Rascasse Audience Intelligence

Campinas Audience in United States

A data profile of the people who buy, follow and care about Campinas in United States — modelled from more than twelve digital signal sources. Campinas has an estimated audience of 1,252,366 people in United States.

#283among City in United States#1733among POI in United States#1524in Travel & Leisure

The average Campinas fan in United States is 41.3 years old, more female, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include uol, Dough, Keylor Navas, with strongest over-indexing on uol (92.75× the country average).

Demographically, the Campinas audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Mindfulness, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Campinas fan in United States is more female, around 41.3 years old, with strong Mindfulness tendencies and a notable affinity for uol.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Campinas profile in United States.

Audience size
1.3M
in United States
Gender
57.0%♀
43.0% male
Age
41.3
average years
Country rank
#20237
POI in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Campinas fans

57.0% are female, 43.0% are male, average age 41.3.

Fig. 02

Gender split

57.0%
Female
43.0%
Male
Demographic split for Campinas audience in United States
MetricValue
Female57.0%
Male43.0%
Average age41.3
Estimated audience size1,252,366
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Campinas audience in United States
Age bracketShare%
16-1914%
20-2919%
30-3920%
40-4924%
50+23%
Fig. 04

Worldwide distribution

21.5%

of the worldwide Campinas audience comes from United States.

Worldwide audience distribution share by country for Campinas
CountryShare
Brazil71.2%
United States21.5%
Portugal0.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Campinas audience in United States is strongest.

Fig. 05

Top regions by affinity

Campinas fans by region: top regions in United States
#RegionReachAffinity×
01Florida~200K2.13×
02Washington, District of Columbia~7K1.74×
03Massachusetts~40K1.64×
04New York~100K1.47×
05Utah~10K1.26×
06Virginia~40K1.16×
07Alaska~3K1.15×
08North Dakota~3K1.14×
09Vermont~2K1.13×
10New Jersey~30K1.09×
11Georgia~40K1.08×
12South Dakota~3K1.07×
13Washington~30K1.04×
14Montana~4K1.04×
15California~100K1.02×
16Illinois~40K1.01×
17Connecticut~10K1.01×
18Rhode Island~4K1.01×
19Delaware~3K1.00×
20Texas~100K0.99×
21Colorado~20K0.99×
22Michigan~30K0.97×
23West Virginia~6K0.97×
24Hawaii~5K0.97×
25New Hampshire~5K0.97×
26Maine~4K0.97×
27Idaho~6K0.95×
28New Mexico~6K0.93×
29Nebraska~6K0.93×
30Mississippi~9K0.92×
31Kansas~9K0.92×
32Maryland~20K0.91×
33Minnesota~20K0.90×
34Oregon~10K0.90×
35Iowa~9K0.90×
36Arkansas~9K0.90×
37North Carolina~30K0.89×
38South Carolina~20K0.89×
39Nevada~10K0.89×
40Missouri~20K0.87×
41Oklahoma~10K0.87×
42Louisiana~10K0.86×
43Kentucky~10K0.86×
44Pennsylvania~40K0.84×
45Tennessee~20K0.84×
46Wisconsin~20K0.84×
47Alabama~10K0.84×
48Indiana~20K0.83×
49Arizona~20K0.81×
50Ohio~30K0.78×
Fig. 06

Affinity by region

Affinity by region — Campinas, United States
0.78×1.00×2.13×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Campinas audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Campinas audience
#·InterestCategoryAffinity×
01uolTechnology & Electronics92.75×
02Keylor NavasSports82.33×
03Ceará Sporting ClubSports69.74×
04Gusttavo LimaMusic & Radio66.25×
05Campeonato Brasileiro Série BSports58.46×
06Caixa Econômica FederalBusiness & Career39.98×
07Rede GloboMovies & TV32.13×
08rose wineFood & Beverages31.99×
09Cruzeiro Esporte ClubeSports28.61×
10Copa LibertadoresSports20.00×
11John McEnroeSports20.00×
12FIFA Club World CupSports17.81×
13Allison JanneyMovies & TV15.63×
14DoughFood & Beverages11.53×
15Web serverTechnology & Electronics8.53×
16Obsessed (2009 film)Movies & TV6.65×
17WWE Hall of FameSports5.65×
18FIFA World CupSports3.99×
19Planet FitnessSports3.32×
20Google DriveTechnology & Electronics2.93×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Campinas audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Campinas audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE3.19×
Community OrientationOPEN1.60×
Pet OwnershipJOY1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Campinas audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.64×
SustainabilityBALANCE0.90×
IndulgenceJOY0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Campinas have in United States?

Campinas has an estimated audience of 1,252,366 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Campinas fans?

57.0% of Campinas fans are female, 43.0% are male, with an average age of 41.3 years.

03

Which brands do Campinas fans like most?

Campinas fans show strongest brand affinity for uol (92.75×), Dough (11.53×), and Keylor Navas (82.33×) over the country average.

04

Where do Campinas fans live in United States?

Campinas fans in United States are most concentrated in Florida (reach ~200K), California (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Campinas fans also like?

Beyond Campinas itself, the audience over-indexes on Dough (11.53×), Keylor Navas (82.33×), rose wine (31.99×), and FIFA World Cup (3.99×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More City audiences in United States

See Campinas audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Campinas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →