah9,5371.91×
Arizona9,0280.79×
Tennessee8,0320.72×
Indiana7,6790.75×
Connecticut7,3701.32×
Minnesota7,2970.91×
South Carolina7,1820.86×
Oregon6,7591.06×
Missouri6,5130.72×
Wisconsin6,4170.76×
Washington, District of Columbia4,9092.93×
Nevada4,8000.89×
Kentucky4,6860.67×
Louisiana4,6610.65×
Alabama4,2400.54×
Oklahoma3,7270.6×
Kansas3,4070.77×
Iowa3,1050.68×
New Hampshire2,7151.23×
Hawaii2,5161.05×
Arkansas2,3820.52×
Idaho2,3620.84×
Maine1,8380.92×
New Mexico1,8160.65×
Rhode Island1,7610.99×
Nebraska1,7460.62×
Mississippi1,5490.34×
West Virginia1,1800.45×
Montana1,0700.69×
Alaska9820.82×
Vermont8850.9×
Delaware8760.57×
South Dakota8020.62×
Wyoming6370.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Curitiba audience
BrandAffinityCategory
Tim Horton311.13×Sports
uol210.83×Technology & Electronics
Jonathan Rhys Meyers179.22×Fashion & Accessoires
Cultural tourism114.22×Travel & Leisure
AmaWaterways128.68×Travel & Leisure
Gusttavo Lima144×Music & Radio
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Rede Globo64×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Web server11.62×Technology & Electronics
Ceará Sporting Club103.92×Sports
Income tax13.19×Business & Career
Jornal Nacional241.38×Movies & TV
Volaris14.45×Travel & Leisure
Caixa Econômica Federal90×Business & Career
Hot Fuzz35.49×Movies & TV
FIFA World Cup4.07×Sports
Jrue Holiday20×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Curitiba audience
TraitClusterScore
MindfulnessBALANCE5.75
LGBTQ+ IdentityOPEN2.3
TravellingTHRILL1.85
Luxury OrientationPREMIUM1.83
Design AffinityPREMIUM1.6
Urban LifestyleOPEN1.58

Worldwide distribution

Worldwide audience distribution share by country for Curitiba
CountryShare
Brazil77.9%
United States6.3%
Mexico2.7%

See Curitiba audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Curitiba have in United States?

Curitiba has an estimated audience of 558,086 people in United States, concentrated in Florida and California.

What is the gender split and age of Curitiba fans?

40.3% of Curitiba fans are female, 59.7% are male, with an average age of 39.5 years.

Which brands do Curitiba fans like most?

Curitiba fans show strongest brand affinity for Tim Horton (311.13×), uol (210.83×), and Jonathan Rhys Meyers (179.22×) over the country average.

Where do Curitiba fans live in United States?

Curitiba fans in United States are most concentrated in Florida (reach 90,393), California (reach 75,879), and Texas (reach 52,362). These three regions account for the largest share of the active audience.

What other brands do Curitiba fans also like?

Beyond Curitiba itself, the audience over-indexes on uol (210.83×), Jonathan Rhys Meyers (179.22×), Cultural tourism (114.22×), and AmaWaterways (128.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Curitiba. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.