Regions of Brazil Audience in United States

Regions of Brazil has an estimated audience of 1,297,522 people in United States. 42.8% are female, 57.2% are male, average age 38.7. Top regions: California, Texas, Florida. Top brand affinities: uol, Gusttavo Lima, Web server, Rede Globo, FIFA World Cup.

The average Regions of Brazil fan in United States is 38.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include uol, Gusttavo Lima, Web server, with strongest over-indexing on uol (148.88× the country average). Demographically, the Regions of Brazil audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Region

Demographics of Regions of Brazil fans

Demographic split for Regions of Brazil audience in United States
MetricValue
Female42.8%
Male57.2%
Average age38.7
Estimated audience size1,297,522

Audience persona

The typical Regions of Brazil fan in United States is more male, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for uol.

Top regions in United States

Top regions ranked by reach for Regions of Brazil in United States
RegionReachAffinity
California111,3920.78×
Texas96,4790.86×
Florida84,1690.96×
New York71,6840.99×
Massachusetts37,9971.49×
Georgia37,0440.93×
Illinois36,8020.85×
Virginia30,1420.95×
New Jersey29,4510.89×
Pennsylvania27,4660.63×
North Carolina26,9730.69×
Washington22,9620.88×
Maryland19,6810.88×
Michigan19,5430.58×
Ohio18,0810.45×
Indiana17,8510.75×
Colorado16,7330.82×
Tennessee14,9930.58×
South Carolina14,3140.73×
Minnesota13,2540.71×
Arizona11,8230.45×
Kentucky10,6310.65×
Louisiana10,4050.62×
Missouri10,2650.49×
Wisconsin10,2310.52×
Connecticut10,2150.78×
Alabama9,6850.53×
Oklahoma9,5310.66×
Utah9,0070.78×
Iowa9,0010.84×
Mississippi8,7770.82×
Oregon8,1070.55×
Arkansas7,7970.73×
Nevada7,2460.58×
West Virginia7,2451.2×
Hawaii6,9241.24×
Kansas6,6920.65×
Idaho6,6911.03×
Washington, District of Columbia6,5231.67×
Montana6,3031.75×
Rhode Island6,2451.51×
South Dakota6,2212.07×
North Dakota6,0582.27×
New Hampshire5,9701.17×
Wyoming5,8613.05×
Nebraska5,8460.9×
New Mexico5,8150.89×
Maine5,7611.24×
Vermont5,6702.49×
Delaware5,1621.44×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Regions of Brazil audience
BrandAffinityCategory
uol148.88×Technology & Electronics
Gusttavo Lima118.78×Music & Radio
Web server12.56×Technology & Electronics
Rede Globo57.14×Movies & TV
FIFA World Cup4.65×Sports
Car club15.61×Cars & Mobility
Google Drive4.53×Technology & Electronics
Las Vegas5.05×Travel & Leisure
Standup paddleboarding9.46×Sports
MSN3.89×News
Sport Club Corinthians Paulista30.61×Sports
Ceará Sporting Club86.6×Sports
Caixa Econômica Federal78.57×Business & Career
Peugeot16.6×Cars & Mobility
Allison Janney18.8×Movies & TV
CR Vasco da Gama42.93×Sports
Cruzeiro Esporte Clube35.56×Sports
Grêmio Foot-Ball Porto Alegrense38.57×Sports
Jornal Nacional181.03×Movies & TV
Tigres UANL15.36×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Regions of Brazil audience
TraitClusterScore
PatriotismCONSERVATISM3.36
TravellingTHRILL2.25
Risk AppetiteTHRILL2.07
Urban LifestyleOPEN1.92
MindfulnessBALANCE1.71
Sports ActivityPOWER1.65

Worldwide distribution

Worldwide audience distribution share by country for Regions of Brazil
CountryShare
Brazil59.1%
Mexico6.4%
United States4.9%

See Regions of Brazil audiences in other countries

More Region audiences in United States

Frequently asked questions

How many fans does Regions of Brazil have in United States?

Regions of Brazil has an estimated audience of 1,297,522 people in United States, concentrated in California and Texas.

What is the gender split and age of Regions of Brazil fans?

42.8% of Regions of Brazil fans are female, 57.2% are male, with an average age of 38.7 years.

Which brands do Regions of Brazil fans like most?

Regions of Brazil fans show strongest brand affinity for uol (148.88×), Gusttavo Lima (118.78×), and Web server (12.56×) over the country average.

Where do Regions of Brazil fans live in United States?

Regions of Brazil fans in United States are most concentrated in California (reach 111,392), Texas (reach 96,479), and Florida (reach 84,169). These three regions account for the largest share of the active audience.

What other brands do Regions of Brazil fans also like?

Beyond Regions of Brazil itself, the audience over-indexes on Gusttavo Lima (118.78×), Web server (12.56×), Rede Globo (57.14×), and FIFA World Cup (4.65×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Regions of Brazil. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.